Of oil, sausage or potato tortilla. Innovation in the field of ice cream has brought sweet to some of the traditional dishes or ingredients of Spanish gastronomy. He has also done it to the field of drinks, with beer as one of the most explored flavors. This could now become mainstream by the hand of Ambar beers and the Zaragoza ice cream shop Tortosa ice cream.
And is that within the framework of the celebrations of your 125 anniversary, The group’s brand has created a Artisanal ice cream from your beer. Ambar ice cream has been presented as a solution to the high temperatures of summer for beer lovers, and also as a company’s response to the requests of its followers. “You asked us for ice cream and here you have your ice cream“Ambar beers commented on social networks.
As the brand has pointed out in the video announcing the initiative, the ice cream is one of the “25 things to do before the age of 12.” Combining real images, with memes and images generated by artificial intelligence, has shown the ice cream manufacturing process. Thus, you can see the team members making different tastings until the most appropriate option, by the hand of Tortosa ice cream, a reference in the region with more than 90 years of tradition in the elaboration of artisan ice cream.
To publicize the product, Cervezas Ambar has launched a draw on social networks. The brand ensures that will give 25 free ice cream Among those who have commented on the promotional video, published on July 18. However, it can also be enjoyed as of Thursday, July 31 at the Tortosa ice cream premises located on Don Jaime I Street, in Zaragoza.
In addition, the brand has developed two versions of ice cream attending to its Original Ambar Varieties and Ambar Radler. In addition, it has distributed a product sample on the street where the ice cream shop is located with a traveling position of ice cream.
Ambar beer ice cream is part of the set of Actions that the brand has deployed over the last months to celebrate its 125 years of history. Among other things he has encouraged consumers to tattoo the brand, has put his name to a street, or invited rounds of his beer in the bars.





