/wp-content/uploads/2025/05/God-values-the-creative-capacity-of-humans-in-this-announcement.jpg - All Education

Categories /wp-content/uploads/2025/05/God-values-the-creative-capacity-of-humans-in-this-announcement.jpg

• Education
• Society
• Tips and Advice

Posts /wp-content/uploads/2025/05/God-values-the-creative-capacity-of-humans-in-this-announcement.jpg

• Transportes raises its brand and that of Bus.es with a new image for state-owned buses
• Flex opens a conversation about normalizing fatigue and the importance of sleep
• British Airways is proposed as the escape route from everyday stress
• The best in advertising effectiveness, according to Warc (2025)
• Asindown turns disability into expert criteria with “Simplicity Advisors”
• Kutxabank uses humor to get serious at key financial moments
• Norway denounces the degradation of the internet in a sarcastic short film
• “I would like to see the CEO…”: users make visible the gap between managers and the experience of their products
• 71% of purchase decisions already occur outside the radar of brands, according to ESIC
• Tesco creates a billboard of tulips to highlight its offer beyond the everyday
• Gym Nation introduces naps as a new fitness discipline in the Middle East
• McDonald's promotes its loyalty program through a sweatshirt with Eme Studios
• Beltrán García-Durán assumes the direction of Accenture Song in Spain and Portugal
• Plenitude creates a children's book to overcome the fear of the dark and promote energy savings
• Amazon gives Alexa new personalities, including one for adult users
• Uber launches “Elite”, a chauffeur service with a focus on business travelers and premium users
• Mountain Dew eliminates three letters from the keyboard to show that there is no gaming without “DEW”
• A stadium full of gangsters: the promotion of Netflix and Atlético de Madrid for the “Peaky Blinders” movie
• Mercado Libre encourages deleting personal data from packages before throwing them away
• Old Spice launches “Unbelievably Cool”, its second international campaign created by the Burns agency
• Burger King crowns the consumer as its new king to communicate the improvements of recent years
• War in Iran: why is Kharg Island important?
• CaixaBank conveys its human vision of banking with the “Something personal” campaign
• Carlos Chaguaceda (Prado Museum): “When you communicate to be loved, you never finish doing your job”
• “Expensive shit” or how Huggies has turned a product demonstration into entertainment
• How Quebramar has boosted its loyalty program through data unification
• Apple celebrates 50 years of history by claiming its philosophy of “thinking differently”
• The best in the world in media, according to Warc (2025)
• An NPC rebels against the traditional financial system in cinematic Coinbase ad
• The feeling of arriving home stars in Ikea's new global brand campaign
• Glovo announces an ERE for 750 delivery workers in the midst of a debate on the quality of service
• Air France combines craftsmanship and haute couture to continue its path of elegance and brand elevation
• Banca March identifies with Juan Carlos Ferrero and the construction of successes in this campaign
• This is how Mapfre has brought its new positioning to the digital environment together with Burns
• 7 current marketing tensions and keys to finding balance
• Opticians focus on AI and smart glasses to elevate the category towards technology
• Mediaset Spain appoints Mario Rodríguez as new President after the departure of Cristina Garmendia
• Corona solves a weak point in its experience with files to cut along the dotted line
• Gap promotes its spring collection with a video clip with Young Miko
• Adobe brings conversational editing to Photoshop with new AI assistant
• KitKat transforms the script into its candy bar by making invitations to take a break
• Decathlon changes agency. PS21 wins the account and Fuego releases a video on loss management
• Will the war in Iran end?
• Nestea changes its usual blue to red to announce the launch of a new flavor
• Disney brings the universe of its princesses to a sportswear collection
• Coca-Cola presents “Jump”, its song for the World Cup with J Balvin and Amber Mark
• The best in the world in creativity, according to Warc (2025)
• Puy Du Fou invites you to experience history in its first major brand campaign for television
• Down Spain changes its perspective and denounces social prejudices as barriers to inclusion
• Cannes Lions 2026 awards the Lion of St. Mark to Susan Credle
• Jessica Foster, the AI ​​influencer who puts political propaganda at the service of Only Fans
• This responsible fashion brand turns nature into the model of its new campaign
• The industry opens the competition to choose its new digital meter: this is what the AIMC technical specifications say
• Andalusia wants to change Google with a campaign to expand the image of the “Andalusian woman” on the internet
• Australia Post turns codes into community portraits with national campaign
• Wendy's is looking for a content creator to serve as Chief Tasting Officer
• We spoke with SpecialGuestX, the agency that wants to transform communication through technology
• The search for a shirt or when Madonna responded to Celta de Vigo
• Alain Afflelou launches a collection of prescription glasses with integrated audio for calls and music
• The Mafia Sits at the Table considers changing its name after the Italian offensive
• The Coach bag brand turns literary classics into charms, promoting reading among young people
• Customs intercept 16.2 tonnes of tobacco destined for clandestine factories
• Visa uses deception and fake images to warn of the risks of AI fraud
• Joaquín Mouriz, from BNP Paribas, will be the next President of Dircom
• Coca-Cola Zero talks about optimism to generation Z in its new European campaign
• Tiny outdoor advertising images promote Stockholm photography museum
• Apple gives a lesson in audiovisual narrative in the ads for its new devices
• McDonald's releases photos of party nights to demonstrate its presence in consumers' lives
• Who are these “Revolutionary Guards”?
• “For everyone, for all”: Paradores accompanies its modernization with an invitation to all travelers
• Ax celebrates global passion for football in World Cup campaign
• How does MOSSAD, the Israeli secret service, work?
• 46% of social media professionals have considered leaving their job due to stress or burnout
• Magnum continues to make way for its ice creams in winter with an invitation to schedule the sun
• Chupa Chups creates an impossible packaging to communicate its new easy-to-open packaging
• KitKat transforms Prague outdoor advertising into invitations to take a break
• Lonely Planet reinvents itself and turns its iconic guides into a travel app
• The film “Aves de corral” hijacks the cover of 20 minutes and uses a kiosk to promote itself
• Burger King “responds” to McDonald's with a video of its President enjoying a Whopper
• Lay's opens “Pilla Tortilla” in Madrid, its first restaurant dedicated to tortillas made with its potatoes
• El Chojin participates in Tuio's album, which turns insurance coverage into songs
• A cat with a shoe on its head becomes a style icon in the new TK Maxx campaign
• A destroyed Ferrari and the power of social networks: this is how Ceciarmy communicates its new stage of content
• “Act like you've never seen a hamburger”: McDonald's CEO's uncomfortable product test
• Understanding the preparation of dinosaur skeletons for research and display
• Penguin Random House “frees” its penguin for more emotional communication
• Tesco relaunches its positioning with a brand platform focused on everyday needs
• The “Internship Mailbox” will collect anonymous complaints about possible fraud in professional practices
• La 1 fails to beat Antena 3 despite football, the Goya and the Benidorm Fest
• Honor presents its AI strategy at MWC with a humanoid robot and the “Robot Phone”
• Paramount to acquire Warner Bros. Discovery for $111 billion after Netflix withdraws
• War against Iran: how will the French present in the region be able to return?
• Burger King deploys “Patty”, an AI platform to coordinate kitchen, stock and customer experience
• What is the “Islamic revolution” in Iran?
