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• ChatGPT launches Sketch to create images from a drawing and updates its generator with Images 2.5
• What is this crazy new proposal from Donald Trump to keep Congress?
• Parkside turns outdoor advertising media into an extension of its tools
• Coca-Cola claims that “the world can wait” and encourages people to put away work and screens
• Atresmedia is considering suing Mediaset for the resemblance of “Rueda la letra” to “Pasapalabra”
• This is how Lactogrow has educated fathers and mothers in children's digestive health
• Brad Pitt tries to enjoy a De'Longhi coffee while 16 dogs judge his every move
• Samsung transcends product placement with a horror series with its mobile phones as protagonists
• How to create a task management system with Lovable and AI
• Axa and Correos calculate the life expectancy of towns to highlight the value of the rural environment
• AI tokens jump into everyday consumption in China: they are already given away with coffees, credit cards or dumplings
• Makeup palettes become meters to promote moderation in the consumption of condiments
• Pinterest promotes the enjoyment of art with a phone-free show at London Fashion Week
• Revolut replaces Openbank as the new sponsor of “The El Hormiguero Card”
• Claire Pinel is the new Marketing Director at Campofrío
• “Lack of reading comprehension is the basis of all problems.” Alert for a deterioration that transcends Spain
• HP brings back to school to Callao with a temporary store to test its printing solutions
• Nike leaves the S&P100 index for the first time in 18 years
• Pokémon takes the Poké Ball to the real world and creates a giant capsule in which its fans can sleep
• Mediaset starts the new television season seeking to reverse its trend and stand up to Atresmedia
• Mbappé sets aside a bottle of Gatorade at a press conference, remembering Cristiano Ronaldo's gesture with Coca-Cola
• This is how Canva has taken advantage of the start of Princess Leonor's course and thousands of university students
• September 11, 2001: the day the world turned upside down
• Atresmedia adds programs like “El Hormiguero” or “Pasapalabra” to the Netflix catalog
• What is the AfD, this far-right party which has made a breakthrough in Germany?
• “AGI has arrived”: GPT-6 Astra reopens the idea of ​​​​the era of artificial general intelligence
• Volkswagen leaves the future of the Seat brand conditional on the evolution of regulation and demand
• Étika footwear and Jimbee watermelons turn the universe of fruit into a collection of sneakers
• The differential character of Desigual breaks the rules of robotics in its new campaign
• Puma combines meditation and running with Buddhist monks dressed in their new sneakers
• Water rises from product to experience and leads the way in premium hydration
• Business Opportunities to Consider When Starting a Business in Dubai
• Magnific brings its creative production tools to ChatGPT to work on images and video
• Adobe brings more than 70 tools from Photoshop, Premiere, Acrobat or Firefly directly to Slack
• One million dollars distributed in briefcases and challenges: the great competition of Dr. Squatch and IShowSpeed
• “It was not the place for irony.” Desigual apologizes for the controversy generated by its portrait of Barcelona
• The video game Humankind II traces thousands of years of history through the eyes of nine newborns
• Sprite seeks prominence in the mukbang trend with a special straw
• Produce from emotion, not from technology: the production company Ella is born with an alternative vision of AI
• Surrogacy in Ukraine: the real budget of the program
• Instagram deploys a new label to identify profiles created with AI and will limit the reach of those who do not use it
• Sofitel and Nespresso reinvent “Do Not Disturb” to bring a coffee and croissant experience to the rooms
• Dyson expands into oral care with a premium toothbrush that includes a camera, Wi-Fi and artificial intelligence
• Comscore informs that it is not in a position to act as a meter and forces the AIMC to evaluate next steps
• Snickers wants to “feed” artificial intelligences when they start hallucinating
• John Deere deepens its relationship with farmers with its own AI assistant
• The indescribable heartbeat that moves Madrid stars in its new tourism promotion campaign
• “I will miss this job”: Tim Cook says goodbye to Apple and vindicates the company's culture
• Waterloo teeth and rocket ceramics: the history of false teeth
• The first action of the agreement between Netflix and AB InBev: Stella Artois and the series “The Gentlemen”
• Antena 3 regained the leadership of television audience in August after a summer of records for La1
• From Banco Santander to Rodilla, the collaborating brands of the Madrid Formula 1 circuit
• Love inspires El Corte Inglés' back-to-school ad
• European Commission classifies ChatGPT as a Search Engine and Announces Regulations
• Move to unlock: the apps that put barriers to infinite scroll
• The OK Go group maintains its marketing innovation by relaunching a mobile game
• This is how OpenAI explains the arrival of ads to ChatGPT: what data it will use and what brands will know
• Fanta consolidates its brand territory on Halloween with its own universe of characters and entertainment
• Ikea and Xbox bring the gaming universe to home decoration with the Yxstaby collection
• Fearless girl, the fearless girl of Wall Street, is now a brand
• Zalando brings Lily Collins' thoughts on choosing a look to life in its new ad
• This is how the announcement of the new Mac Mini was made: clay and stop motion
• How to Do Concorrência Analysis on Youtube Using Claude Cowork
• Which countries in Europe are still monarchies?
• Oreogate: the entire Internet mobilizes behind Ava for Oreos
• How to use AI Projects: Stop Mixing Up Things in ChatGPT, Claude and Gemini
• Fashion as a universal language: the BRICS+ Fashion Summit meets in Moscow in September
• Katseye loses another member… this announcement worries fans
• Investing in SEO makes sense? Understand!
• Tupac Murder: Duane “Keefe D” Davis Trial Begins in Las Vegas
• Trenitalia invests 2 billion euros in 19 new trains and confirms its Paris-London for 2029
• DZ Mafia: Mehdi Laribi, presented as one of the founders, arrested in Algeria
• Political Islam: is France the frog in the pan?
• Miss Supranational: what you will see in this competition in which Eve Gilles participates
• Baby stroller brand Bugaboo seeks to promote luxury parenting with Stella McCartney
• Influx of migrants to Ceuta in Spain: we explain this provision of the law which changed everything
• Snickers is looking for a “Chief Online Chill Officer” to promote its ice creams
• Chupa Chups designs a microphone for content creators inspired by its popular candy
• Cruzcampo pays tribute to the Andalusian full-backs in its summer campaign
• Stellantis will sell its Free2move carsharing service to the German fund Mutares
• “Privatization of the world”: what is really behind this controversial project?
• Turning players into cocoons: the strategy to generate notoriety about the new U League
• Repsol turns to opera in “It makes the way by stopping”, the new platform for its service stations
• This comedy festival transforms car restraints into advertising supports
• AERC creates ads "blackmailers" to remember the power of radio advertising
• Adobe integrates PDF into WhatsApp to edit and manage documents without leaving the chat
• What happened this weekend in Seattle and Berlin?
• The difficulty of accessing linear television on connected televisions is the star of the new UTECA campaign
• Beefeater recreates Jamiroquai's iconic video clip to reflect the possibilities of its alcohol-free variety
• Who are “Adventures with purpose”, these YouTubers solving 2 cold cases?
• The ten candidate designs to be the new image of euro banknotes
• The El Rosco test will be part of "Roll the letter"the new Telecinco contest
• The CNMC fines Ibai Llanos with €600 and Jordi Wild with €1,200 for failure to comply with their advertising obligations
• What is “Pickaxe Mountain”, this Iranian site threatened by Trump?
• Asahi beer ad on Piccadilly is never repeated thanks to artificial intelligence
• MedPAN turns the biodiversity of the Mediterranean into tattoos to bring its protection closer to young people
• Santander is the most valuable Spanish brand, Supercor the one that is growing the most and Mercadona the strongest, according to Brand Finance
• Samsung launches Samsung Galaxy Card, its own credit card
• Epstein affair: who is Daniel Siad found dead in Haut de Seine?
• Domino's Pizza is committed to vending to boost its growth and explore new moments of consumption
• Honda turns dreams into cars in its new European campaign
• United States launches digital campaign to encourage World Cup fans to return
• Josep Pedrerol signs for Mediaset and will bring “El Chiringuito” to the group next season
• Foreign investment boosts qualified employment, but shows the importance of cultural training
• Spanish olive oil is advertised in the United States with Spanglish, flamenco and sobremesa
• Who is Andrew Tate, masculinist accused of rape?
• Aldi launches a fashion collection inspired by its brand and designed for simple style and everyday wear
• These are the brands that have accompanied the Soccer Team to win the 2026 World Cup
• Who is Andy Burnham, the British Prime Minister?
• An average of 15.7 million viewers watched Spain win the World Cup
• The second star, the colors and the “Let's go!”: the brands celebrate La Roja's victory in the World Cup
• La Menorquina transfers its commitment to innovation with a reality show for its R&D team
• Uber will buy Delivery Hero for 13 billion euros and Glovo will move to an American fund
• Burger King cancels its collaboration with ElXokas: “Their statements do not represent the values ​​we defend”
• Coca-Cola chooses Spain to present its new global image in Europe
• FC Barcelona vindicates creative diversity with a collection created together with people with intellectual disabilities
• Coinbase and the advertising that has shaped a category and built a “cowboy” brand
• Lexus and the restaurant Diseño begin an alliance around excellence with an edible press release
• FIFA turns the grass of the World Cup final into a collector's item
• BMW appoints Carlos Martínez Gil as Marketing Director for Iberia
• Ikea turns one of the tactics of modern football into discounts for sofas
• The audience and professionals react to the viral moment of Ana Botín and Speed
• Jägermeister and Ofensa bring the brand's codes to dental jewelry with exclusive grillz
• “We say Mahonesa”: Helios' multichannel strategy to claim the origin of its products
• How is Harry and Meghan's reunion with King Charles III going?
• Ana Botín sneaks into IShowSpeed's live show and takes the opportunity to ask her to open an Openbank account
• Play-Doh bets on the “kidult” trend with its first products for adults
• Linkedin is the platform with the most long content generated by AI, according to a Pangram analysis
• Nathalie Picquot leaves Banco Santander after five years
• Fi uses AI to shoot a dog commercial in territories where no team could follow them
• ChatGPT demonstrates the capabilities of its new voice model to senior audiences
• An inverted reflector reinterprets beach culture to remember the importance of prevention
• “They have good things, but if the world were mine, I wouldn't invest a euro in social networks”
• Autocontrol considers that Verisure has done “exclusive advertising” in its rebranding campaign
• The Gran Casa shopping center turns mupis into shop windows to communicate its new brands
• Nacho Navarro, new Marketing Director of Ikea in Spain after the departure of Gabriel Ladaria
• Škoda turns to a prehistoric creature to present its new electric Peaq
• Miguel Ángel Pascual is the new Marketing Director at Pernod Ricard Spain
• Heinz transforms football cards into ketchup and mustard packets for game days
• Google promotes the capabilities of Gemini by encouraging the creation of “out of office” postcards
• The AIMC chooses Comscore as the recommended digital audience meter
• “There is hope in difficult questions”: Anthropic emphasizes its mission in new Claude ad
• Spanish products defy gravity in the ICEX campaign to reinforce the country's image
• Westfield proposes a surreal trip to promote its shopping centers to generation Z
• Fini and Dulcesol expand their collaboration and expand their portfolios with two ice creams
• Rituals launches its own mental well-being app: soundscapes for relaxation and rest
• Dmocracy arouses criticism from fashion companies and the Government defends the initiative
• Andalusia brings its tourist proposal to Rome with a QR code made with artisanal tiles
• Twix celebrates that “two is more than one” with a fun musical puppet show
• Inditex is deploying accessible labeling for people with visual disabilities
• Coral color and open lines to evoke spaciousness: the image of La Séptima, the new television network
• This has been Hyundai's robotic activation in a World Cup match
• Visit to Macron in Syria: Two bomb attacks in Damascus
• Navarra Tourism or how to build a destination brand through gastronomy
• “I can put numbers on everything, but not everything can have a number.”
