Yum! Brands, company to which brands belong like KFC, Taco Bell or Pizza Hut, has launched an agreement with Nvidia to accelerate the development of solutions based on artificial intelligence in its restaurants around the world. It is, according to the company, the first alliance of the technological in the restoration and retail sector.
The company seeks to optimize its activity and operations, and customer experience
The ultimate goal of the association is to transform the future of gastronomy through the Development of artificial intelligence applications in a scalable, fast, reliable and economical way. Yum! Brands says that the alliance will boost its recently launched byte by yum!
The AI solutions that are developed as the fruit of the alliance will have an impact on three key areas, according to the company in a statement:
- The creation of AI agents for automated voice orders: The company seeks to boost the operations of its drive-thru and call-centers through conversational artificial intelligence.
- Improved operations with artificial vision, which seeks to optimize the efficiency of Drive-Thru and personnel management through analysis and alerts in real time.
- Accelerated Restaurant Intelligencethat will work with analysis and AI agents to evaluate the performance of the restaurants and generate action plans to optimize the practices of the premises.
The company ensures that it has already begun to implement artificial intelligence solutions with NVIDIA technology in some of its Taco Bell and Pizza Hut restaurants in the United States. After this, it provides for the implementation of said technology in 500 stores of Pizza Hut, Taco Bell, KFC and Inhabit Burger in the second quarter of this year.
Yum! Brands points out that the goal of all this is Optimize operations and costs Executing models that allow managing large volumes of data quickly and efficiently and, thus, improving the operation and interaction with the client. The intention is also to provide better service to franchisees and consumers, and maximize profitability for shareholders.
“We have the bold vision of offering avant -garde technological capabilities based on ia to our clients and workers worldwide”, Said Joe Park, Digital Director and Technology of Yum! Brands, in a statement.“This alliance will allow us to take advantage of the operational and consumption data sets of our byte by yum platform! To develop smarter engines that will create simpler experiences for our clients and team members”
Yum! Brands assures that the intelligence developed with the most recent Nvidia software will be its property, which will allow it Customize and develop your technologies set. Among these contemplates innovative applications, such as the analysis of feelings and personalized interactions with customers.
The company aspires to become a leader in the integration of technology at each point of contact, in all restaurants in the world.
Estée Lauder, Mondeléz, Henkel or Notco also apply to their processes
Yum! Brands is not the first major company in the food sector that is applying artificial intelligence beyond its generative facet for creativity. At the end of last year the Food Innovation firm Notco He communicated an association with the company of flavors and fragrances Cramer to develop aromas through artificial intelligence.
In a similar line Estée Lauder and Microsoft They announced an innovation laboratory in artificial intelligence to work in the establishment of narrower connections with consumers, accelerate the launch of products and further improve local relevance.
For its part, firms such as Mondeléz either Henkel They are applying artificial intelligence to other aspects of marketing, such as the generation of creativity and communication assets, to do their faster and more efficient processes. Other brands, such as CROCS either Puma AI apply to product customization.