• A campaign proposes to introduce a clear sound signal when you lose on slot machines
• Carlos Baute or Jaime Lorente promote the Catholic application Hallow
• Elon Musk, Jeff Bezos and Sam Altman, aged, star in a dystopia where AI has eliminated 80% of employment
• Garnier transfers the texture of its sorbet cream to digital in its launch strategy
• The bag to carry olive oil that Aitana wore wins a Gold at the JCDecaux awards
• The “Stranger Things” neon on the Puerta del Sol clock is the Grand Prize in the JCDecaux awards
• This campaign applies tobacco codes to mobile phones to warn about their risks in adolescents
• Audible transfers the concept of its new campaign to an immersive space to “send your head on vacation”
• Doritos and Gallo bet on protein to grow in a trending category
• McDonald's limits itself to copy and its corporate colors to promote products without showing them
• Consumer Affairs proposes prohibiting the sale of energy drinks to children under 16 years of age
• The influencer Verdeliss runs 24 hours without rest to promote the new Decathlon shoes
• Google expands its “Circle to Search” function to identify multiple objects at once
• Nespresso deploys Intervallo, a new self-service experience that seeks maximum coffee personalization
• Three tons of water, many cats and many flowers to challenge the codes of motor advertising
• McDonald's Spain's campaign for its new hamburger is a Korean drama
• KFC enters the snack with a Nocilla sandwich and recovers the viral “La Pepi”
• Burger King publishes the phone number of its President to receive direct criticism from customers
• From Spotify's speaker urn to Supreme's coffin, marketing dares death
• “Stingy"“cheap” and “slop”: Gucci receives criticism for the use of artificial intelligence
• The c de c de Honor award recognizes advertising musicians Coloma Fdez. Armero, Jose Battaglio and Toni M. Mir
• Santalucía premieres “Help!”, a story that remembers the value of helping
• Airbnb invites you to play soccer with Iniesta or visit Morientes' house as part of an agreement with LaLiga
• The French Football League delivers solidarity hats with the colors of each club to fans with cancer
• Gucci combines surrealism and Italianism to promote its new collection
• Channel 4 creates a “dirt feed” to promote the series “Dirty Business”
• A music band and a flamenco from Doñana: this is how Oatly and Ikea communicate their financial results
• The Government establishes a limit of 35% on media income from institutional advertising
• Oreo creates a signet ring to present its new cookie aimed at Generation Z
• Repsol brings the Dakar desert to Madrid with a real sand canvas and a car suspended on the façade
• “AI needs your body”: this is the platform that allows chatbots to “rent humans”
• The “therian” phenomenon, ephemeral conversations and the illusion of relevance
• Fairy gives voice to the dishes in a rap that stands up to the “unnecessary” habit of soaking
• Subway turns loyalty to a sandwich into high jewelry with its gold “Baguette Ring”
• Rimowa launches a surreal campaign with Nicholas Braun (“Succession”) as the protagonist
• A sponsorship marketplace, this team's creative formula to find support from advertisers
• Perplexity cools its advertising commitment in the face of a possible erosion of trust among users
• PepsiCo wants to connect with Generation Z with flavor exchanges, content creators and TikTok Shop
• Radio frequencies are road speed reminders in this campaign
• Netflix aims to capture 10% of global investment in CTV while accelerating its advertising business
• Korean food brand Bibigo creates chopsticks for eating and scrolling
• Substack bets on Spain with the signing of Marcos García and the expansion of its program for creators
• Scottish Government turns emojis into a call to action against online misogyny
• Jaime del Valle (L'Oréal): “Artificial intelligence is going to bring the consumer's revenge”
• Paco León and José Coronado make pediatric palliative care visible in an emotional short film
• Seven traits of Generation Alpha: from in-person fun to its influence on spending
• Tunisia must take a more nuanced approach to regulating iGaming
• From the Great Resignation to job hugging: staying in the company out of fear in the age of AI
• LinkedIn uses humor to reflect modern work life and explain how it can help
• Meta has a patented AI that would continue publishing on behalf of the user after their death
• Tesco brings an origami exercise to British newspapers to celebrate Chinese New Year
• Cat litter brand turns Bumble into feline adoption platform
• Qatar Airways recreates Doha in Fortnite to bring its brand experience closer to young travelers
• AI business battle rages on social media and influencer marketing
• Lidl expands its relationship with fashion with a bag inspired by its shopping cart
• Sydney Sweeney turns to gardening to advertise her own lingerie
• “Pass the Pringles”, the gesture that the snack brand wants to popularize as a symbol of connection
• Freepik launches its first original series created entirely with Artificial Intelligence
• Salomon promises to explore the futures of sport in its new global campaign
• “Pear-flavored cancer”: this campaign uses fruit to warn about the risks of vaping
• Grefusa mocks the limitations of AI and celebrates the human “pleasure” of eating pipes
• Who was Pastor Jesse Jackson who died at age 84?
• The events industry calls for clarity in Spain's railway crisis
• Isahac Oliver leaves &Rosàs after thirteen years in creative direction
• Dating with AI in a bar: this platform's proposals for “modern romance”
• No filters or edits: Reddit comments promote Dove hair mask
• The rebellion against the immediate: the Creativity Club questions 'value' in the digital age
• Study with Buddhist monks shows how meditation boosts brain activity
• 70 years of memories: TVE celebrates its anniversary with an emotional journey through history
• The reactions to Bad Bunny's performance, the latest in Apple's “Shot on iPhone” series
• Irrational, like love: Heinz reinterprets an Italian sweet for Valentine's Day
• Pikolin turns off the screens in Callao to demand digital disconnection and makes intimacy an urban experience
• Hearing aid is presented as a sex toy in new Specsavers advert
• Hellmann's creates the figure of "mayonnaise" to become the flavor of summer in Argentina
• Design at the service of food: Auchan creates a colorful tray to teach children to eat better
• Amazon Ads launches “Creative Agent” in Spain, a chatbot to create ads
• Visa creates V, an AI character that connects sports and music to inspire people
• Target, Adobe, Ford or Audible: the first brands to advertise within ChatGPT
• “Dear something”, the Threads functionality to influence the content displayed by the algorithm
• 83% of consumers would accept ads in AI chatbots, but trust will be decisive
• Nestlé is linked to snacks and family moments with the “My grandfather, my bro” campaign
• Cheil and Worxsphere turn temporary work into a response to youth depopulation in South Korea
• Cupra launches “Own the wheel”, a traveling exhibition about the sensation of driving
• The Zara t-shirt that Bad Bunny wore at the Super Bowl is resold on Vinted for almost €1,000
• The CNMC is looking for “vigilantes” to help detect covert advertising by influencers
• The invisible cost of meetings: an analysis estimates the impact per employee at $80,000 per year
• The Super Bowl reaches 125 million viewers, the second most watched in history
• The representation of advertising investment in GDP was below 0.8% in 2025, according to InfoAdex
• Nike relaunches its All Conditions Gear brand with an experiential strategy that highlights adventure
• Advertising investment falls for the first time in five years, according to InfoAdex data
• Adidas creates its own pasta and turns carbohydrate loading for runners into a brand experience
• Gaes is committed to the normalization of hearing health and places the family at the center of its new brand strategy
• The interior of Ferrari's first electric car has been designed by Jony Ive
• Metro de Madrid seeks marketing agency for the development of its Store
• The case of the Popemobile that Cáritas has converted into an “ambulatory” to bring humanitarian aid to Gaza
• Jungle acquires Prodigioso Volcán: “There is no Volcano without Jungle, nor Jungle without Volcano”
• Uber launches exclusive mobility options for women
• The taste of ours: five decades building the Plátano de Canarias brand
• “Sports alla Italiana”: when the culture of a country becomes the language for the Winter Games
• Lady Gaga or Lamine Yamal choose their favorite character in the global Pokémon campaign
• Art and community by letter or how mail clubs revitalize postal mail
• TikTok defends itself in Europe, accused of its “addictive design”
• Zara and Adidas dress Bad Bunny in their Super Bowl show
• Spotify will allow you to buy physical copies of books from its application
• AT&T and Samsung launch AmiGo Jr, a smartphone designed for children
• Salesforce seeks to transcend the Super Bowl with a contest with Mr. Beast