• From Ana Obregón's pose to the town festivals: McDonald's collects the “mythicals” of the Spanish summer in its new campaign
• Spotify portrays in an animated short what fans are willing to do for a concert
• María Herranz is the new Managing Director of Ogilvy Spain
• Levi's launches a special t-shirt with its “hidden” logo during the World Cup
• Toblerone creates global charity auction with Swarovski versions of its triangular tablet
• Catalonia invites you to feel its culture with an expressionist tourism promotion campaign
• Jordi Urbea leaves Ogilvy after almost three decades at the company
• Gillette mixes humor and football in “Depilesiones”" to present their body clippers
• Why is the White House called that?
• Speedo turns the fun Minions uniform into a swim collection
• Got2b proposes lightening your hair to better withstand the extreme heat in Japan
• “Forgive me, coffee, because I have sinned”: L'Or breaks conventions to present its new product
• Budweiser opens breakfast bars in China to accompany consumers during the World Cup
• Gobik joins forces with Carlos Sainz and his Fifty Five brand to create exclusive equipment collections
• Lego deploys its set next to the Koenigsegg automobile company in the Shanghai subway
• Decathlon's summer campaign: a shared journey to experience sport
• The media are almost twice as influential as other sources in the responses of LLMs
• Ikea creates a manual of empathy towards the trans community for its iconic stuffed shark
• AI divides the labor market into two speeds and increases the value of judgment, creativity and leadership
• This is how the special news program on artificial intelligence was made
• Manuel Román leaves the Marketing direction of Netflix in Spain and Portugal after four years
• The World Cup gives La 1 the leadership of the television audience in the month of June
• Lacoste and Alpine combine style and performance in a unique car and capsule collection
• “I would have liked to be a doctor, but I am happy helping society through Marketing”
• WhatsApp will allow you to have a username to start conversations without sharing the phone number
• Second EGM of 2026: Internet stops its growth and Exterior increases its audience
• 74% of Gen Z fans say eSports brands influence their purchases
• 7Up launches Pink in Spain to accompany the enjoyment of summer
• Explosion in Monaco: why is this event so rare in the principality?
• Reddit highlights human conversations on its platform in its first brand campaign
• BMW promotes itself on electric chargers with vehicle-activated campaigns
• Rolex opens a boutique at more than 3,000 meters above sea level in the Swiss Alps
• Authentic connection “destroys” Hinge in new dating app campaign
• Lufthansa, Adidas and the German National Team create a tracksuit for first class passengers
• Why is the far right appealing to Latin America?
• Greenpeace renames the London Underground and makes Shell “sponsor” the heat wave
• The 15 Spanish works that have triumphed at Cannes Lions 2026
• Adidas shoes for people with Down Syndrome win the Grand Prix of Innovation
• Spain has 38 Lions in the final stretch of Cannes Lions 2026
• Methods to hide an erection or how PETA promotes a vegan diet
• Demis Hassabis' (DeepMind) AI dreams: from human health to email
• John Hegarty: “We have perfected the art of bullying and abandoned the ability to inspire”
• Google puts its Pixel phones at the center of the beautiful chaos of football fans
• OpenAI speaks for the first time at Cannes Lions: “AI is like a new employee, it needs training and context”
• KitKat theft wins PR Grand Prix at Cannes Lions 2026
• Rexona takes its World Cup sponsorship to the referees' armpits
• The Ministry of Health “hides” STIs to remember that they can be anywhere
• Madrid's Pride campaign sparks controversy again: from trivialization to LGTBI erasure
• Spanish democracy becomes a streetwear collection to connect with new generations
• Zara joins RC Deportivo in its first collection with a Spanish team
• Marc Pritchard at Cannes Lions: "Robots don't build brands. You do. Robots don't have fun. You do"
• It was 1947… the publication of “The Diary of Anne Frank”
• Rosalía and Canada win a Grand Prix for Spain at Entertainment Lions for Music
• Lola Madrid collects the Industry Craft Grand Prix at Cannes Lions for her work for De'Longhi
• The best made ads in the world, according to Cannes Lions 2026
• Fnac vindicates phones without applications against hyperconnection with “The smart one is you again”
• KFC Australia launches new brand platform with a love story on ice
• Who is Larry, Downing Street's house cat?
• Companies and leaders with the best reputation in Spain: Inditex and Juan Roig once again lead the Merco ranking
• Magnific's new short “Candela” reflects a new production standard enabled by AI
• The Creative Brand category debuts at Cannes Lions with a Grand Prix for AB InBev
• The resemblance between Heinz and potato chip containers is the Grand Prix de Print at Cannes Lions 2026
• The best Outdoor Advertising in the world, according to Cannes Lions 2026
• Babaria welcomes summer with a “canvas” made up of 12 beach towels
• Almost 60% of the videos that TikTok shows to new users and children are made with AI
• Disney creates mupis at children's height to promote “Toy Story 5”
• “We need global regulation for the use of AI, but ethics starts with oneself”
• A la Z replaces El Rosco as the final test of “Pasapalabra” and triumphs in its premiere
• Midjourney moves from generating AI images to developing body scanners for a spa
• Henkel contributes to the construction of the Sagrada Familia with Loctite adhesives
• Cannes Lions registrations fall 25%, receiving the lowest figure in the last decade
• Dove brings its rechargeable deodorant to life with outdoor advertising on the streets of Amsterdam
• La Despensa and Amnesty International denounce the persecution of LGTBIQ+ love with armed cupids
• NHS removes red from iconic logos to warn of blood shortages
• Back Market invites you to reflect on consumption with the story of Garfield-shaped phones
• Banco Sabadell addresses the generational change of a family business in its new campaign
• ICEX expands its “Where the talent ingnites” campaign with three new short films
• Adobe launches specialized AI assistants for Photoshop, Premiere, Illustrator or InDesign
• Ikea waves sofas, candles or towels to create World Cup flags and celebrate home
• The media plan of “Many people have to die”: how Movistar Plus+ has worked to achieve exceptional success
• Taco Bell creates soccer boots with studs inspired by its own cleats
• Leroy Merlin converts neighborhood notes for reforms into promotional codes
• Pringles creates pajamas to watch football at dawn during the World Cup
• Pepe Chamorro leaves Globant: “They have been wonderful years”
• Pinterest launches experimental AI-based app to explore conversational shopping
• The Gentle Monster glasses brand becomes a large fantastic garden to communicate its new collection
• Heura wins a lawsuit against the meat sector regarding unfair competition
• Uber Eats wraps ads from other brands with its bags in an outdoor action in Australia
• Ametller Origen claims taste as a guarantee of quality in its new communication platform
• All the winners of the Dircom Ramón del Corral Awards (2026)
• A canvas and Irene Rosales and her experience with “a bad kiko” star in the fun Grefusa campaign
• 87% of creators who use creative AI say it has boosted their business or audience, according to Adobe
• Instagram rewards carousels, Reels and conversation compared to the volume of publications
• “You have to take fewer photos”: Brugal claims authentic enjoyment in its new campaign
• KFC wants to lead the fried chicken category: promotes new image, sauces, drinks and restaurant design
• Abanca transforms a mupi into a gown to pay tribute to the human capabilities of doctors
• "Today I make decisions guided by Rigor and Renunciation. 25 years ago, my future was decided by a rabbit"
• Ikea and the Reina Sofía Museum redesign common spaces to improve the visitor experience
• Logos “disappear” from World Cup stadiums and Levi's turns it into a communication opportunity
• Revolut brings financial anxiety to the disturbing universe of Backrooms
• Kaiku Caffè Latte uses the rhythm of Henry Méndez to communicate its new stain-resistant lid
• Nothing strips dancers and athletes to present its new open headphones
• Sainsbury's combats food jargon with pop-up celebrating everyday products
• Coming soon Light & Lights: Conversations walking through the streets of Madrid
• In the face of an economy based on doubt, truth emerges as a competitive advantage for brands
• OpenAI creates trompe-l'oeil outdoor advertising to promote ChatGPT image generation
• Ten legal and ethical keys to using AI in marketing without losing control
• Cervezas Victoria encourages fans to visualize the victory of the National Team with artificial intelligence
• WWF invites you to join the Forest Selection to protect the common home
• The mystery of what Vini Jr. hears stars in Apple's new ad for its Airpods
• Who was David Hockney, this British painter who died at 88?
• The majestic spectacle at the Sagrada Familia: lights, drones and an unprecedented broadcast
• Just Eat selects EssenceMediacom as its media agency in European markets
• Nestea invites you to “flow” in its first campaign with Mono Madrid
• Banana from the Canary Islands “gets” into Pedri's suitcase in this communication from Adidas for the World Cup
• Eurocaja Rural continues to demand in-person attention in the face of the dehumanization of banking
• Neobank Qonto deploys anti-paperwork unit to destroy financial management dramas
• Visa advances AI-based commerce: integrates with OpenAI and announces improvements for tokenization and stablecoins
• This is Estrella Damm's summer announcement (2026)
• Uber expands its rating system to 6 stars to support Brazil in the World Cup
• Joakim Borgström warns about digital trash generated by AI: “Not all content deserves to exist”
• Repair Cafes or Buy Nothing groups: the culture of repair and exchange makes its way through excessive consumption
• Burger King France puts its Baby Burgers in pizza boxes to sneak in on football nights
• Wimbledon follows the flight of a butterfly to show the tension between beauty and competition
• Beer and the World Cup inspire product innovation: Heineken with Heinz or milk in six packs
• Will the 2026 World Cup be the most polluting in history?
