“We are looking for two creators passionate about coffee to travel the world and capture crafts behind each cup of Starbu coffeeCKS ”.
That is the new job offer published by the coffee shop chain. Starbucks opened a selection process on May 28 to find two profiles to occupy the position of Global Coffee Creators (Creators of global content on coffee). As it appears on its website, the positions will be occupied by an employee of Starbucks And an external candidate, but both have to be passionate about Starbucks, coffee, culture and community.
As described by the company, the work will consist of Capture your experiences in Starbucks stores on social networks Around the world, from Costa Rica to Tokyo. The content created must reveal the care and crafts that turn in each cup of coffee, as well as the various experiences that the company offers to its community worldwide.
The positions are paid, full -time and will last 12 months, with covered travel expenses for the creator and travel support provided by the airline Delta Air Lines and the hotel firm MARRIOTT BONVOY, Thanks to agreements established by Starbucks with both companies.
“Help us to show the world why Starbucks coffee has a different impact. If telling stories, traveling and coffee fill your soul, this is the work of your dreams”, Explains the company on its website.“This is more than a job; It is an opportunity to immerse yourself in the world of coffee, meet new people and discover new places”
The description of the position details that professionals must create authentic and attractive social content, highlighting interesting stories and focused on the Starbucks brand and the experiences of its products. On your trips to 10 or 15 establishments around the world, your goal will be Capture culture, environment and community that surrounds each cafeteria, interacting for it with customers and employees and highlighting the regional menus and drinks. The videos will be published and published in high quality and will collaborate with the company’s marketing team to align the content with the brand guidelines.
They must be profiles with creative capacity and content of content editing
Among the requirements to occupy the position, in addition to the passion for coffee and travel, Starbucks considers that the profiles have creative capacity, and have Domain of the creation and edition of content in formats for social networks. He also points out that they must have experience with editing tools such as Photoshop, Indesign, Captureone, Premier, Final Cut Pro or Capcut.
In the soft skills section, the company is looking for people with solid interpersonal and intercultural skills, with the ability to represent the brand and adhere to the policies and standards of the company. Also with the ability to work independently and manage their own schedule, adaptability and knowledge and interest in the brand.
Candidates must be of legal age, be residents in the United States and have the Baccalaureate title. However, previous work experience or university diploma is not required. It must have a valid passport and availability to travel between August 2025 and July 2026.
Starbucks offers full -time temporary work for a period of 12 months paid with a salary between 80,100 and $ 136,000 annually. It also offers coffee training and the culture of Starbucks, continuous support and guidance of the brand’s global team, and the possibility of developing direct experience in content and marketing creation in social networks and contributing to the company’s narrative.
The selection process will be active until June 13. To postulate the candidates must Publish a video on Tiktok Explaining why they are the ideal person for the position, using the hashtag #starbucksglobalcoFeecreator. They must also complete a form on the Starbucks website.
Starbucks is not the first brand looking for include content creators in their teams. Over the last years, other companies have also promoted the hiring of this type of profiles with the intention of having greater control over the brand’s story on social networks. At the beginning of last year Oscar Mayer He launched a selection process to find ambassadors and drivers for his iconic Wienermobile, whose responsibilities also included content creation. For its part, John Deere He also looked for a “Chief Tractor Officer” that was the image of the brand on social networks.
The initiative is part of the tendency of Employee generated containt (content generated by the employee), which can benefit both parties. The company can, through a content aligned with the brand guidelines, integrate more naturally and organically into consumer conversation spaces. The creators, meanwhile, can find greater stability in their sources of income and monetize their creativity.