• These are some of the ads that will be seen in the Super Bowl (2026)
• Cerveza Mica transforms its business model and will only focus on the non-alcoholic option
• Atlético de Madrid, about its internal agency: “Our advertising career has positioned us to take this step”
• Anthropic Mocks ChatGPT Advertising to Promote Claude in Super Bowl Ad
• Uber wants to offer its robotaxis service in Madrid
• ING turns its pet Leonardo into a collectible object to strengthen its bond with Gen Z
• A topper becomes an object of desire in Pikolin's new reflection on intimacy
• Alain Afflelou joins the Benidorm Fest by contributing style to the video clip of one of the candidate songs
• Waitrose creates galactic adventure to celebrate food as a way of life
• Ikea claims affordable design by comparing it to great works of art
• Inês Lima, new General Director of McDonald's Spain
• Cristina Rey officially assumes the position of CEO at WPP Media Spain
• Tim Hortons turns its packaging into an excuse to celebrate small everyday victories
• “Vagueposting”, the annoying social media trend pushed by algorithms
• Volkswagen evokes an advertising classic and only shows the chassis in the promotional campaign for the electric Polo
• Atlético de Madrid launches Mr.Red, its own marketing and creativity agency
• This is Moltbook, the social network for AI agents in which “humans are welcome to observe”
• Fake news about store buses in Denmark goes viral on Linkedin and is used as a sales claim
• The Somos Martina brand wants to make menstrual underwear part of the school uniform
• Havas acquires Acento and integrates it into its public relations network H/Advisors
• Prohibit access to social networks for minors under 16 years of age or investigate Grok: the government's measures to recover digital governance
• Burger King launches mini versions of its burgers for a more social and flexible experience
• Chrome Auto Browse: Google's AI That Navigates By Voice
• Elon Musk combines SpaceX and xAI to boost data centers in space
• Maltesers celebrates 90 years defending the daily strength of women throughout history
• Almost 60% of Spaniards watched traditional television in January
• GPT Image 1.5: the New Image Model of ChatGPT
• Coca-Cola Polar Bear Suffers Existential Crisis in Pepsi Super Bowl Ad
• Apple explores the human-animal bond in its short film to celebrate Chinese New Year
• The price of Super Bowl ads reaches $10 million for the first time
• Casa del Libro: from brand to community through storytelling
• Crocs kicks off new brand narrative with “Wonderfully Extraordinary” global campaign
• “Choose your future”: Mozilla invites humanity to take AI on a better path
• Stella Artois turns historic Toronto snowfall into real-time outdoor action
• Absolut joins the spicy trend with a vodka in collaboration with Tabasco
• Mahou San Miguel launches “Vamos”, a non-alcoholic drink for the Middle East
• The chaos of receipts is visible on a billboard on the Perk platform
• The “nihilistic penguin” meme, existential exhaustion or vitalist adventure?
• Ikea wraps Copenhagen in its cardboard boxes to solve a business problem
• Bitvavo chooses a more human story to redefine communication in the crypto category
• Coca-Cola captures all the emotions of football in its global campaign for the World Cup
• At your house or ours? McDonald's reopens the debate on where to celebrate birthdays
• The price of ads on ChatGPT would be $60 per thousand impressions
• Jägermeister seeks to recover the ritual of drinking its shots at –18 °C with finger gloves
• Yahoo is revitalized with the launch of Scout, its new search engine powered by AI
• Domino's proposes thermal boots made with the material of its delivery bags
• “AI is too valuable a prize for anyone to stop”: Anthropic CEO's warning
• Babybel launches mini vinyl in a musical collaboration with Timbaland
• BMW recaptures the pleasure of driving and turns the road into emotion with “Moving landscapes”
• Helsinki invites Pamela Anderson to recover her Finnish surname by turning an interview into a tourist campaign
• Airbnb highlights its support for athletes on their way to Milano Cortina with a documentary
• What is the profile of ICE agents?
• Ikea reinforces itself in television entertainment with the sponsorship of “First Dates” and “Decomasters”
• Animal shelters and nursing homes “match” to combat unwanted loneliness
• Is terrorism rearing its head in the Pool? What fate awaits Pastor Ntumi’s supporters?
• Coors Light turns its beer cases into a furniture collection for the Super Bowl
• LaLiga pays tribute to football heritage with “42 legacies, 42 ways to win”
• Freepik tools, in the first film produced with AI eligible for the Oscars
• Travel with souvenirs without fear of excess luggage: Saudia airline gives away kilos for buying local products
• Donuts launches a special edition inspired by “The Simpsons”
• Samsung redefines victory with its “Open always wins” campaign for Milano Cortina 2026
• Lidl Ireland “hacks” its own ads to make women's Gaelic football visible
• WPP launches WPP Production and retires Hogarth brand
• Oreo “shaped” cows inspire a campaign to reactivate its consumption in Mexico
• Cork as a new support: Visit Portugal does tourism marketing with wine bottles
• TikTok closes the agreement to create a joint company that allows it to operate in the United States
• Cancun unites cultural heritage and football to stand out as a tourist destination before the World Cup
• “Essay on the Look”, Roche's documentary to raise awareness about eye diseases
• Barcelona transforms a nuisance into aspiration in its campaign for municipal works
• Philippine Airlines turns its safety video into a soap opera to capture attention on board
• Adobe advances productivity with AI and allows you to convert PDFs into presentations and podcasts
• “Love them to death”: Jet-Puffed uses black humor to promote its sugar clouds
• Ozempic recreates Apple's “Mac vs PC” campaign to stand out from the competition
• Who really owns Greenland?
• Choví and salsa brava: how to turn a product launch into a cultural movement
• Ikea hides the prices of its products to give prominence to quality
• Generation Z turns its back on management and companies begin to redefine leadership
• Five trends that marketing professionals should not underestimate in 2026
• Paris from the Back Seat: The Hidden Benefits of a Private Sightseeing Chauffeur
• Fireworks, drones and digital experiences: Coca-Cola celebrates Chinese New Year
• Sandvik makes a useless electric car to highlight an uncomfortable truth of the green transition
• Škoda reinforces curiosity and discovery as the essence of its philosophy in its new brand campaign
• Hello Fresh promotes punctual and shared dinners with an orchestra of vegetables and kitchen utensils
• Mango addresses the lack of generational change in Fashion with training in pattern making and clothing
• “Let them talk”: Dove expands its claim to real beauty with “The Bridgertons”
• The Brussels Airlines company turns looking at the sky into a real opportunity to travel
• Uber turns the back seat into a “game room” to claim passenger freedom
• Amazon Ads anticipates the eight trends that will shape advertising in 2026
• Central Lechera Asturiana ironically talks about innovation to highlight its natural products
• Growth expectations of Marketing Directors slow down at the start of 2026
• Nvidia already exceeds the brand value of TikTok or Facebook, according to Brand Finance
• Cadbury appeals to everyday generosity in “Homesick”, a story of two separated sisters
• TikTok becomes strong in the microdrama trend with the launch of PineDrama
• Listening parties or how to create experiences and community in the era of digital music
• Balenciaga bets on basketball with a collection together with the NBA
• How can we really understand the world in the age of scrolling?
• Separated, identified and safe for brands: this is how ads will be on ChatGPT, according to OpenAI
• The Bic pen becomes a lamp by the Italian brand Seletti
• Dos Equis beer recovers the most interesting man in the world ten years later
• Warc anticipates a new media planning model that involves AI and creators
• Airbnb seeks a consultant to develop its rural commitment to emptied Spain
• Levi's brings clothing repair to classrooms to combat disposable culture in fashion
• The three trends for the food industry, according to the CEO of McDonald's
• Snow penises to talk about men's health: this is how they raise awareness about testicular cancer in the Netherlands
• Madrid Fusión combines food and sex in a provocative campaign signed by &Rosàs
• Tesla turns its autonomous driving system into a subscription service
• Castrol lubricants link their brand story with the Moon in a documentary on space mobility
• Ritmia, the solidarity project that fights against sudden infant death with “intelligent optimism”
• Matthew McConaughey registers as a trademark to combat the misuse of his image by Artificial Intelligence
• Realism, curiosity and emotional ROI: the three marketing trends for TikTok this year
• Dove Men+Care “hacks” other brands' billboards to promote its new deodorant
• What are these protests in Iran?