• Papa Johns brings “Toy Story” hook to life by turning a marquee into an arcade machine
• Carolina Aransay leaves Coca-Cola after more than 17 years in the company
• Instagram now allows you to reorganize profile posts regardless of their age
• The A&W chain compresses a restaurant to announce the launch of its smash burger
• Krissia remembers the Japanese origin of surimi in her new campaign
• Lactantia brand creates a vest for the viral running butter-making experiment
• Bankinter creates a beautiful journey on office chairs as a symbol of its support for companies
• It was 1976… the Soweto riots
• The impact of professional tool theft comes to life in a giant sculpture
• Unicaja hires Gonzalo Saiz as Marketing Director
• The Roland-Garros clay court is consolidated as a creative territory for brands
• This is Agenda Earth, the music group to involve young people in climate change
• World Breakfast Day: 5 breakfast habits around the world
• Plastic Change warns about the presence of microplastics in male fertility with a provocative campaign
• Like Vikings and in a fjord, the image of the Norwegian National Team heading towards the World Cup
• Caesars presents The Vanderpump Hotel with a mischievous Pomeranian touring Las Vegas
• Almost half of TikTok trends disappear in five days
• Nike breaks the football script with a blockbuster for the World Cup
• Apple compares Safari to other browsers in global online privacy campaign
• The Real Madrid elections are played in advertising: from the streets to prime time advertisements
• BCP uses dataphones as an emergency network against mobile theft
• La Famiglia sits at the Table launches its first national campaign after the name change
• The recognizable Uber Eats bag “wraps” restaurants to relaunch the platform in Argentina
• Magnific wants AI agents to stop being a “black box” for creatives
• El Sol withdraws the Grand Production Prize that it has awarded in 2026
• O2's proposal against doomscrolling: a call from Spice Girl Mel B
• Silicon Valley wants to give substance to AI: the new technological race is already being waged in robotics
• Pantene Launches “Sentimental” Consultation-Style Miniseries on TikTok to Help with Summer Hair Routine
• Uber confirms that WeRide robotaxis will arrive in Madrid in 2026
• Unicef ​​wants the habit of sleeping with music to be a new form of donation
• Loewe turns to watercolor and Antonio Banderas to celebrate 180 years of history
• Coca-Cola eases VAR tension in latest chapter of global World Cup campaign
• The sunniest point in Sweden becomes a tourist destination in this Ikea campaign
• South African newspapers become pads to raise awareness about period poverty
• “Get closer”, Airbnb's ode to the people on its new communication platform
• Manuel Fernández, his D&AD pencil and an open conversation about the value of awards
• Coors Light uses thermal cameras to show its can is still cold in the summer heat
• It was 1776…the independence of the United States
• Zalando celebrates the spontaneity of the Spanish summer by carrying its “What do I wear?” to festivals, beaches and festivals
• Sephora Canada challenges prejudices about beauty and sports with the Toronto Tempo team
• Mapfre appeals to the collective enthusiasm of the fans in its campaign to cheer on the National Team in the World Cup
• Coca-Cola transforms the silhouette of its contour bottle into chopsticks for Asian foods
• Tombola brings fun to everyday life with a billboard made of bubble wrap
• Cartier highlights craftsmanship and shows how its most iconic watches are created
• Mastercard wants the “Hago chas” from the 80s to be the anthem of contactless payment in Metro de Madrid
• More than 92% of Spaniards contacted television in the month of May
• McDonald's creates the “Spain sauce” to cover the passion for the World Cup
• Artificial intelligence and the “no-collar economy”: towards a more strategic, flexible and less hierarchical work
• “Gin tastes like cologne”: Beefeater makes it a reality with LDN Red
• These are the winners of El Sol 2026
• 30% Two Brazilians Use AI to Understand Politics, Economics and Sciences… What Is Your Brand?
• Amazon orders three animated series with artificial intelligence for Prime Video
• Taco Bell saves the place in line for fans at Bad Bunny concerts
• Papa Johns recreates the Pizza Planet restaurant for the premiere of “Toy Story 5”
• Lego transforms Singapore airport into a large interactive flower display
• From gazpachito to gazpachazo: García Millán vindicates his product by coining a new term
• The “Human Universe” exhibition promises an immersive journey inside the human body
• Sara Blázquez closes a stage of almost a decade at the head of Coca-Cola Communication in Spain
• Loewe will dress the Spanish soccer teams until 2030
• María Pombo and Mahou San Miguel launch Yuzz, a refreshing drink with vitamin C and hyaluronic acid
• An advertising billboard with toasters seeks to change a consumer habit
• Greenpeace denounces the “gag demands” of large corporations in a short film with Javier Bardem
• Mario García León is the new Marketing Director of Suntory Beverage & Food Iberia
• Primark launches its first major advertising campaign in Spain, inspired by heist movies
• Bezoya launches Pi, a 3.14 liter bottle, to adapt to the trends of the category
• Burberry brings football closer to luxury territory with British culture as the focus for its fall campaign
• Gosbi claims the animal bond as the driving force behind a more authentic and Mediterranean life
• Child poverty is made visible as a prop in this awareness campaign by the Balia Foundation
• AMC+ creates a capsule collection with Palomo Spain to promote the series “The Vampire Lestat”
• Madrid Metro implements direct payment with bank card at turnstiles
• Artificial intelligence stars in the first encyclical of Pope Leo XIV
• Oatly reinvents the drive-thru with a bike cafe in Amsterdam
• Communication around the Spanish National Team for the World Cup: the King, artificial intelligence and humor
• An optical illusion in Madrid invites reflection on water scarcity
• Maggi creates an AI assistant accessible without internet to support the new generation of African merchants
• Coinbase encourages breaking the patterns of the traditional financial system
• Vueling invites you to collect unique moments like magnets in its new advertising campaign
• Meta launches Forum, a new app that turns Facebook groups into a response engine
• OpenAI is looking for a marketing manager to promote its advertising solutions between agencies and advertisers
• Freixenet turns a fake musical debut by Laura Escanes into the campaign for its new drink
• Mó combines mystery, mixology and summer spirit in “La Cocktelería”, the campaign for her new collection
• Pringles creates sliding heels to communicate the increase in the size of its potato can
• Google redesigns Workspace icons and embraces the visual aesthetics of Artificial Intelligence
• Apple relaunches its support and grip accessory to facilitate holding and accessibility of the iPhone
• “Unha más”: this is how Celta has communicated the renewal of Iago Aspas
• Tesco promotes accessibility in the kitchen with a recipe book for people with disabilities
• Magnum presents itself as a great fashion and ice cream maison “designed for pleasure” in its new campaign
• The Supreme Court would force Atresmedia to cease the broadcast of “Pasapalabra” by El Rosco
• Pull&Bear and Eurostars launch a capsule collection inspired by the Gran Hotel La Toja
• Daitsu proposes a game in the style of “Where's Wally?” in outdoor advertising
• This is the email with which Meta has fired 10% of its staff
• Linkedin recognizes the problem of AI-generated slop and will begin to penalize it in the feed
• What is this video of an Israeli minister who is causing an international controversy?
• Bupa turns to art to claim the benefits of creativity on physical and mental health
• 85% of workers do not know how to apply AI training to their workplace
• Why everyone is talking about the rise of online auto parts marketplaces in Europe
• KFC Arabia creates an artificial intelligence microdrama with its products as the protagonists
• Sol by Meliá renews itself, claiming its legacy and the summer of a lifetime as strategic territories
• Suntory will distribute the iconic Dr Pepper brand in Spain
• WWF replaces school bells with animal sounds to reconnect children with nature
• “Look up”: the Pope's visit to Spain is promoted with a campaign, anthem and merchandising
• Magnific dedicates €10 million to help Europe's creative industry embrace AI
• Plátano de Canarias uses its iconic label to highlight the “unique” consumers who choose its fruit
• Sam Altman wins the great AI court battle against Elon Musk and clears the way for OpenAI to go public
• Honda promotes road safety in Bangkok with hygienic helmet protectors
• France turns its World Cup team ad into an American television comedy
• Ted Lasso demonstrates the possibilities of payment with Visa in the brand's campaign for the World Cup
• “Style Unpacked” series explores the connection between women's tennis and fashion
• Telelavo is giving away a free Flat Rate “for life” in its laundry service
• What do we know about the attack on a mosque in California?
• Children's drawings expose the impact of digital platforms on the little ones
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• AT&T and Samsung launch AmiGo Jr, a smartphone designed for children
• Salesforce seeks to transcend the Super Bowl with a contest with Mr. Beast
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• Cerveza Mica transforms its business model and will only focus on the non-alcoholic option
• Atlético de Madrid, about its internal agency: “Our advertising career has positioned us to take this step”
• Anthropic Mocks ChatGPT Advertising to Promote Claude in Super Bowl Ad
• Uber wants to offer its robotaxis service in Madrid
• ING turns its pet Leonardo into a collectible object to strengthen its bond with Gen Z
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• Ikea claims affordable design by comparing it to great works of art
• Inês Lima, new General Director of McDonald's Spain
• Cristina Rey officially assumes the position of CEO at WPP Media Spain
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• Volkswagen evokes an advertising classic and only shows the chassis in the promotional campaign for the electric Polo
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• This is Moltbook, the social network for AI agents in which “humans are welcome to observe”
• Fake news about store buses in Denmark goes viral on Linkedin and is used as a sales claim
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• Havas acquires Acento and integrates it into its public relations network H/Advisors
• Prohibit access to social networks for minors under 16 years of age or investigate Grok: the government's measures to recover digital governance
• Burger King launches mini versions of its burgers for a more social and flexible experience
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• Jägermeister seeks to recover the ritual of drinking its shots at –18 °C with finger gloves
• Yahoo is revitalized with the launch of Scout, its new search engine powered by AI
• Domino's proposes thermal boots made with the material of its delivery bags
• “AI is too valuable a prize for anyone to stop”: Anthropic CEO's warning
• Babybel launches mini vinyl in a musical collaboration with Timbaland
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• Airbnb highlights its support for athletes on their way to Milano Cortina with a documentary
• What is the profile of ICE agents?
