A television program, specifically “La Revuelta”, will wear on the Celta RC shirts on Saturday, February 8, as part of a gift that the club president, Marián Mouriño, made David Broncano. But before that we have already seen how a YouTube channel, the streamer Ibai Llanos, did the same in the equipment of the CD Leganés.
And it is that the creator of content and the Madrid club announced yesterday, hours before the meeting against Real Madrid as part of the Copa del Rey, who had established a collaboration so that the Llanos logo was seen in the shirts of the Players The Ibai visual identity, which supposes the silhouette of his face, he has appeared next to the recognizable YouTube logo, On the front of the shirts.
From the CD Leganés confirm Reason.WHY that it is a collaboration between both brands and that It does not imply a commercial agreement, So you could not talk strictly about sponsorship. They also point out that the collaboration is Punctual character.
As they express to us from the Madrid team, they always work with a open mentality and trying to propose fresh and disruptive ideas. They assure that Ibai and his team received the idea tasty and motivated, which in just a few days launched the campaign and the operation to carry it out.
The action is a unprecedented association in the history of Spanish football, since a similar action has not been seen in the first or in the Second Division.
The Basque streamer follows the footsteps of Espreen, the Argentine creator who is a sponsors of the Colón Atlético Club since July last year.
“I like daring people, I like people who do different things and I think it will be an action that will give a lot to talk about”; Llanos has commented, as the club has shared in social networks. “It is very good to Leganés and it is good for me too because I think it is an experience that I will never forget. The Lega is a club that has always liked me, a humble club and that I have never had any evil with them or with any player or anything. They have had a very pretty idea and we have dared”
The truth is that the action may have served so that the Community of Llanos, Composed especially for young people, not only see the game but also approach and know the CD Leganés better. For its part, Ibai Llanos strengthens both its image, associating to values that it quotes, and humility and work, like your Presence in the traditional sports field.
It should be remembered that the streamer has promoted some of the EMost popular sporting suits of the streaming ecosystem In Spain, and also internationally, including Kings League or the evening of the year. In addition, he is sponsor of the ESports Koi team.
With this action, and in a timely manner, Ibai Llanos has joined the list of sponsors of the Leganés, which consists of: the logistics firm Ontime, THE PAYMENT COMPANY Ebury, The telephone operator Lowi, The restaurant chain Urban Pokethe insurance company Narathe technology company Mercanza and the sports brand Joma.
The team has put THE SALE THE T -SHIRT Through its official store, both physical and online, and under the limited edit formula under the concept “Lega X Ibai”. The adult version is available for 62.99 euros, while it can be purchased for 58.49 euros. From the team they point to this medium that have been created “A few hundred t -shirts”
In this way, the CD Leganés not only makes the association with streamer a matter of visibility, but also found a source of income.