• ME by Meliá and Lacoste join forces in a uniform proposal that adapts to each hotel
• Global adoption of Artificial Intelligence accelerated in 2025, but widens the digital divide between regions
• Heinz designs a special container to dip French fries in its sauces
• Humana joins TexMat, a European pilot for used clothing with smart containers and rewards
• Tanqueray and Sarah Jessica Parker celebrate the noes that make life spectacular
• Austria asks tourists to sign a confidentiality agreement to safeguard the country's charm in its new campaign
• Lego gives children a voice in defining how artificial intelligence should be used in school
• Lexus Elevates Tennis Sponsorship by Turning Matches into Interactive Product Demonstrations
• Atresmedia strengthens its news and information proposal in its new advertising formats
• Jeep remembers that adventure is not aesthetics, but a way of being, with a musical advertisement
• The NBA explores a European league with franchises valued at up to $1 billion
• Carolina Marín, Paula Badosa and a dozen athletes encourage people to live to the fullest in the new Sanitas campaign
• Adobe Buys Semrush: Or Is It Muda in Digital Marketing?
• “Make it happen”: Capgemini embraces a hands-on approach to consulting in its new platform
• A city of cats welcomes the new Peugeot model
• Google partners with Walmart, Shopify and other large retailers to enable shopping on Gemini
• CHINA agency brand fully integrated into LLYC
• The Magnum Ice Cream Company celebrates that “life tastes better with ice cream” in its first campaign as an independent company
• Decathlon eliminates the return of its star shoe to combat sports abandonment
• Megan Thee Stallion is a fitness instructor in Dunkin' ad for their protein drinks
• Heineken renames the London Underground Bakerloo Line “Bakerl0.0” for Dry January
• Seat turns banners in stadiums into supports for the promotion of its new cars
• Lego innovates with Smart Play: smart bricks that add a technological layer to the physical game
• UK bans junk food advertising online and on television before 9pm
• LG advances in home robotics with CLOiD, which incorporates Artificial Intelligence
• Adam Mosseri (Instagram): “Authenticity is quickly becoming a scarce resource”
• Apple tests the temptation of fulfilling New Year's resolutions in a campaign starring objects
• YouTube channel LoFi Girl will open a cafe in Paris
• Why are the floods so impressive in Asia?
• WPP launches a library of AI agents that “scale” your collective intelligence
• Why is “the year of the Horse” scary for the birth rate?
• Havas accelerates its transformation in Artificial Intelligence with AVA, a portal of LLM models for the entire group
• A Parc Astérix soon to open in Germany?
• This is how the Dacia Sandero, the best-selling car in Europe, is announced
• Why won't the Nobel Peace laureate collect her prize?
• The Jonas Brothers Parody AI Advertising and Celebrate Marketing Basics in New Almond Breeze Ad
• 5 festivals that are part of UNESCO cultural heritage
• The United States redesigns its food pyramid with a nutritional twist and betting on minimalism
• Who is Ahmed Al Ahmed, the hero of the Sydney attack?
• Dove, Pandora and other brands are strategically linked to the premiere of the new season of “The Bridgertons”
• Disappearance of Rob Reiner: Why is Donald Trump controversial?
• Rest, self-love or artificial intelligence: this is how gym advertising starts in 2026
• The 10 events of the year 2025
• This is MC03, the Punkt phone that turns privacy into a value proposition
• 10 most anticipated events in 2026
• FIFA names TikTok preferred platform for coverage of the 2026 World Cup
• What people searched for the most in 2025 on Google
• "Let's go where you're going"the campaign that marks the global repositioning of Mapfre
• Who was Maduro, arrested by the United States?
• Mapfre reflects its transformation as a company with a new visual identity
• Does Trump want to annex Greenland?
• OpenAI delves into digital health with ChatGPT Salud, a version of the chatbot for medical consultations
• Google Launches Annotations in the Reports of the Google Search Console
• What is this creepy “Bloody Mary” story?
• The brands and products that have dominated 2025 and the trends that will shape fashion next season, according to eBay
• The AIMC starts the contest to choose a new digital audience meter in Spain
• The Piel agency signs the “I wish I could” campaign to make severe atopic dermatitis visible
• Woodland Creatures Take Control of iPhone in Handmade Apple Christmas Ad
• Seafood products do not involve marketing or branding in the new Pesca España campaign
• Omnicom completes the purchase of Interpublic for 9 billion, creating the largest marketing and advertising group in the world
• Mariano Rajoy: "If I returned to Moncloa I would pay more attention to communication. It was a mistake not to do so"
• Popeyes vindicates things done well with its new platform: “That's how it is, that's how it is”
• “Think before you publish”: this disturbing ad warns of the dangers of sharenting
• Coca-Cola will combat the unwanted loneliness of older people together with Grandes Amigos
• From stadium to global luxury brand: the Bernabéu consolidates its own identity
• Printers express their emotions in Ricoh's “Dreaming Ric” campaign
• American Eagle Highlights Intergenerational Appeal with Martha Stewart in Christmas Ad
• Uber turns silence into a creative resource to highlight its electric mobility
• The Argentine city of Santa Fe creates an inclusive flag to bring identity closer to people with visual disabilities
• A concealer unleashes a parody love story in Maybelline's Christmas ad
• ChatGPT is already a shopping assistant. The shopping research function arrives at the doors of Christmas
• Uber's Christmas ad draws on nostalgia to consolidate its presence on the outskirts of the city
• Adobe and Real Madrid expand their alliance to offer personalized experiences with AI to fans
• La Gula del Norte plays with the expectation towards Cristina Pedroche's dress in its Christmas advertisement
• From popular expression to product: the “Fino Fino Filipinos” are born
• Google Pixel highlights the zoom of its phones by recreating “Love Actually” in its Christmas ad
• A story about vicarious violence interpreted by Ester Expósito: the Ministry of Equality campaign for 25N
• Xbox and Crocs join forces to co-brand footwear for video game lovers
• Madrid City Council renews its visual identity seeking simplification
• “Madrid loves you as you are, without drugs”: the City Council highlights the invisible effects in an awareness campaign
• Payboy, a magazine that warns of the increase in cases of sextortion among minors
• B100 bank transforms Black Friday into “Block Friday” to raise awareness about impulse buying
• ICEX once again stands out by turning “Flying Free” into an anthem for its internationalization services
• Broccoli, artichoke and strawberry are therapy to face trauma due to nutritional stigma
• Timothée Chalamet's new film parodies a marketing meeting for its promotion
• Qatar Airways launches “Sky Studio Challenge” to produce advertising at 35,000 feet with AI and Starlink
• “El boli chuletero”, the campaign with which the MP stationery store has demanded changes in the educational system
• Adobe will buy Semrush for $1.9 billion
• The “Democracy is your power” campaign celebrates the rights and freedoms of Spanish society
• SanDisk delves into pop culture with humor, digital chaos and lots of cats
• Women'secret invites you to spend the holidays in pajamas in its Christmas ad
• Groupon once again communicates the brand, focusing on Madrid and local experiences
• Wallapop's Christmas advert is an “anti-carol” performed by David Bustamante
• Meta is sentenced to pay 542 million euros to the Spanish media for unfair competition
• Beatriz Navarro (Renault): “The price is important, but you also buy what is behind the product”
• The new sound identity of the Bank of Spain is based on a “non-evident Spanishness”
• TikTok introduces wellness features that capture more usage time with mindfulness and breathwork
• Cambridge Dictionary chooses “Parasocial” as the Word of the Year
• Google Calendar now allows you to block time for tasks without faking meetings
• Bizum resorts to uncomfortable situations to highlight the security of its payment method
• Adecco creates a microseries to revalue Vocational Training among generation Z
• Influencer Marketing is consolidated in Spain as an engine of visibility for brands, according to Scopen
• Doritos and Cheetos “get naked” in a new version without artificial colors or flavors
• Rexona relaunches its claim with “it never leaves you” to position itself as an ally of everyday tensions
• Nike creates pop-up soup store in China to connect with runners
• Jeff Bezos returns to the front line as Co-CEO of AI startup Project Prometheus
• Some facts about kidults: a booming segment driven by gaming and fandom
• Who is Catherine Laga'aia: the interpreter of Vaiana in the live version of the cartoon?