• Ikea reinforces itself in television entertainment with the sponsorship of “First Dates” and “Decomasters”
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• Coors Light turns its beer cases into a furniture collection for the Super Bowl
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• Freepik tools, in the first film produced with AI eligible for the Oscars
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• Donuts launches a special edition inspired by “The Simpsons”
• Samsung redefines victory with its “Open always wins” campaign for Milano Cortina 2026
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• TikTok closes the agreement to create a joint company that allows it to operate in the United States
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• “Essay on the Look”, Roche's documentary to raise awareness about eye diseases
• Barcelona transforms a nuisance into aspiration in its campaign for municipal works
• Philippine Airlines turns its safety video into a soap opera to capture attention on board
• Adobe advances productivity with AI and allows you to convert PDFs into presentations and podcasts
• “Love them to death”: Jet-Puffed uses black humor to promote its sugar clouds
• Ozempic recreates Apple's “Mac vs PC” campaign to stand out from the competition
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• Choví and salsa brava: how to turn a product launch into a cultural movement
• Ikea hides the prices of its products to give prominence to quality
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• Five trends that marketing professionals should not underestimate in 2026
• Paris from the Back Seat: The Hidden Benefits of a Private Sightseeing Chauffeur
• Fireworks, drones and digital experiences: Coca-Cola celebrates Chinese New Year
• Sandvik makes a useless electric car to highlight an uncomfortable truth of the green transition
• Škoda reinforces curiosity and discovery as the essence of its philosophy in its new brand campaign
• Hello Fresh promotes punctual and shared dinners with an orchestra of vegetables and kitchen utensils
• Mango addresses the lack of generational change in Fashion with training in pattern making and clothing
• “Let them talk”: Dove expands its claim to real beauty with “The Bridgertons”
• The Brussels Airlines company turns looking at the sky into a real opportunity to travel
• Uber turns the back seat into a “game room” to claim passenger freedom
• Amazon Ads anticipates the eight trends that will shape advertising in 2026
• Central Lechera Asturiana ironically talks about innovation to highlight its natural products
• Growth expectations of Marketing Directors slow down at the start of 2026
• Nvidia already exceeds the brand value of TikTok or Facebook, according to Brand Finance
• Cadbury appeals to everyday generosity in “Homesick”, a story of two separated sisters
• TikTok becomes strong in the microdrama trend with the launch of PineDrama
• Listening parties or how to create experiences and community in the era of digital music
• Balenciaga bets on basketball with a collection together with the NBA
• How can we really understand the world in the age of scrolling?
• Separated, identified and safe for brands: this is how ads will be on ChatGPT, according to OpenAI
• The Bic pen becomes a lamp by the Italian brand Seletti
• Dos Equis beer recovers the most interesting man in the world ten years later
• Warc anticipates a new media planning model that involves AI and creators
• Airbnb seeks a consultant to develop its rural commitment to emptied Spain
• Levi's brings clothing repair to classrooms to combat disposable culture in fashion
• The three trends for the food industry, according to the CEO of McDonald's
• Snow penises to talk about men's health: this is how they raise awareness about testicular cancer in the Netherlands
• Madrid Fusión combines food and sex in a provocative campaign signed by &Rosàs
• Tesla turns its autonomous driving system into a subscription service
• Castrol lubricants link their brand story with the Moon in a documentary on space mobility
• Ritmia, the solidarity project that fights against sudden infant death with “intelligent optimism”
• Matthew McConaughey registers as a trademark to combat the misuse of his image by Artificial Intelligence
• Realism, curiosity and emotional ROI: the three marketing trends for TikTok this year
• Dove Men+Care “hacks” other brands' billboards to promote its new deodorant
• What are these protests in Iran?
• ME by Meliá and Lacoste join forces in a uniform proposal that adapts to each hotel
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• Heinz designs a special container to dip French fries in its sauces
• Humana joins TexMat, a European pilot for used clothing with smart containers and rewards
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• Austria asks tourists to sign a confidentiality agreement to safeguard the country's charm in its new campaign
• Lego gives children a voice in defining how artificial intelligence should be used in school
• Lexus Elevates Tennis Sponsorship by Turning Matches into Interactive Product Demonstrations
• Atresmedia strengthens its news and information proposal in its new advertising formats
• Jeep remembers that adventure is not aesthetics, but a way of being, with a musical advertisement
• The NBA explores a European league with franchises valued at up to $1 billion
• Carolina Marín, Paula Badosa and a dozen athletes encourage people to live to the fullest in the new Sanitas campaign
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• “Make it happen”: Capgemini embraces a hands-on approach to consulting in its new platform
• A city of cats welcomes the new Peugeot model
• Google partners with Walmart, Shopify and other large retailers to enable shopping on Gemini
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• The Magnum Ice Cream Company celebrates that “life tastes better with ice cream” in its first campaign as an independent company
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• Megan Thee Stallion is a fitness instructor in Dunkin' ad for their protein drinks
• Heineken renames the London Underground Bakerloo Line “Bakerl0.0” for Dry January
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• Lego innovates with Smart Play: smart bricks that add a technological layer to the physical game
• UK bans junk food advertising online and on television before 9pm
• LG advances in home robotics with CLOiD, which incorporates Artificial Intelligence
• Adam Mosseri (Instagram): “Authenticity is quickly becoming a scarce resource”
• Apple tests the temptation of fulfilling New Year's resolutions in a campaign starring objects
• YouTube channel LoFi Girl will open a cafe in Paris
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• WPP launches a library of AI agents that “scale” your collective intelligence
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• Havas accelerates its transformation in Artificial Intelligence with AVA, a portal of LLM models for the entire group
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• This is how the Dacia Sandero, the best-selling car in Europe, is announced
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• Dove, Pandora and other brands are strategically linked to the premiere of the new season of “The Bridgertons”
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• "Let's go where you're going"the campaign that marks the global repositioning of Mapfre
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• Mapfre reflects its transformation as a company with a new visual identity
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• OpenAI delves into digital health with ChatGPT Salud, a version of the chatbot for medical consultations
• Google Launches Annotations in the Reports of the Google Search Console
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• The brands and products that have dominated 2025 and the trends that will shape fashion next season, according to eBay
• The AIMC starts the contest to choose a new digital audience meter in Spain
• The Piel agency signs the “I wish I could” campaign to make severe atopic dermatitis visible
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• Omnicom completes the purchase of Interpublic for 9 billion, creating the largest marketing and advertising group in the world
• Mariano Rajoy: "If I returned to Moncloa I would pay more attention to communication. It was a mistake not to do so"
• Popeyes vindicates things done well with its new platform: “That's how it is, that's how it is”
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• From stadium to global luxury brand: the Bernabéu consolidates its own identity
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• The Argentine city of Santa Fe creates an inclusive flag to bring identity closer to people with visual disabilities
• A concealer unleashes a parody love story in Maybelline's Christmas ad
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• Uber's Christmas ad draws on nostalgia to consolidate its presence on the outskirts of the city
• Adobe and Real Madrid expand their alliance to offer personalized experiences with AI to fans
• La Gula del Norte plays with the expectation towards Cristina Pedroche's dress in its Christmas advertisement
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• Google Pixel highlights the zoom of its phones by recreating “Love Actually” in its Christmas ad
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• Who is María Corina Machado, Nobel Peace Prize winner?
• Lay's renews its logo and packaging giving prominence to “real potatoes”
• Anthropic turns a New York kiosk into a space to think and disconnect from digital noise
• American Express also launches its own advertising platform
• Uber turns waiting into a love story to connect with new suburban audiences
• Spotify gives rhythm to advertising with “Tunetorials”, an album for marketing professionals
• The Sharpener becomes advertising support for the launch of “Ghost of Yōtei”, the new PlayStation video game
• Domino's renews its identity: new colors and a name that evokes the appetizing
• Amazon installs medication vending machines in its One Medical clinics
• McCann will be in charge of Mapfre's new global brand campaign and remains its creative partner in Spain
• Some companies are adopting a shoeless policy to improve well-being and creativity
• Duolingo launches its own advertising platform
• https://www.agenciamestre.com/seo/a-ia-acabou-com-as-estrategias-de-seo/
• DoorDash turns the stadium camera into advertising support with former soccer player Carlos Vela as the protagonist
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• MasterCard launches its advertising business to capitalize on purchases data
• Artificial intelligence is not destroying employment, according to Yale University's analysis
• NTT Data integrates the Bungalow25 agency to expand Tangity's creative capabilities
• Just Eat brings the debate between brain and stomach to life when ordering delivery in its new campaign
• Pepsico faces the challenge of eliminating synthetic dyes in their products without giving up color or flavor
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• Sweden launches a campaign that makes the country a medical recipe
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• Shein chooses Paris to open his first permanent physical store
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• Pinterest is no longer only for inspiration: it is consolidated as a search engine in front of Google among generation Z
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• OpenAI Lanza Sora 2 with a social media application and consolidated synthetic social networks
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• The Basque Government resorts to humor to promote public transport: "Less Brum and more Pi"
• Volkswagen revives his classic advertising with a sausage dog as a contemporary wink
• Florette updates your image with a minimalist approach and reinforces your link with freshness
• GAP resorts to Gwyneth Paltrow and her daughter Apple to consolidate her commitment to intergenerational denim
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• Tiktok launches a new advertising format to boost reservations in hotels and tourist destinations
• OpenAI allows purchase through Chatgpt and opens a new scenario for e-commerce
• Foster's Hollywood Recreates the Coca-Cola wave in its dishes to communicate the return of the drink to its restaurants
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• Havas and Horizon Media create a joint company to capitalize on business opportunities
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• Advertising investment changes course and could grow to 1.17 billion dollars this year, according to WARC
• A cap to avoid being recorded reflects on consent in the Tiktok era
• Google compares the rest of the phones with vanilla ice cream to make fun of uniformity in the market
• Logitech creates a wireless keyboard that is loaded with any type of light
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• Yopro celebrates progress, not perfection, with Carlos Alcaraz as a golf apprentice
• Victoria opens his first our own store: "We want to bring our essence even more to customers"
• The indiscriminate use of artificial intelligence at work is ballasting productivity, according to Stanford
• The pilots request the withdrawal of Aena's new campaign: "ridicule our profession"
• Ads that are barely seen or how Budweiser China has made a promotion of a design change
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• Oreo converts zebra crossings into discount coupons with this creative trade action
• A conversation with Alejandro Romero (Llyc) about how to be a good partner before this uncertain future
• The Oura activity ring doubles its business in the last year by evidencing the intelligent health potential
• "Investing in brand is the best company for the business. "- Eduardo Prieto, general director of Visa in Spain
• Clean Creatives points to advertising agencies that more contracts have with the fossil fuel industry
• Google enters the Pinterest field with a tool to make moodboards
• Nikeskims is presented with an announcement starring Serena Williams that venerates the body
• Children and smartphones: This campaign turns the speech by denouncing the pressure to which they are subjected
• Thousand naked and green -painted volunteers: the artistic installation driven by Alhambra beers
• A multisensory store backwards: the differential proposal of the Marvis dentifriques brand
• Netflix and AB Inbev establish a global co-marketing agreement
• Cupra offers to assume traffic fines to encourage the adoption of electric cars
• This collection of clothing is made with garbage to clean the London channels
• There is a gap between brands and consumers when it comes to digital advertising, according to Kantar
• What are the main dates of Palestine?
