On the occasion of the premiere of the movie “Wicked” which will hit theaters in the United States on November 22, the toy company Mattel has created three dolls of its protagonists, Elphaba, Glinda and Nessarose, with the aim of bringing the magic, friendship and adventure of the story to the little ones. However, you have also unintentionally given access to a pornography website.

And it is that in the doll packaging the brand had included the link to an adult page (www.wicked.com), instead of the film’s official site (www.wickedmovie.com). It is about a mistakeas the brand has pointed out, which consumers themselves have realized and shared on social networks and warned the firm itself.

Mattel has apologized in a statement sent to US media. “We deeply regret this unfortunate error and are taking immediate steps to remedy it.“, the company explained.”Parents are warned that the incorrect and poorly printed website is not appropriate for children. Consumers who already own the product are advised to discard the product packaging or hide the link and contact Mattel Customer Service for more information.”.

However, Mattel has not specified whether it will reprint the packaging or provide stickers to retailers to indicate the correct website. Nor has it given details about how the error could have occurred or what specific measures it intends to implement. However, as stated CNBClarge chains like Target or Amazon have already begun to remove the dolls of its stores; and Mattel’s own platform indicates that there is no stock.

The dolls, aimed at boys and girls over four years old, were selling for between $20 and $40, depending on the character and style. But Mattel’s misprint has skyrocketed the price of dolls on resale platformslike eBay, where they ask between $60 and $250 for each doll.