• Grupo Bimbo shields the term “Donut” with a ruling from the Supreme Court
• What's behind Suchard's Christmas advert
• Why is part of the global web inaccessible?
• Atresmedia celebrates the power of Television to turn everyday life into an event
• Kiabi makes the leap to B2B with Wekrew, its new brand of customizable clothing for companies
• Movistar invites you to reflect on the emotional impact of networks with the poet Loreto Sesma
• Why red and not blue? Christmas changes color in Crayola ad
• Pantry basket and search for promotions: the consumption of Latin American households in Spain
• 81 years of Danny DeVito: the 10 legendary roles
• ESIC University resolves its teaser and pleads guilty in its new campaign
• https://www.agenciamestre.com/seo/google-ai-mode-brasil/
• OpenAI launches group conversations on ChatGPT
• “By advertising in a magazine, a brand will receive attention that it does not have in other media”
• PETA's Christmas ad turns family dinner into a bloody nightmare
• A collection of clothing that weighs, suffocates and exhausts: this is the Irish campaign to make lung cancer visible
• 5 territories threatened by global warming
• Elf invites you to pause scrolling and listen with a relaxing campaign on social networks
• Who was Josef Mengele, the SS doctor at Auschwitz-Birkenau?
• Netflix House, the streaming platform's first themed space, opens its doors
• Cannes Lions creates AI subsection in all Craft areas and adds a Creative Brand category
• Biker and skater aesthetics: Pepsi's proposal for Mexico Fashion Week
• Nautalia invites you not to test love on your honeymoon with its new campaign
• The bicycle brand Orbea defends its cooperative model with “Draw the line”
• Ricola creates scented scarves and invites you to protect yourself from the cold with style
• Plátano de Canarias expands its presence in vending machines to gyms and sports centers
• Tesla launches rental program for its electric cars
• Did a “human safari” really exist?
• Burger King includes toy guns on its children's menu to raise awareness about bullying
• “A unique window to the universe”: the Trio of Eclipses has its own logo
• Style and teddy bears star in Boss' Christmas ad
• ElevenLabs launches a marketplace to license iconic voices with AI and use them in advertising campaigns
• Tesco highlights the imperfect reality of the holidays in its Christmas advert
• Actress Keira Knightley stars in romantic short for Waitrose Christmas advert
• Suchard vindicates the value of craftsmanship with a stop motion Christmas advertisement filmed in Valencia
• Netflix House, the streaming platform's first “theme park,” opens its doors
• a contract "anti-fake" invites young people to reject the consumption of counterfeits
• Bizum launches La Bizumería, an online store of “responsible and cool” clothing
• From the collapse of the middle class to the zero-click customer: some keys for marketing in 2026
• Disney's Christmas ad celebrates the magic of gift-giving through a little girl and her imaginary friend
• TikTok establishes an alliance with iHeart Media to enter the podcast and radio territory
• “America the Beautiful”: the campaign that tries to rebuild the tourist desire for the United States
• Froot Loops Cereals Highlight Link to Hip-Hop Through Jewelry Collection
• Apple TV launches identity and its new intro has been filmed betting on an artisanal process
• Amazon's advertising for this Christmas: repeat its 2023 ad and read reviews with Benedict Cumberbatch
• Meta internally recognizes that 10% of its revenue in 2024 came from fraudulent advertising
• Aldi's Christmas advert proposes a romantic but chaotic adventure for Kevin The Carrot
• “Fuera de Plano”, a sound fiction that unites terror with the real estate world
• Renfe highlights the capillarity of its network by promoting “movie destinations”
• ATP dispenses with the tennis player in its logo seeking simplification and versatility
• Ambar turns a century-old bottle into solidarity jewelry with Carmen Lomana as ambassador
• Dubai chocolate and late night pizza: Telepizza innovates to satisfy consumers
• PlayStation “stars” a spaceship in Puerta del Sol to demonstrate the experiences that can only be had on PS5
• This is the presentation canvas for “Lux”, Rosalía's new album, in Barcelona
• The Miami Dolphins arrive in Madrid and the brands join the first NFL game in Spain
• Why is “carrying a weapon” allowed in the United States?
• Netflix claims to have more than 10 million viewers in its plan with advertising in Spain
• Average retail investment would reach $200 billion in 2027, according to Warc
• Humor and disgust, a different way to promote haute couture jeans
• Pantone launches its first color palette generator with Microsoft Artificial Intelligence
• Ikea's Christmas ad calls for quality time and reminds us of the importance of being present
• The same day that Shein opens its physical store in Paris, France begins the process to ban its e-commerce
• The Forum of Renowned Brands and the Spanish Rugby Federation collaborate to promote the Spain Brand
• Abundance, speed and “half confidence”: when noise dulls clarity and erases the meaning of what we see
• When does the National Anti-Terrorism Prosecutor's Office take action?
• L'Oréal, SAMY and Autocontrol train the industry in the new influencer code
• Fairy godmothers and the magic of gifts, in the Marks & Spencer
• Google launches its first ad created entirely with artificial intelligence
• Heinz turns its ketchup into an exclusive suitcase in a cobranding with Herschel
• Who was Dick Cheney who died at 84?
• “Pains and Remedies”, a Health campaign to reinforce trust in science
• Could Zohran Mamdani be a presidential candidate?
• Lego turns its Christmas ad into a concert about shared play
• Cristina Pedroche is an ambassador of barefoot footwear with Joma
• Who is Max Martin, Taylor Swift's hitmaker?
• Gap's Christmas ad turns Miley Cyrus' “The Climb” into an intergenerational anthem
• Who are Cécile Kohler and Jacques Paris, the two French people released after three years of hostage in Iran?