• A chess game becomes alert signal to raise awareness about Alzheimer's
• B3TTER FOODS resorts to comparative advertising to build brand and positioning
• A sculpture and a donation: this bank converts a baseball game into a brand experience with purpose
• AI could boost world trade in 37% by 2040, according to the WTO
• Generation Z is teaching at work and transforming the way of collaborating
• A PWC report warns that this Christmas will fall, although the desire to celebrate is maintained
• "It is worth it": Lidl elevates your spoils of affordability to the emotional connection with a new positioning
• The first announcement of Anthropic for Claude presents the chatbot as the AI ​​of the "problem solving"
• How to get to CMO, what to put on LinkedIn or how to do interviews: the tips of the heads
• Mail expires to algorithm: how artificial intelligence is enhancing email marketing
• Condé Nast presents 'Vette', its platform to turn influence into a direct business road
• Adriana Domínguez, recognized as the best promoter of marketing according to the efficacy club
• Thus, Rafa Antón thanked the professional career award given by the Effective Club
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• The latest of the OK Go group is a song for algorithms with an Open Source animated video clip
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• "It's for all": Movistar moves its purpose with a new platform designed by Oriol Villar
• Women'Secret claims that comfort is also style in its new campaign
• The rise of the Pet Wellness: when animals health becomes an industry
• This campaign advances Christmas to make visible premature births
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• Johan Lindelöw (H∓ M): "The client decides the format and the proposal with which we must be"
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• Openai reveals how chatgpt is used
• Pinterest stands out as a source of inspiration before the season of purchases with seasonal advertising
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• "What a paper", a campaign that uses the codes of the neighborhood posters to raise awareness
• Google announces an improvement for GPS to continue working in the tunnels of Madrid
• Before the boom of the bots in digital trade, this store only lets verified humans into
• Banco Sabadell is postulated as the best option for companies in an allegorical announcement about the OPA
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• Back Market denounces the environmental impact of Fast Tech on its new global campaign
• Adidas is developing running shoes for people with Down syndrome
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• Only You Hotels reinforces in culture and customer experience giving books to their guests
• Netflix works on a new search experience promoted by OpenAI
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• On explores entertainment with a galactic adventure starring Zendaya
• Budweiser claims its connection with the music industry as a favorite beer of the big stars
• Open style Kétchup envelopes: Heinz creates some "grillz" inspired by his own brand
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• IKEA portrays the first babies steps to claim their presence in consumer life
• Volkswagen integrates the video game "Pac-Man" and improves the social experience of their cars
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• Google expands its AI capacities to translate the language of dolphins and talk to them
• Video games are the only escape route of routine in the dystopian Xbox global campaign
• A magic script played by Millie Bobby Brown positions Dubai as an unexpected destination
• "We feel it": why Durex erased all his publications on social networks
• Between the crowd and hidden in the fridge: Stella Artois highlights consumer behavior in its external advertising
• This initiative gives a second life to rice not edible at weddings to reduce waste
• Delfines, contests and thefts: Microsoft trusts humor to promote Copilot
• Citroën innova in exterior advertising renewing the Badenes in rural areas of France
• Sleep a crocodile to make a birkin: Peta's "DIY" formula against animal cruelty in fashion
• Heinz Arabia "interrupts" your cinema ads with movies and offers post-créditos rewards
• The Ecobel cleaning products brand creates a collection with Agatha Ruiz de la Prada
• The new Ogilvy for DGT is a celebration of life from the air to raise awareness in security
• The & Amp agency; Rosás wins the Wallapop contest for its next advertising campaign
• Creativity in times of war: neither cynical nor naive
• Fuego walks with me creates a tragicomedy about the lives of managers in the new factorial campaign
• Why reform French law on arbitration?
• "Caviar" with Pepperoni flavor: Pizza Hut approaches haute cuisine innovating consumption experience
• Kia bets on accessibility and converts trips by car into symphonies for blind people
• Nespresso adds to the trend of self -care with vitamin cafes and Ona Carbonell as ambassador
• Kitkat makes his brand slogan an allegation against mobile phone addiction
• Coca-Cola celebrates its cultural impact by inserting its logo in literary works where the brand is mentioned
• Barbie turns LeBron James into the first ambassador to Ken's story
• McDonald's gamifies your consumption experience with an exchange rate that seeks to "save" relationships
• Starbucks wants to raise coffee experience in its new flagship at the Santiago Bernabéu stadium
• Adobe advances in the creation of AI agents to transform creative work
• João Matos replaces Úrsula Mejía in the Diageo Marketing Department for Southern Europe
• Nescafé watches over the dream in Panama reducing the luminosity of digital advertising fences
• Reporters without borders resort to television realities so that we do not avoid reality
• This toast with butter challenges Murphy's law and encourages to reflect on intestinal health
• Montoya, Inés de Robles and Fomo in influence marketing
• What are called "Cambodian genocide"?
• Prada Buy Versace for 1,250 million euros
• Freepik now allows you to edit videos generated with artificial intelligence thanks to video editor
• Cristiano Ronaldo creates the cinematographic producer Ur Marv
• Pikolin street marketing that claims the kiss of good night with a graffiti
• Ikea Spain is looking for new CEO after Nurettin Care's departure
• Some pants to clean your fingers: the cheeto brand extension that combines snacks and fashion
• Axa France officially recognizes domestic violence as a risk and includes it in its home policies
• Malibu and Brian Cox ("Succession") invite you to disconnect from work in a summer spirit campaign
• Chupa Chups resorts to the "chemistry of happiness" to highlight its candy
• L'Oréal Paris takes the figures of street harassment to a vindictive parade at Metro de Madrid
• Cupra consolidates your vision and obsession with design in the Divra Design House division
• KIA vans evolve towards personalized spaces to live and work thanks to an agreement with LG
• Without stalling, without script and without product: Coca-Cola India converts the audition into the announcement itself
• CIF "Clean" Words and "dirty mouths" in podcasts to demonstrate the effectiveness of your product
• Renault plays with the concept of "Safety Car" to announce a speed limit for novel drivers
• The Mami Wata cream brand converts baldness into a creative insight to raise awareness about skin cancer
• The cosmetic or apothecious brand creates an illustrated digital guide on female pleasure
• Publiespaña Lanza Ad Corner, a new advertising for reference for linear television
• BM wants to be the supermarket of fresh products and communicates it to the rhythm of syrup of stick
• YSL Beauty campaign about abuse, a brand activism lesson
• Gallo narrows the link with the local since its new platform "here we are made of this pasta"
• The Victoria Sneakers carry their strawberry aroma to a cobranding with the Tiktoker Plantosyos and the fox food chain
• Every birthday is a gift in the campaign of this Canadian children's hospital
• OpenAI promotes chatgpt for students in the face of final exams
• "Run, run, horse": Seat encourages the trip in company to Amaia's rhythm
• This vigilabés is a telephone line of help for parents overwhelmed with parenting
• Heineken is inspired by appointment applications to encourage young people to discover new bars
• The magic key to impact does not exist. There are three
• Five products, five euros and one rhyme: the KFC campaign that "had to be done"
• 80% of the Valencian Community consumers have improved their perception of the brands they helped in the Dana
• IKEA puts its designs at the service of accessibility with this bathroom collection
• HOME mango makes the leap to the physical retail with his first store in Barcelona
• Fini elevates his brand narrative and defends the authentic connections with the short “Fallin 'in Love”
• Nude Project entrusts a six -year -old girl to communicate her new collection
• The Freelancers Malt platform is associated with Sanitas to launch insurance focused on these professionals
• Jordi Roca and PlayStation join the Gamer Passion and Pastry in a limited edition of the Easter Mona
• Iberdrola innova in exterior advertising to highlight its renewable energy proposal
• The land that shapes: This created the visual identity of an entire archipelago
• Coors Light makes his brand sound as cold as his beer in his new campaign
• This is the jury of the Effective Awards 2025
• Cupra bets on virtual reality to digitize customer experience
• Pedigree designs a “lies detector” necklace to help dog feed
• An itinerant tester for Spain: jeans sauce wants to help in the search for the perfect cowboy
• Cocktails from subconscious: tank applies neuroscience to drinking drinks
• Levaduramadre and Ruavieja come together to create a limited editing tort
• Knorr challenges Fast Food and invites you to recreate recipes using homemade ingredients
• Icelandair asks the AI ​​not to generate Iceland images, but suggest visiting the country
• Roblox users will receive rewards within the game to see ads
• This soccer equipment "changes" color to denounce the levels of air contamination
• Data centers: connectivity suppliers and communities drivers
• IFEMA LOOKING FOR COMMUNICATION AGENCY FOR THE Formula 1 Circuit of Madrid
• Coca-Cola innova in Japan with a vending machine that works with hydrogen
• The "I" point communicates lowi values ​​in its new identity and communication stage
• Coca-Cola tells us the secret of his formula for Fuze Tea
• "Being vegan is good shit": Peta United Kingdom claims the advantages of an animal flesh -free diet
• Banco Sabadell puts the points on the ís and defends its position against the BBVA hostile OPA
• Buy cleaning or eating products: The Hygiene Bank creates a edible soap to denounce hygienic poverty in the United Kingdom
• Soccer promotes the television audience in March, led by Antena 3
• Sarah Jessica Parker wonders "What do I wear?" In the new Zalando campaign
• Corona also dispenses with logo and product, projecting its iconicity from the Lima
• Domino's has celebrated a decade linked to gaming with a monument and an event in the center of Madrid
• Dozens of cats "assault" advertising fences in London attracted by the Dreamies product
• Jugaterapia takes his solidarity dolls to the center of Madrid to mobilize in the fight against childhood cancer
• H & AMP; M will use clones of its models generated with artificial intelligence for advertisements and social networks content
• O2 becomes “essential for life” on its new brand platform
• Kirin beer applies artificial intelligence to save cherry trees in Japan
• Corona celebrates its centenary in Mexico with an external advertising campaign "Certified by the Sun"
• IKEA insists on the possibilities of enjoying the home in the second wave of "Try this at home"
• CNMC wants to strengthen the regulations on the sound volume of ads
• Unilever's ice cream business already has a brand: The Magnum Ice Cream Company
• Only the ideas that challenge the present create future value
• Heura submits the polygraph to his haters to disassemble prejudices about vegetable meat
• IKEA yields spaces in its store so that the businesses affected by the Dana recover its activity
• With taps and streaming, Guinness converts advertising fences into interactive experiences with beer
• The Calm rest brand transforms snacks into discounts thanks to the AI
• The Sotogrande residential highlights its sophisticated lifestyle with the day to day of a secret agent
• The new skittles candies are crispy and the brand asks to sign a "legal agreement" to warn it
• Eventbrite has renewed his visual identity to inspire the discovery of experiences
• "Why does nobody look?": Deutsche Telekom tangibilizes the danger of climate change with augmented reality and miniatures
• Global advertising investment slows down the tariffs: three impact scenarios, according to WARC
• Lynx innova in product with a fragrance that also conquers cats
• Canary Islands Banana takes its fruit to vending machines in school and sports centers
• Coca-Cola and Pepsi revive initiatives of decades ago to connect with current consumers
• Openai says that chatgpt can cause loneliness. Does welfare compromise at work?
