Each month in Europe the loss of around one million packages is reported, the equivalent of 0.7% of the total volume of Shipping by e-commerce. The estimated amount of annual losses for companies in this sector reaches 500 million euros. But it is a GAP logistics from which a New business model.
The French start-up King Colis is responsible for recovering all those lost packages from Electronic commerce and, later, he offers them at competitive prices on their website and in pop-up stores. In any of its activations in European cities you can put up to 10 tons of lost packages on sale. The dynamic goes through the fact that the buyer does not know at all times the content of the package, making the surprise factor Your sales lever.
Incorrect data in the postal or shipping address are one of the main reasons why these packages were lost. After reimburseing the money to the recipients, the not delivered orders were destroyed by the Logistics companies In charge of transport, but King Colis has entered the chain and, since 2023, I buy them to give them a new life and also contribute to the reduction of the ecological footprint caused by the waste.
“Pop-ups are a real success, 10 tons of lost packages are put on sale on each appointexplains in a statement Killian Denis, CEO and co -founder of King Colis. “An average sale receives more than 8,000 visitors and the current record is in Milan, where we had 11,000 visitors in a single edition.”
In order not to sell products with logos of other brands, suppliers are requested to pack them again
To respect the Copyright rights And do not sell products in the original packaging with logos of other brands, the start-up requests suppliers to pack the products in bags again before delivering them. In this way, neither King Colis nor customers know the content of the packages before opening them, keeping the surprise intact.
Of course, they are divided into two categories: “standard” packages They are acquired from large logistics platforms responsible for importing products manufactured in Asia on behalf of several European electronic commerce sites. These packages are sold for their exact weight and under the same conditions that are received. On the other hand, the “Premium” packages They come from official distributors from the main European leaders of electronic commerce such as Amazon, Rakute or Cdiscount.
“You never know what you are going to find when you open the box. Sometimes there are real treasures in the packages. For example, when one of them unreacted, one of our clients suddenly had a small collection gold bullion in their hands.”says Killian Denis. “We also had a buyer who met a second -hand rolex. Luck plays an important role in what you can receive. It’s a bit like playing the lottery.”
Packages are sold to weight At competitive prices and visitors who go to Pop-up can buy as many kilos of lost packages as they want. The price per 100 grams for “standard” packages is 1.90 euros and for “premium” packages is 2.79 euros.
Consumers have 10 minutes to choose from In the store as many packages as they wish and it is prohibited to open them before passing through the box.
After his success in Madrid and having already passed through different European capitals, King Colis has announced that he will be until Saturday, May 10 at the Aragonia shopping center in Saragossa. The entrance is free and the stock, limited while depleting stocks.