• From canapés to carols: Burberry's Christmas advert is a busy gathering of friends
• McDonald's turns its Happy Meal into a blank canvas to encourage the expression of emotions
• Human and classic memories reinterpreted with AI: Coca-Cola's Christmas ad
• John Lewis celebrates the emotional significance of gifts in its Christmas advert
• Heura launches a challenge to the meat industry: it gives away its plant-based recipe in exchange for saying goodbye to sausages
• Etsy's Christmas ad turns gift-giving into an act of emotional recognition
• The new global Tous campaign is a party where all styles meet
• Who is Zohran Mamdani the “revelation” of the American Democratic Party
• Pescanova launches its Christmas advertisement with the prawn as a symbol of versatility on the table
• “6-7” has been chosen as the word of the year without knowing what it means
• The big good-natured giant saves the holidays in Sainsbury's Christmas advert
• Argos combines humor and suspense to highlight the diversity of its catalog in its Christmas advertisement
• Endometriosis is a horror story in this campaign
• La1 closes distances and threatens Antena 3's leadership in television audiences
• Novak Djokovic bets on Cob Foods: a brand of healthy, functional and corn-free “popcorn”
• Low prices win over the Grinch in Asda's Christmas advert
• The promotional image for the reality show “On Brand” is a design made with Canva that celebrates the chaos of brainstorming
• Seagram's 0.0% increases its strategic link with paddle tennis through a capsule collection
• The manipulation of cases is the protagonist of this agency's criticism of bad practices in the sector
• Robbie Williams takes refuge in design to talk about mental health with “The Introvert Chair”
• Design powered by AI assistants: Adobe unfolds its vision for the future of creativity
• Barcelona wants to reinforce pride with its new positioning: Fem la Barcelona de la teva vida
• The Canary Islands are linked to the “Tadeo Jones” video game to connect with the tourist of the future
• Heineken celebrates in-person work by turning pubs into office extensions
• Showing nipples next to brand products: a brand safety crack on Instagram
• Barclays uses humor to highlight its credibility in a context of uncertainty
• Understand Camus's The Stranger in 5 minutes
• The affiliation and reselling model: a strategic way to generate recurring digital business
• PepsiCo renews its visual identity after 25 years to reflect the company's transformation
• “Love is a gift.” This is what the Tiffany & Co
• “Go out and touch grass”: The North Face's invitation to Generation Z to connect with nature
• Adolfo Domínguez vindicates his resistance to fads with Ilia Topuria as the protagonist
• Highly creative ideas are the most effective, according to Warc
• Pingüino Torreblanca and Mono Madrid win again at the Ondas 2025 Radio Advertising Awards
• PayPal integrates into ChatGPT to facilitate purchases and lead the future of agentic commerce
• From assistants to model customization: Adobe expands the creative opportunities of AI in its ecosystem
• Adobe and YouTube join forces to create Shorts with integrated professional editing
• Samsung shows advertising on the screens of its smart and connected refrigerators
• Pringles uses absurd humor to renew “When you make pop, there is no stop”
• Jeep uses sex as a sales argument in the 2026 Grand Wagoneer campaign
• Fundación Aladina promotes the construction of Casa Aladina, a day center for children with cancer and their families
• Babaria turns a prejudice into a brand argument for its shampoo with a campaign that simulates an onion perfume
• JCDecaux will manage the advertising of urban furniture in Barcelona for ten years
• A fictitious northern lights fan club stars in Iceland's new tourism campaign
• Ikea launches a campaign without showing products, with the price as a symbol of changes in life
• Bosch relies on contextual creativity linked to time to promote its dryers
• Dolmio plays with visual metaphors of nudes to vindicate the role of sauce in pasta consumption
• Roast potato season inspires limited edition coat from Aldi UK
• Walmart Christmas Ad Highlights Joy Over Shopping Chaos in Fantasy Universe
• We debrief for you… Boots, surviving in uniform (Netflix)
• Back Market once again warns of the impact of fast technology with a photographic exhibition
• These are the winners of the Eficacia 2025 Awards
• Nike explores the body-mind connection with sneakers that promote calm and concentration
• “Mico” wakes up: Microsoft turns Copilot into an intelligent and emotional companion
• “When you need to move fast”: Böcker turns the million-dollar Louvre robbery into a brand campaign
• French court condemns Total Energies for greenwashing
• An army of designer grandmothers create “good morning” images in this Freepik campaign
• Creative ideas are the real added value in the era of artificial intelligence
• Chilean nuts are announced in Spain with an outdoor activation that promotes well-being
• The fault of causing an accident is the insight of the DGT's “Die or lose your life” campaign
• Seville will have a neighborhood dedicated to beer to pay tribute to its relationship with Cruzcampo and the sector
• Viral TikTok prank fuels new matcha drink at McDonald's Australia
• Cortefiel celebrates 80 years of fashion and a future in which “everything remains to be worn”
• The 10 PR Agencies where everyone wants to work (2025)
• Airbnb transforms into a social network: launches new functions to connect users beyond the trip
• Raja Rajamannar leaves his position as Director of Marketing and Communication at Mastercard after 12 years
• Heineken responds to the rise of “artificial friends” with a campaign that advocates real friendship
• The viral trend “Group 7”, a smart promotion based on the experiment with the TikTok algorithm
• The countryside sounds like unity in the new Agroseguro campaign
• Some challenges that the Banking sector faces today, according to its professionals
• Hard drive brand Sandisk explores human creativity with a camera robot
• Apple launches brand platform to position Macs as the starting point for big ideas
• Madrid wants citizens to travel by drones within 10 years
• McDonald's India turns customer criticism into a lever for communication and product improvement
• LinkedIn will exceed $11 billion in advertising revenue by 2027, according to Warc
• Nothing is what it seems at first glance: the value of data to understand the world
• Supermarket aisles become beaches in this Corona experiential marketing action
• AI is already the new gateway to the Internet, but brands are not prepared, according to McKinsey
• Cerveza Victoria keeps Mexican tradition alive with a hand-painted animated short
• Ron Barceló takes drops to the next level with the exclusive La Dropería platform
• Reflections on the speed of innovation, immediacy and the power of the ephemeral
• Wikipedia says its traffic is declining due to AI summaries and social networks
• “Ghost communities” or how to get the customer to accompany the product before reaching the market
• This meditation capsule is designed to be placed in work spaces
• Values-based marketing drives preference, relevance and effectiveness, according to Warc
• The importance of connecting with yourself and accompanying yourself to lead a coherent life
• L'Oréal Thailand turns expired makeup into art therapy kits for mental health patients
• Manos Unidas reinvents food sayings to raise awareness about hunger
• Stools designed as symptoms of colon cancer to raise awareness
• “Uncomfortable cups” or how a tea brand promotes the conversation about breast cancer
• Robert De Niro and Al Pacino star in the first joint campaign of their career for Moncler
• "We are not warriors. We are women": Women'secret addresses the language used around breast cancer
• Marketing and advertising investment expectations are positive for 2026, according to Trend Score
• 83% of remote-friendly companies report high productivity, according to this survey
• Sam Altman confirms that ChatGPT will allow erotic content for adult users
• Nvidia skyrockets its value and Apple loses it again, in the ranking of the most valuable brands in the world
• The two Spains agree on this campaign for a dumpling brand
• Duolingo “creates” a fashion collection for English teachers in its first campaign in Spain
• A dystopia and a periodic table of “truths”: The Ordinary vindicates transparency in Beauty
• Pay or watch ads to get toilet paper? The model of some bathrooms in China
• New York's Grand Central station changes its advertising to art in a “historic” exhibition
• Marketing investment grew in 2024, but fell short of forecasts and points to stagnation
• Orange installs a cabin from which you cannot leave to make the digital divide visible in Spain
• Foster's Hollywood is repositioned around fun and disconnection with "Fun wins!"
• When the brand accompanies the business: a conversation with Alejandro Hermo, CEO of Goiko
• Maintaining brand relevance is the constant challenge. Senior management is becoming more aware every day
• The Argentine channel TyC Sports pays tribute to the referees with a fun love story
• Llaollao positions itself around enjoyment and posits its frozen yogurt as an ally of spontaneity
• Scars and swellings sculpted in bronze: Frida makes the postpartum visible with a statue
• Some answers to combat market saturation and speed
• Charge, disconnect and connect: the method that accompanies creativity
• 5 key dates in relations between Egypt and the Middle East
• Gap bets on animation to connect with nostalgia and the feminine universe in its new campaign
• It's not just how it looks, it's how it works: Apple highlights its focus on design
• Zalando launches its Beauty category in Spain to consolidate its lifestyle ecosystem
• Red Cross launches its first brand campaign to make visible the “Everyday Catastrophes”
• An “impossible” contest to take off objects, the street marketing action of an adhesive brand
• CEOs are stepping up investment in AI and training to ensure growth, according to KPMG
• Who is María Corina Machado, Nobel Peace Prize winner?