• Mariano Casares assumes the brand address in Massage
• Used and worn: Rimowa embraces the second hand selling its reconditioned suitcases
• Schweppes highlights its tonic with an advertising blockbuster set on Mars
• This is how Apple's viral announcement with Pedro Pascal
• Ryanair launches a subscription plan but limits it to 250,000 people
• The best in advertising efficiency, according to WARC (2024)
• Puma is repositioned around enjoyment and self -expression to differentiate in sports fashion
• Back Market fuses music and nostalgia in a video clip recorded with Nintendo
• Cruzcampo expands “with a lot of accent” with a special edition that honors the Andalusian heritage
• New Zealand seeks to attract visitors as a playable destination in Minecraft and is included in the promotion of the film
• Google says, after conducting an experiment, that the news has no value for your advertising business
• The ordinary cosmetic brand sells eggs to help New York to the product crisis
• Bankinter explores the intimacy and authenticity of the Tiny Desk musical format in its new campaign
• McDonald's United Kingdom also dispenses with its brand to demonstrate the iconic character of its breakfasts
• Yum! Brands will apply NVIDIA artificial intelligence to improve its client operations and experience
• The explosive mixture of Mentos and Cola arrives in Fortnite with a branded content
• "Two is more than one": Twix premieres brand positioning with a maximalist campaign
• Samsung premieres the Health category in the National Creativity Awards with a gold to impulse
• The most innovative advertising, according to the National Creativity Awards (2025)
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• Jumpers and KFC take the golds for their content in the National Creativity Awards (2025)
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• The Canada producer stands out in the National Creativity Awards 2025
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• KFC, Cupra, Magnum and Samsung continue to lead Spanish creativity
• Lola Mullenlowe closes an excellent cycle of festivals highlighting in the National Creativity Awards
• "Find Your Summer" is the National Creativity Grand Prix (2025)
• These are the agencies that stand out for their creativity
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• Ni Yundai or Jondai: Hyundai gives visibility to brands with similar namings in his new campaign
• Jumpers makes his advertising in international waters to avoid conflicts with Cheetos
• Apple is the advertiser of the year in Cannes Lions 2025
• Artificial intelligence can already create ads without human intervention, and this Puma spot shows it
• Tecate and Sylvester Stallone celebrate Mexicans who dare to say "no"
• Tezenis claims that female underwear should not be subject to opinions of others
• Perplexity makes fun of Google in an acid campaign that looks towards "The Squid's game"
• KFC Costa Rica protects distributors with sunscreen envelopes inspired by their sauces
• "Catvete a rioja": The denomination of origin celebrates its centenary versioning Julio Iglesias
• What would happen if an atomic bomb fell on Paris?
• It's not Fooh: Moët & Amp; Chandon announces his return as Sponsor of Formula 1 flying Melbourne
• Ambar documents "the fire inside" the artists of the faults affected by the Dana
• The QR code advances in product labeling and could be imposed on the barcode in 2027
• Apple reflects the transforming power of music in a spectacular announcement with Pedro Pascal
• Foster's Hollywood fried chicken also comes "late, but with style" to teletext
• "Peter is here": Microsoft's educational game to learn about the Basilica of San Pedro del Vaticano
• Forever 21 is declared in bankruptcy for the second time in six years
• Pedri's message was an advertising campaign to promote Decathlon's second hand
• Levaduramadre makes a change from naming to "yeastpadre" to honor all parents
• The best in the world in media, according to WARC (2024)
• The marketing and advertising investment trend finds moderate optimism in the first semester
• Why did the two American astronauts be blocked in the ISS?
• Catrice bets on vending with vending machines to promote their pintouñas
• "The dinner", a tribute from Elpozo to the ties between parents and children
• This is how the IPG acquisition process by Omnicom is found
• “Don't buy. Rescue ”: This initiative creates an e-commerce with wasted clothes of the Atacama desert
• A chicken sect and a salsa baptism, in the Surrealist announcement of KFC United Kingdom
• The 4s of the new customer journey: how to interact, influence and convert
• Decathlon converts its electric bicycles into ads and stands out as a mobility solution
• TOYOTA FT-ME: The bet of the brand for electric micromobility in Europe
• Cobranding between Lamborghini and Silver Cross: They throw an ultralu -mounted baby cart
• Design the room while sleeping, Ikea's action to help improve rest
• Pepsi Peru finds its logo in the colors of the sunset and remembers its ability to refresh
• Milanuncios advocates "positive consumption" in its new brand positioning
• JCDECAUX “Reabre” the businesses affected by the Dana by Metro de Madrid
• The "crack" chocolate stars the new Magnum campaign, which seeks to be a sensory experience
• This Vienna Tourism campaign wants to carry "the Blue Danube" to space
• Tiktok presents a function for teenagers to disconnect and relax before sleeping
• Lanzarote and electronic music: This is the spring announcement of El Corte Inglés
• Mahou creates a tap made from its own beer
• Cannes Lions 2025 will grant the Leon of San Marcos to the creative David Lubars
• Heineken carries the excuses to see the Champions League to the facade of some bars
• Samsung expands "technology with purpose" with a video game to identify signs of cognitive impairment
• "As like you": Down Spain continues to fight stereotypes seeking empathy
• A conversation with Martin Sorrell about the inevitable future of advertising
• Netflix tattoo Carlos Alcaraz to announce the release date of his new documentary
• The best in the world in creativity, according to WARC (2024)
• Madrid's Formula 1 circuit already has a brand: Madring
• Darwin & Amp; Verne Lanza Voicead: A platform to create advertising wedges with AI
• Tiktok, hair dyes and economic complexity times
• Ice creams are also for winter: Dairy Queen turns snow into an outdoor advertising campaign
• “I am not interested in advertising. Don's Give A Shit! This has nothing to do with advertising, this has to do with people "
• Mercedes-Benz chooses the turquoise color to identify the autonomous driving on the road
• Freepik imagines technological jumps in past times with generative artificial intelligence
• Of fans to investors: Director Robert Rodríguez will co-create movies and share profits with his followers
• Juan Pedro Moreno leaves WPP
• Tiktok's global advertising will exceed 32,000 million dollars this year
• Vinned celebrates reinvention and makes the “new to you” its brand platform
• Volvo launches his first announcement created with artificial intelligence and does not show his cars
• This campaign resorts to famous braids to say that authentic, there is only one: Almudévar's
• Netflix "Cancela" the launch campaign of its "Medusa" series as part of the promotion
• A Taylor Swift song inspires this campaign to encourage the adoption of black dogs
• Sebas Muriel leaves Groupm Spain to rejoin Telefónica as Chief Digital Officer
• The Z generation cares about AI at work: 40% believe it will not be good for their careers
• Four key concepts of artificial intelligence that must be known in 2025, according to WARC
• Mouthx: the Spanish controller that allows you to use computer, mobile and tablet without hands
• Sean Baker and Hoto Script or Woody Allen and Windsor: Types turned into firms for film directors
• Primark launches a home collection inspired by Pinterest searches
• Pirates, sirens and seahorses: this is Burns's first international campaign for Old Spice
• Deutsche Telekom presents a vitamin mobile with Perplexity artificial intelligence
• Mourning, conclave, white smoke: what are the steps that lead to the arrival of a pope?
• The big luxury brands find LinkedIn a new catwalk to show off their proposals
• Netflix promotion for the “Toxic Town” miniseries adapts in real time to air quality
• WWF makes guerrilla marketing with stuffed animals in the Lisbon subway to raise awareness about endangered species
• Mahees and nocilla are joined in the cobranding of some stuffed minichurros for airfryer
• A tree that speaks thanks to artificial intelligence wants to connect young people with nature
• Maria Oliveira, new marketing director of Heineken Spain
• "We are Ecofriends." Ecoembes capitalizes Montoya's phrase to raise awareness about recycling
• Heinz Brazil remembers on the occasion of the Oscars that Kétchup envelopes "are still there"
• More than 28 million Spaniards saw television in February
• Clear Channel resumes the sales process for your business in Spain
• Lenovo presents a laptop that is loaded with solar energy
• How would a future European nuclear umbrella work?
• IPG sells R/GA to the agency managers and an investment firm
• Artificial intelligence will define the world of 2030, according to Bank of America
• Microsoft will close Skype in May to focus their efforts on Teams
• "The worst public humiliation": what happened between Zelensky and Trump live on TV?
• What is "rare earths"?
• Lanjarón launches a project for the conservation of the flowers of Sierra Nevada, with Paz Vega as ambassador
• Consumers activate an "economic blackout" against corporate greed in the United States
• Knoror highlights the disappointing delivery failures to claim homemade food and its products
• British creative industries join in "Make It Fair" and demand the protection of copyright against AI
• "There are things that are not fashions": Blue Banana claims that surfing "is not dead"
• Félix Carral and José Izaguirre, new executive creative directors in Havas Creative
• KFC Singapore talks about gender inequality in pants pockets in his new campaign
• Marc Murtra, in his first press conference, on the future of Telefónica: "We will be part of the change we see coming"
• What is the "golden card" that Trump wants to create?
• Foster's Hollywood acknowledges that he arrives "late, but well" with his new family of fried chicken dishes
• Thus Hyundai has accompanied Jesús Calleja on his trip to space with Blue Origin
• KPMG speaks in the first person about the benefits of AI for work in his new campaign
• McDonald's pays tribute to home delivery.
• The “good manVotic” mentality: keys to connect with a consumer that prioritizes this
• Photoshop already has its own application for smartphones, with the focus on the new generation of creators
• A silent album, the protest of more than one thousand British musicians against artificial intelligence
• Curiosities of squirrels and mapaches inspire the new global campaign of Škoda
• Allianz changes the tone of the category and celebrates daily courage in your new campaign
• Celebrities, brands and company accreditation, new status symbol?
• Nacho Padilla is Renfe's new brand and advertising
• CROCS applies artificial intelligence to foster the customization of its footwear
• The presence of humanoid robots at home advances with neo gamma
• Trump promises $ 100 million for an advertising campaign against fentanyl
• Subtle and degraded, the new red tone with which YouTube wants to update
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• Intestinal bacteria become small works of art to promote functional drinks
• Who is Alice Weidel, the face of the extreme right in Germany?
• Lola Mullenlowe stands out again at the JCDecaux Awards
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• Gonzalo Saiz leaves Bankinter: "Mission sensation"
• Dove takes a turn to humor to communicate its new bath gel formula
• HP acquires Humane, AI Pin developer, for 116 million dollars
• The Mallorcan town of Porreres accuses Meghan Markle of plagiarism for the new logo of his company
• Juan Duyos has launched his new collection of clothing, baptized as "Tecno", by the hand of Lenovo
• "Tirí Tirí" ... Does it sound, sure, direct line?
