For years Steve Jobs went to Apple offices dressed in jeans and a black round neck shirt. He considered that eliminating the need to decide on clothes gave him more mental space and, therefore, more capacity for creativity. A philosophy that in the current context of uncertainty the members of the Gene generation They are reviving and applying to the work environment.
For months a trend that revolves around the concept can be observed on social networks “Corporate uniform of generation Z”. It is nourished by videos of young professionals who show the outfits that dress for their office work or that reflect on it. It is, in general, a set of simple and timeless garments, with colors off and repeated daily.
“Repeating outfits is great and good for Mother Nature. I don’t have time for decision fatigue and destruction that causes”, Explained a user showing his outfits for the month of January. As can be seen in his publication, he wore simple pants, shirts or dark t -shirts, and blazer -style jackets.
Among the reasons for the selection of these garments and their repetition alludes to a Less environmental impact and mental calm Not having to choose from more clothing options.
In this sense, it is not a uniform imposed by its employers, but a decision that responds to several factors. Some young people point out that it is a deliberate decision in regards to the consumption reduction of clothing and concern for the environment. Others explain that it is a matter of predictability for mitigate anxietysince having an appearance like clothes under control can be comforting, as reported The Guardian.
In addition, young professionals could want Move professionalism Or, even, go unnoticed in an uncertain labor ecosystem, marked by the layoffs of large technological companies, the delay of the economy or the volatility of financial markets, according to Fortune.
The members of the Z generation might want to project, through this clothing strategy, a Image of commitment and seriousnessreliability and efficiency before their superiors.
An Intelligent research firm report, published at the end of last year, said The clothing He was among the reasons argued by employers in their suspicion when hiring professionals from generation Z: 9 out of 10 hiring managers assured that newly graduates should receive training in regards to label; And 19% believe they do not dress professionally.
Behind this perception are indirectly, the consequences of pandemic. And it is that many Z -generation professionals accessed the labor market at a time defined mainly by Teleworking or hybrid workthat is, models that have allowed them to develop their activity from home, attending the office and with a low socialization in labor contexts.
This may have led to many from feeling confused regarding traditional clothing convections In the work environment. That is why trusting a “uniform” can help them navigate a context that would be new or not very familiar. And now, before the mandate of the big companies to return to work in the office in person, younger professionals would be looking for ways to balance professional expectations with their personal style.
The commitment to the “uniform” by generation Z seems to be more widespread large corporations and in sectors with high personnel rotation, where a greater can occur pressure for productivity and efficiency It is greater. However, it would not be observed so much in startups or industries more linked to creativity, in which self -expression occupies a central place.
However, there are critical voices point out that The concept of “uniform” informal has always existedand it’s not something new. As some professionals have commented on LinkedIn, for decades professionals have adapted their way of dressing to the company where their label policies were already working, and have chosen to repeat attire with the intention of gaining time in morning routines.
Whether or not a timeless trend, it is possible that perception and connotations of the “office uniform” are different. It is now understood as a response to an economic and business context and as a symptom of a mood that seems generalized and affects a whole generation.