• Lay's renews its logo and packaging giving prominence to “real potatoes”
• Anthropic turns a New York kiosk into a space to think and disconnect from digital noise
• American Express also launches its own advertising platform
• Uber turns waiting into a love story to connect with new suburban audiences
• Spotify gives rhythm to advertising with “Tunetorials”, an album for marketing professionals
• The Sharpener becomes advertising support for the launch of “Ghost of Yōtei”, the new PlayStation video game
• Domino's renews its identity: new colors and a name that evokes the appetizing
• Amazon installs medication vending machines in its One Medical clinics
• McCann will be in charge of Mapfre's new global brand campaign and remains its creative partner in Spain
• Some companies are adopting a shoeless policy to improve well-being and creativity
• Duolingo launches its own advertising platform
• https://www.agenciamestre.com/seo/a-ia-acabou-com-as-estrategias-de-seo/
• DoorDash turns the stadium camera into advertising support with former soccer player Carlos Vela as the protagonist
• Heinz France creates a haute couture dress to celebrate the passion for ketchup
• “It is designed to understand what you are really looking for”: Google's AI Mode arrives in Spain
• Lidl launches its own podcast to boost healthy eating with humor and closeness
• The future "paradoxical" strategy: it weakens in agencies while customer demand grows
• Coca-Cola and Converse celebrate self-expression in the cobranding of shoes
• Generation Z is not one: Edelman identifies two divergent realities within the segment
• Notco will allow to recreate the human aroma with AI to relieve pet anxiety
• Xbox works on a free version with ads for its cloud video game service
• The 365 Obrador Pitteri Chain elevates the notoriety of its “Joanet” by Kitat
• MasterCard launches its advertising business to capitalize on purchases data
• Artificial intelligence is not destroying employment, according to Yale University's analysis
• NTT Data integrates the Bungalow25 agency to expand Tangity's creative capabilities
• Just Eat brings the debate between brain and stomach to life when ordering delivery in its new campaign
• Pepsico faces the challenge of eliminating synthetic dyes in their products without giving up color or flavor
• Mahou San Miguel expands its diversification with a coffee brand for hospitality
• The end of the classic model: Forrester provides agencies to lose 15% of their employment in 2026 and reconfigure their business
• Sweden launches a campaign that makes the country a medical recipe
• Wet cats and a bolero: this is how the shipping ships remembers its pet services
• Terror and humor at home: Ikea addresses intergenerational coexistence in its new campaign
• Shein chooses Paris to open his first permanent physical store
• UNESCO creates a virtual museum to make stolen cultural objects and combat illegal traffic
• Pinterest is no longer only for inspiration: it is consolidated as a search engine in front of Google among generation Z
• Amazon Lanza Haul in Spain to compete with Shein and Temu in the Low-Cost field
• OpenAI Lanza Sora 2 with a social media application and consolidated synthetic social networks
• Jimmy Fallon Lanza "On Brand", a reality show about the creative process in advertising
• "Make real friends": The reaction of users to a controversial campaign of an AI
• Heineken transforms forgotten roofs into social spaces with "revival rooftop"
• The Basque Government resorts to humor to promote public transport: "Less Brum and more Pi"
• Volkswagen revives his classic advertising with a sausage dog as a contemporary wink
• Florette updates your image with a minimalist approach and reinforces your link with freshness
• GAP resorts to Gwyneth Paltrow and her daughter Apple to consolidate her commitment to intergenerational denim
• The Lala milk brand joins a jewelry store to move its purpose with a solidarity pendant
• 26 million Spaniards saw traditional television in September every day
• Tiktok launches a new advertising format to boost reservations in hotels and tourist destinations
• OpenAI allows purchase through Chatgpt and opens a new scenario for e-commerce
• Foster's Hollywood Recreates the Coca-Cola wave in its dishes to communicate the return of the drink to its restaurants
• CaixaBank spears sphere, a content platform to disseminate knowledge and provide value
• Adolfo Domínguez reactivates its foundation to boost rural development and textile innovation
• What is the "peace plan" for Gaza by Donald Trump?
• Havas and Horizon Media create a joint company to capitalize on business opportunities
• Emotions and adaptability: The history of success and impact of reality shows
• OpenAI creates "movies" of simple human stories for the first chatgpt brand campaign
• Pets of the 2026 Soccer World Cup: the Alce Maple, the Jaguar Zayu and the Eagle Clutch
• A parody of the American Eagle announcement with Sydney Sweeney to raise awareness about colon cancer
• Live Shopping or ads when pausar the content: the new Amazon advertising formats
• What is the “anti-drone wall” wanted by Europe?
• Accenture will fire employees who cannot recycle for the era of artificial intelligence
• Amazon wants to be for entertainment and everything for advertising
• Advertising investment changes course and could grow to 1.17 billion dollars this year, according to WARC
• A cap to avoid being recorded reflects on consent in the Tiktok era
• Google compares the rest of the phones with vanilla ice cream to make fun of uniformity in the market
• Logitech creates a wireless keyboard that is loaded with any type of light
• Does Trump have an authoritarian trend?
• Yopro celebrates progress, not perfection, with Carlos Alcaraz as a golf apprentice
• Victoria opens his first our own store: "We want to bring our essence even more to customers"
• The indiscriminate use of artificial intelligence at work is ballasting productivity, according to Stanford
• The pilots request the withdrawal of Aena's new campaign: "ridicule our profession"
• Ads that are barely seen or how Budweiser China has made a promotion of a design change
• Coca-Cola Choose Spain to launch Bodyarmor Lyte in Europe, its new advanced hydration drink
• Oreo converts zebra crossings into discount coupons with this creative trade action
• A conversation with Alejandro Romero (Llyc) about how to be a good partner before this uncertain future
• The Oura activity ring doubles its business in the last year by evidencing the intelligent health potential
• "Investing in brand is the best company for the business. "- Eduardo Prieto, general director of Visa in Spain
• Clean Creatives points to advertising agencies that more contracts have with the fossil fuel industry
• Google enters the Pinterest field with a tool to make moodboards
• Nikeskims is presented with an announcement starring Serena Williams that venerates the body
• Children and smartphones: This campaign turns the speech by denouncing the pressure to which they are subjected
• Thousand naked and green -painted volunteers: the artistic installation driven by Alhambra beers
• A multisensory store backwards: the differential proposal of the Marvis dentifriques brand
• Netflix and AB Inbev establish a global co-marketing agreement
• Cupra offers to assume traffic fines to encourage the adoption of electric cars
• This collection of clothing is made with garbage to clean the London channels
• There is a gap between brands and consumers when it comes to digital advertising, according to Kantar
• What are the main dates of Palestine?
• A chess game becomes alert signal to raise awareness about Alzheimer's
• B3TTER FOODS resorts to comparative advertising to build brand and positioning
• A sculpture and a donation: this bank converts a baseball game into a brand experience with purpose
• AI could boost world trade in 37% by 2040, according to the WTO
• Generation Z is teaching at work and transforming the way of collaborating
• A PWC report warns that this Christmas will fall, although the desire to celebrate is maintained
• "It is worth it": Lidl elevates your spoils of affordability to the emotional connection with a new positioning
• The first announcement of Anthropic for Claude presents the chatbot as the AI ​​of the "problem solving"
• How to get to CMO, what to put on LinkedIn or how to do interviews: the tips of the heads
• Mail expires to algorithm: how artificial intelligence is enhancing email marketing
• Condé Nast presents 'Vette', its platform to turn influence into a direct business road
• Adriana Domínguez, recognized as the best promoter of marketing according to the efficacy club
• Thus, Rafa Antón thanked the professional career award given by the Effective Club
• Why did the host Jimmy Kimmel saw his show suspended?