• "Are you awake?": Ikea Canada sneaks into direct messages to offer discounts on mattresses
• Silicon Valley leaders experience “off -office meetings” where ketamine is key to overcoming stagnation
• The conversational AI market will reach 14.6 billion dollars this year
• Grenergy is inspired by batteries to renew their brand and position yourself in energy storage
• Kerman Romeo is the new marketing director at KFC Spain and Portugal
• Together with Barbara Rey, Beditorum postulates as an expert in "Real Rest"
• Adobe Acrobat extends the capabilities of his AI assistant to simplify the work with contracts
• Lynx creates a series of "unexpected attractions" to promote their deodorants for the whole body
• Advertising investment in Spain exceeded 13,000 million euros in 2024, according to Infoadex
• The representation of advertising investment in the GDP of Spain was 0.82% in 2024, according to Infoadex
• Dulcesol renews his visual identity seeking closeness and connection with the consumer
• 20 single -use garments make a gala dress that shaves influence habits
• Ecoalf resorts to AI to remember its purpose and the importance of responsible consumption
• NPC means "new t -shirt sponsor": thus announces Mediamarkt its sponsorship of the Kings League
• A collection of "unbearable" garments to raise awareness about the impact of the Deepnudes
• Also protection for gofres or how to raise awareness about sexual health
• Iker Casillas Funda 1k Sports Group, its new sports marketing agency
• KFC reaches sales record in Spain supported by marketing expansion and strategy
• Henkel, artificial intelligence and new behaviors in marketing teams
• Lexus allied with Just Eat to offer the delivery of a Michelin gastronomic experience
• How to take advantage of corporate rituals and generate greater commitment and satisfaction
• Fini sweets creates a collection inspired by chucheías and parades in Madrid is fashion
• Burger King creates a "traffic light" by Valentine with Montoya, from "The island of temptations"
• Diageo will eliminate the dosing from their bottles to reduce plastic and professionalize the sector
• Mercadona and the regional supermarkets, the ones that grew the most from the distribution in 2024
• Unilever's ice cream business will have the main price in Amsterdam and advances in its separation
• The enthusiasm for artificial intelligence already surpasses concerns, according to Google
• H∓ M creates a summer collection inspired by the series "The White Lotus"
• Wallapop calls for advertising contest and their revolt and mono Madrid agencies decline
• Financial and energetic stand out in the list of the most valuable Spanish brands, according to Kantar
• Motorola Zambulle in the Y2K style with a special edition of his mobile Razr with Paris Hilton
• Carbonell innova with an oil format to give more control to the consumer
• Paella broth is not the new Galicia Estrella, but a marketing strategy
• Zara promotes its second ski collection with a Pop Up store in the Alps
• Seur wants love between SME owners to arise and creates a couple search service
• Telefónica and Vodafone present Fiberpass, the brand of their joint optical company
• Fliss Fliss or Fluss Fluss? Fairy presents its new product with a popular debate
• Manolo Bakes channels the essence of Karol G in a special edition of Manolitos for Valentine
• Ryanair calls the Minister of Consumption in his low price campaign "clown"
• Apple presents a robot lamp that defines its vision of home interaction
• Amazon opens a physical store of beauty and parapharmacy in downtown Milan
• Betis says that "without blue there is no green" and presents a equipment made of invasive and plastic algae
• Hyundai has virtual influencer Alba Renai as ambassador
• Elon Musk does not want to buy Tiktok but puts a price on Openai and challenges Sam Altman
• The Super Bowl continues to beat records and reaches 126 million viewers
• The pantry promotes "Good Max", a collaborative campaign to raise funds against childhood cancer
• Starbucks recovers handwritten messages: between the success in Tiktok and the operability problems
• 7 out of 10 consumers want the generative AI integrated in their purchase experiences
• Chatgpt as the last great invention of humanity, in the first announcement of Openai in the Super Bowl
• The Goya awards manage to maintain the loyalty of an audience that remains in descent
• This campaign claims its own emoji for dentists
• Google begins to prove internally its search model based on artificial intelligence
• Personal messages at the place of the logo or how to make a significant sponsorship also for the athlete
• Communication capacities, the most valued of the AI ​​integrated into the mobile
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• These are some of the ads that will be issued in the Super Bowl (2025)
• Star Galicia creates a drinkable encyclopedia to disseminate beer knowledge
• "Everything is marketing": Esic University claims discipline and its specialization trajectory
• Openai refreshes her visual identity seeking to make her "more organic and human"
• Samy Alliance reinforces his leadership in social marketing-first with Bridgepoint as a majority shareholder
• Vinted helps discover what type of second-hand buyer you are with "Re-invinced"
• Marcel Marcondes, Global CMO of AB Inbev, is the marketing director of the year
• Johnnie Walker wants to combat Dana's oblivion with the musical project "Walkers"
• Ibai looks in the Leganés CD shirt in his match against Real Madrid in the Copa del Rey
• HISCOX "infringe" the copyright of other brands in a campaign to promote their insurance
• Ogilvy recovers the creative account of the DGT after a contest
• Openeurollm, the project with which Europe wants to compete in the artificial intelligence market
• The Judgment of Nil Ojeda is a marketing strategy to announce the collaboration between Vicio and Milfshakes
• Aesthetic medicine warns of the dangers of misinformation and intrusion with "your face no longer sounds to me"
• From "generational aggression" to "the best of television": the sponsorship of idealist to Benidorm Fest divides the audience
• The Pangea travel agency joins the television ads created with artificial intelligence
• Tesco renounces his name to celebrate the emotional impact of food
• Advertisers and media agencies update good practices for more fair and efficient competitions
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• José María Álvarez-Pallete loses the presidency of the GSMA after his departure from Telefónica
• Apaisado better than vertical: Uteca remembers that the best place to announce your brand is television
• Alberto Astorga and Daniel Ilario will be awarded with the C of Honor C 2025
• Goodbye to triangles?: Doritos becomes square to promote Minecraft movie
• Thruegreen, an artificial intelligence model to avoid communication Greenwashing
• More than 92% of the Spaniards saw television in the month of January
• Air France resorts to the technique of pointillism in its new campaign, which invites you to disconnect
• "It has to be a sandwich": this is how Heinz adapts to Spain his campaign that highlights the link with the flavor
• With socks, candles and cookies: thus celebrate San publicito the agencies
• Cortefiel takes messages about what "costs" sometimes giving
• Alibaba launches a new AI model and says it is better than those of Openai and Deepseek
• The Ordinary dismantles the myths of the cosmetic industry with scientific evidence in its new campaign
• “Beauty & AMP; Belonging ”, the film with which Sephora explores the purpose of beauty
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• The price of the Super Bowl ads exceeds 8 million dollars for the first time
• Invest too much in Performance advertising can reduce the ROI by 40%, according to WARC
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• Kellogg's extol his iconic character in the exterior advertising of his European campaign
• Cheetos delves into the passion for your product with a typography made with the other hand
• Why does the Chinese New Year date varies every year?
• In terms of intimacy, are you or the mattress? Pikolin raises the question in his new campaign
• "The time has come to stop playing with the rules of others": Juan García-Escudero and Jesús Lada launch Creative Studio skin
• Belén Esteban and Victoria Federica announce the first collection for women of Nude Project
• Telefónica announces a generative AI platform to develop virtual attendees
• Santander consolidates his creative and media purchase account in Publicis
• A Pepinillos Transfer or how McDonald's highlights consumers' rituals with their products
• Deepseek, Chinese chatbot low cost that opens a new stage in artificial intelligence
• From "impossible mission" to "Bridgerton": the hits of film and television inspire the new tourist campaign of the United Kingdom
• Rexona presents a deodorant for the whole body with an uncovered campaign
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• “There is Nestea!": The reaffirmation of the brand after breaking with Coca-Cola and before the advance of Fuze Tea
• "35 years turning with you": Antena 3 celebrates its anniversary with a new visual identity
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• Openai presents Operator, your AI agent to automate tasks such as buying or reserving a table
• "Stories of a trip", the documentary with which KPMG wants to attract talent
• Cheese sauce to carry in your pocket, the latest innovation from Kraft Heinz
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• Cristina Barbosa leaves Ogilvy: “We wish her the best in her future projects”
• According to PwC, CEOs are optimistic, but recognize the need to reinvent companies
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• Kantar Group to sell Kantar Media to HIG Capital for $1 billion
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• Sam Altman says AI agents will join the workforce this year
• Sony is adding smell to some PlayStation games
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• Advertising photographer Oliviero Toscani dies
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• What was Pacific Palisades, this totally destroyed district of Los Angeles?
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• Havas hires Jesús Rasines as Creative Director after more than 25 years at Ogilvy
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• McDonald's, Walmart and other large companies backtrack on their diversity and inclusion policies
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• Getty Images and Shutterstock agree to merge and create a visual content giant
• Toyota experimental city will open its doors to the first residents in late 2025
• “We put it on a plate for you”: McDonald's starts the year by highlighting its price and convenience
• Meta eliminates independent content verification and relies on community notes
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• Audible highlights the immersive power of audiobooks in new global campaign ad
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• It was in 1994…The hostage taking on the Algiers-Paris flight
• Atleti's Christmas advert tells the emotional story of loyalty between the dogs Commander and Cartón
• These will be the last and first announcements of the year
• Coca-Cola takes over the soft drink emoji and launches a limited edition of the packaging
• Scalpers brings the Three Wise Men to the party in their Christmas advert
• “Nana”, Mrs. Rushmore's campaign to send a message of hope and encouragement to Letur after Dana
• Santa rules out dairy products in Oatly “taste test”
• Miravia launches “Tiny Sessions”, intimate concerts with emerging artists
• The most listened to commercial songs that 2024 has left us
• Santa Claus could be celiac according to this brand of gluten-free products
• “Neurona” is Telefónica's Christmas advertisement
• The Roque fish and the magic of nature star in Iberdrola's Christmas advertisement
• Voxi, Vodafone's youth brand in the United Kingdom, creates mobile phone cases to avoid family obligations
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• Lay's sponsored the wavy hairstyles of the Forqué Awards to promote their new potatoes
• This was the most visited thing on the Internet in Spain in 2024
• Babies Uganda and Merlin Properties launch solidarity gift wrap this Christmas
• Clickars and Adopt a Grandparent make it possible for the elderly to see the Christmas lights
• KitKat turns the flood of out-of-office emails into an advertising opportunity
• Gallo links its broth product to the snow with promotions on the main ski slopes in Catalonia
• Google continues to expand its AI proposal with Whisk, which uses images instead of prompts
• Influencers and content creators must rectify hoaxes and fake news
• The funny morning imperfections help Nescafé to claim its presence in breakfasts
• Mondelēz is innovating its recipes and products using artificial intelligence
• The grandmother from “Cuéntame” is the new ambassador of the Maximiliana phone for seniors
• An AI assistant with homesickness stars in the new thing from the Gadis supermarket chain
• Kellogg's reinvents its rooster Cornelius for its new European brand campaign
• Campofrío's Christmas advertisement is a defense of Spanish culture in the face of globalization
• The x-ray of “ecopostureo” in Spain, in the Greenwashing Yearbook
• Ikea officially launches its Preowned second-hand platform in Spain
• A disappearing football shirt or how the Marshall Islands raise awareness about the climate emergency
• WiZink Center will be renamed Movistar Arena from 2025
• Iberia's Christmas advert poses a “dilemma” on trips back home
• National Vote Christmas Ads 2024
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• Why was Iranian singer Parastoo Ahmadi arrested?
• 46% of communications professionals believe that companies say more than they do regarding ESG
• The Tous Christmas advertisement remembers the small details that make a gift great
• Amazon, Meta and tech CEOs contribute to Donald Trump's inaugural fund
• 10 personalities who marked 2024
• “Santa Claus has passed away”: Komvida's controversial warning about sugary drinks
• Telepizza wants to fulfill wishes and leaves the recipe for their next Maestro pizza in the hands of consumers
• Heura makes a "Art Attack" culinary with Jordi Cruz to promote a more sustainable diet
• The Christmas advertisement for Plátano de Canarias claims this fruit as food during the holidays
• Puma co-creates the Manchester City kit for the 2026/27 season with fans and AI
• The desire for time together stars in ElPozo's Christmas ad
• A family in a car saves the roast to eat in the DGT Christmas advertisement
• WFA predictions for 2025: the maturity of average retail or the basics of marketing
• “If there is change, it is in the depth of the service we provide to brands.” We spoke with You First after its acquisition by Gersh
• Flirting at breakfast or How Got Milk? has claimed milk as an ally of authentic connections
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• These are the Products of the Year 2025
• Artificial intelligence makes it possible for the iconic Argentine television presenter Susana Giménez to interview herself
• Oatly will not be able to use the slogan "Post Milk Generation" in UK
• KFC bets on Neuromarketing through a version of “Jingle Bells” that enhances the flavor of its chicken with truffle and parmesan
• Divergent, the new Spanish streaming platform for content less than 59 minutes
• Cupra celebrates 125 years of FC Barcelona by trusting in its new generation of footballers
• Freixenet's Christmas advert is aimed at a new generation that wants to choose how to enjoy
• Third EGM of 2024: Internet leads media audience, but loses penetration
• “Sirenidad” or how La Sirena champions calm preparations in her Christmas advertisement
• Confirmed: Omnicom will acquire IPG
• Uber Teens arrives in Spain to resolve parents' concerns about their children's trips
• Sanitas' Christmas ad encourages us not to leave hugs pending
• “See you here, smiling”: Valencia launches its largest tourism campaign to reactivate itself after the damage
• This is how El Almendro's first Christmas advertisement was made with the McCann agency
• Snoop Dogg takes the reins of Publicis' Christmas greeting
• The dreaded question of “What should I wear?” focuses on Zalando's Christmas ad
• Vodafone UK Christmas advert celebrates 40 years of connecting Brits
• Mocha Mousse is the Pantone Color of the Year 2025
• Sober company dinners? The trend towards alcohol moderation shapes corporate events at Christmas
• The lines between communication and advertising are finally dissolving with Netflix and CyW
• Wallapop chats are now Camela songs to promote empathy and respect on the platform
• J&B “hacks” a streaming of electronic music to make people with disabilities visible in nightlife
• Artist representation firm Gersh acquires You First, talent agency and brand service in sports and entertainment
• Beatboxing with Grison in the Jack Daniel's Christmas advert
• These are the visual creativity trends that will define 2025, according to Adobe
• Manuela Carmena turns the meaning of the parade tweet in Zapatelas' Christmas advertisement
• Plátano de Canarias proposes changing the products on the impulse purchase shelves for fruit
• Why did South Korea want to declare martial law?
• TikTok and Eventim join forces to enable the purchase of tickets on the social network
• Staying in the town, or Eresma's Christmas announcement
• Be a Lion premieres the short “Thing Girl” in an old porn movie theater in Madrid
• Scalpers enters cosmetics with genderless skin care products
• “Worst Advent calendar”: Loyal Sephora customers are disappointed with the brand
• Ipsos confirms that it could buy Kantar Media
• Navidul's Christmas ad once again features a frantic climb for the best celebration
• ESIC launches a message of empathy and human connection in its Christmas advertisement
• FC Barcelona celebrates its 125th anniversary: ​​a mascot, a song and an 8-minute spot
• “Get Ready With Mapfre”, Tango's strategy to connect the insurer with young people on TikTok
• Pepsi launches a ring to open its cans with Bad Gyal as ambassador
• 28 million Spaniards watched television every day in the month of November
• El Almendro's Christmas advert proposes a special service to return home
• O2 has developed “Daisy”, an artificial intelligence grandmother that stands up to scammers
• Mariano Sigman on a Saturday at Matadero Madrid, or how Thinking Heads opens large conferences to the general public
• The emotional story of a girl and her guitar centers Apple's Christmas ad
• Downtime on filming is now an employment opportunity for young talents
• Everyday realism in Carrefour's Christmas advert
• Coca-Cola's Christmas ad also brings artificial intelligence to Spain
• The Three Wise Men and Santa Claus make a pact in the Juguettos Christmas advertisement
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• Opel wants to make traffic jams more entertaining: it integrates ChatGPT into its new models
• Magic comes to those who know how to wait, according to Chanel's Christmas ad
• Ricardo Pabón, new Airbnb Marketing Director for Spain and Italy
• Cupra creates its own drink with Vichy Catalan
• Cruzcampo launches “Volver”, a limited edition of its beer to combat exile in Jaén
• Global advertising investment will close 2024 at 1.08 trillion dollars, according to Warc
• Middle East auto industry enters 'Chinese' era
• Santa can't do his job at a hotel in Airbnb Christmas listing
• Vicio launches its loyalty program with access to festivals, events or a Cupra car
• Someone has stolen the pudding in Waitrose's Christmas advert
• The seabed becomes NFT or how to protect the ecosystem using blockchain
• Midas creates a “100% feminine” car to highlight sexist prejudices in driving
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• Toys as springboards for imagination, in Famosa's Christmas ad
• Does “ceasefire” mean end of war?
• Eroski makes an x-ray of food consumption at Christmas
• Worten speaks clearly about Black Friday marketing strategies and distributes his campaign budget in a promotion
• Puma and LaLiga launch Orbita Yellow, a ball designed for low visibility matches
• Ecoalf makes visible the reality of textile landfills before Black Friday
• La Española innovates in product with Olimole, a guacamole made with olives
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• Inditex presents Zacaffé, Zara's line of coffee shops
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• Teamwork is valued in Aldi's Christmas advert
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• Pingüino Torreblanca and the Mono Madrid campaign for Movistar alarms, Ondas 2024 Radio Advertising Awards
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• Comically placed carrot causes Australian brand to complain about inappropriate sexual content
• The Creative Club is renamed the Creativity Club
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• Zalando improves its virtual fitting room with 3D avatars based on users' real measurements
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• Adobe aims to change the way marketing works with its new AI tool
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• We spoke with Antonio Méndez from Colectivo &c. and other topics such as remuneration, selection and growth in agencies
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• Amazon Ads will allow you to create audio ads with artificial intelligence
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• The culture of learning is key to measuring advertising effectiveness
• Damm negotiates an agreement with Nestlé to produce and distribute Nestea in Spain
• Adolfo Domínguez vindicates his roots and his “Atlantic Spirit” in his new campaign
• From “Lovin' it” to “Lovin' Me”: McDonald's Singapore positions itself as an ally for youth mental health
• A robotic pet with artificial intelligence, Casio's development to facilitate emotional well-being
• Wayra, Telefónica's start-up accelerator, invests in Perplexity
• Adobe officially launches its AI video generation model and improves the capabilities of its tools
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• Vips resorts to love to communicate the return of Coca-Cola to its menu
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• Álvaro Miguel, new Chief Marketing Officer at McDonald's Spain
• Brands face a consumer with fewer savings and concerned about AI, according to Kantar
• Madrid Metro is transporting a thousand packages a day as part of a pilot project
• “Sober October” raises a debate about the role of companies in alcohol consumption
• Carrefour reinforces its commitment to the food transition with the second stage of “Act for Food”
• Games and mandalas to raise awareness about the importance of self-examination in the face of breast cancer
• Crocs for dogs: fans inspire the footwear brand's new product
• Fernando Moraga, new General Director of PepsiCo Spain
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• Wanda, Civitas and now Riyadh Air. The Atleti stadium changes its name again
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• Don Algodón relaunches its brand seeking to regain notoriety and connect with the new consumer
• McDonald's delves into dupe culture and introduces the chicken Big Mac in the United States with “McDonnell's”
• Home Depot wants its office workers to work in stores one day a quarter
• Microsoft reinvents Paint thanks to artificial intelligence
• An interview in the car: we talk to the Marketing Director at Cabify about their new brand territory
• Blue Banana and Volkswagen create a wetsuit made from recycled tires
• Google tests verification marks in search results to indicate authenticity of companies
• Heinz has had to apologize for this image from its latest campaign
• El Almendro is committed to product innovation and co-branding to stand out at Christmas
• Matternet operates Silicon Valley's first drone delivery service
• Why is Omar Bin Laden banned from entering France?
• Motivation, professionalism or communication: challenges in hiring Generation Z professionals
• The agreement between Coca-Cola and Nestlé to distribute Nestea ends this year and Fuze Tea will take over
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• Meta cannot use personal data without temporal limitation or distinction for advertising, according to the Court of the European Union
• Doritos brings back “Crash the Super Bowl” and challenges consumers to make the brand's ad for the sporting event
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• What is “Choose France”, this summit organized by France?
• NotCo enters the fragrance sector with the development of aromas through artificial intelligence
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• Tracking down Mohamed Amra: what is the “red notice” issued by Interpol?
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• 5 elements to understand the history of Palestine until 1948
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• Adobe adds new AI capabilities to Photoshop and Premiere Elements
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• Joe Biden withdraws from US presidential election
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• Why is Telegram a messaging service that worries the authorities?
• The film about the life of Adolfo Domínguez will be released in 2025
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• According to KPMG, 79% of CEOs say that teleworking will not apply to their companies in three years
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• Cupra opens a coworking space in its City Garage in Madrid
• Zara launches its live shopping in Spain with models Cindy Crawford and Kaia Gerber
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• Spotify brands phone booths at the door of several agencies to attract advertising investment for Christmas
• Richard Branson launches online school to teach dyslexic thinking skills
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• The Seat Ibiza celebrates its 40 years with its own musical that has the car as its axis
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• Walk With Me Fire spreads to Madrid
• What is CRM and How Does It Work?
• Apple Visual Intelligence: Research with an iPhone Camera
• How to Maintain Relevance in Google Mesmo with Algorithm Changes
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