• The latest of the OK Go group is a song for algorithms with an Open Source animated video clip
• Supermodelos in Lisbon at the beat of Miley Cyrus: The Autumn announcement of El Corte Inglés
• "It's for all": Movistar moves its purpose with a new platform designed by Oriol Villar
• Women'Secret claims that comfort is also style in its new campaign
• The rise of the Pet Wellness: when animals health becomes an industry
• This campaign advances Christmas to make visible premature births
• Meliá and LaLiga allied in the Middle East to connect football, hospitality and brand Spain
• Johan Lindelöw (H∓ M): "The client decides the format and the proposal with which we must be"
• Great consumption grows 3.5% in Spain, but the buyer continues to adjust its expense
• Openai reveals how chatgpt is used
• Pinterest stands out as a source of inspiration before the season of purchases with seasonal advertising
• Coffee for you and your hair: This is how this shampoo has been promoted in the GoodNews kiosks
• "What a paper", a campaign that uses the codes of the neighborhood posters to raise awareness
• Google announces an improvement for GPS to continue working in the tunnels of Madrid
• Before the boom of the bots in digital trade, this store only lets verified humans into
• Banco Sabadell is postulated as the best option for companies in an allegorical announcement about the OPA
• Visa resorts to humor to strengthen her presence also in unexpected contexts
• Mrs. Rushmore renews its directive dome after the departure of its founders: new stage under the leadership of Marta Palencia
• Lego, Nestea and other brands that will live with the contestants in "Operation Triunfo" 2025
• Antonio Banderas stars in a hilarious error chain in the new Uber Eats campaign for Spain
• The CEU University is projected towards the future with the update of its visual identity
• The meeting between reality and fiction: a reflection on the construction of imaginary
• ILUNION Acuña its own currencies to invite companies to change the way of understanding the value
• Albania appoints Diella, an artificial intelligence that will manage public hiring
• Tiktok's future has been debated in Madrid between geopolitical pressures and regulatory decisions
• Honda portrays boredom at airports to value motorcycle trips
• Carl's JR hamburger makes a sequel to KFC's rhymes to relaunch its brand
• Cupra "records" in stone its name to announce the launch of the Tindaya model
• This will be advertising in 2030: between generative, fragmented privacy and augmented creativity
• What was this huge demonstration that took place in London?
• The Tag Heuer watches brand will be the headline of Formula 1 of Madrid
• Carrefour opens its first store at a Spanish airport betting on the convenience format
• This is a “anti-Express” tent of perfumes: in a clearing in the forest and over time as a currency
• Nominated for the AI ​​Darwin Awards, the awards for the "stupid" projects with artificial intelligence
• Media and KFC phd lead the short list of the Effective Awards 2025
• The new Forus campaign shows the weight of emotional well -being in gyms advertising
• Mediaset premieres "Rediséñame International", a design contest with second -hand clothing sponsored by Vinted
• Ford revitalizes the brand with “Ready Set Ford”, its first global campaign in 15 years
• MASORANGE promotes its retail offensive with a premium device store for the Spanish market
• Alain AFFLAU creates an artificial intelligence animation announcement for its new children's glasses promotion
• Openai challenges Hollywood financing an animated film created with AI for 30 million dollars
• Who was Charlie Kirk, this Trumpist influencer lived live?
• Lego and its brick: History and lessons of the reconstruction of a brand and a business
• Apple's novelties in its traditional September event
• Microsoft diversifies its AI partners and will use Anthropic technology
• Rosalia personifies Calvin Klein's innovation in underwear
• PCComponentes launches "Marcianos vs. Murcians", a campaign that values ​​its human treatment
• Ralph Lauren Lanza Ask Ralph, his Agent of AI who imitates the experience of buying with a stylist
• Heinz points out a revealing resemblance between french potato containers and his logo
• Brandan microphones: the simple but strategic Miu Miu's movement in the creators' economy
• Social networks, AI and physical store define the new global retail
• A "100" advertisement: John Lewis celebrates a century of British culture with a visual tribute
• Bellami puts the focus on trust and self -expression for its first global hair extensions campaign
• 92% of marketing directors in the United Kingdom would change their profession for the weight that technology has in their role
• The singer Leire Martínez "detach" from Van Gogh's ear in the new Wallapop campaign
• The budget dedicated to PR and the perceived value of communication agencies grows, according to Scopen
• Uber Eats wins the Emmy Award for Best Ads
• Sérum de Medusa and a bubble gun: this skincare routine satirizes with beauty trends
• Reddit also wants to be a search engine
• Atresmedia Buy Clear Channel in Spain
• https://www.engiamestre.com/seo/utilizando-dominios-suplementres-para-proteger-a-sua-marca/
• The "relevant novelty" is key to the value of Pernod Ricard brands
• Ray-Ban reinforces his cultural commitment with a campaign inspired by Korean aesthetics and aimed at generation Z
• Brad Pitt stars in Lola Mullenlowe's first global campaign
• OpenAI is developing an employment platform to connect companies with AI professionals
• IKEA United Kingdom releases its first song: an invitation to children to have fun ordering
• A store and a miniature communication action: thus announces Renault the opening of its new boutique
• Mental health status: insufficient investment and productivity costs, according to WHO
• Nike insuffla "Just do it" with "Why do it?" To connect with the new generations
• "The future is better if we play all": this is how Moeve announces his sponsorship of football
• These are the finalists to the Awards of the Juries Club efficacy 2025
• From "you spot" to "Matcha tea." Iberia invites you to escape the return to the routine
• Who was Giorgio Armani, an icon of missing fashion at the age of 91?
• 96% of marketing professionals use AI for social networks, but only 38% will increase their investment in 2025
• What happened with Lisbon's funicular?
• One more year the Super Bowl demonstrates interest in sport on live television
• Tosta Rica launches a customizable format for corporate events and celebrations
• Before the soup of coffee specialty, Yosoy wants to boost neighborhood coffee
• Calvo recovers the spirit of the iconic "Sacatunn" in a new invitation to choose the best tuna
• Pets and work environment: the adoption of animals also reaches paid permits
• From "Summerween" to "Spooko Season": Halloween is increasingly advanced with opportunities for brands
• This is an intelligent house, according to Samsung
• "Here To Stay": the permanence articulates the new brand positioning of Kave Home
• Fashion brands turn with denim and their resignification for new generations in their advertising campaigns
• Multiopics appoint Teresa Sánchez-Galán as new marketing and communication director
• Sarah Chemouli for Banco Santander as Marketing Director
• A conversation about relevance and image as an antidote against the infinite scroll
• Investment in social networks is the protagonist: 8 out of 10 marketing leaders will reorient budgets towards Social Media
• Television accuses seasonality in an August dominated by today and Antena 3
• Is Donald Trump sick?
• Baby Boomers challenge topics: they spend more on apps, train with technology and travel through impulse
• Wikipedia document how artificial intelligence is standardizing writing globally
• Uber Eats applies the AI ​​menus and reviews and will compensate for users for uploading food photos
• Is it true that a virus transforms animals into “zombie” in the United States?
• What are these pubs that make controversial in the United Kingdom and China?
• https://www.engiamestre.com/inteligencia-artificial/automacao-e
• What is “pizza doxing”, this attempt to intimidate democrats?
• Barstool Sports benefited from a hair transplant in Türkiye: this is what happened
• Why does Russia want to recover the Donbass?
• USA-Russia: Why was Alaska chosen for the meeting?
• What is this "war" that France admits having conducted in Cameroon?
• Why is the theory of "big replacement" spreads everywhere?
• Will the Cold War resume ... on the moon?
• Trump and Washington: Why does the city have a "special status"?
• “Occupation plan”: What is the plan of the State of Israel with Gaza?
• Marta Rico and Miguel García Vizcaíno leave Mrs. Rushmore
• What are called “Nuremberg trial”?
• Who is Steve Witkoff, Donald Trump's "Mister diplomacy"?
• Who was Stella Rimington, the woman who inspired the character of Judi Dench in James Bond?
• What is “the dead hand”, this threat brandished by Dmitri Medvedev?
• The case of American Eagle and Sydney Sweeney: between the "Nazi propaganda" and the "end of the woke"
• Do not donate blood is a “flag network” in the new campaign of these donation centers
• Mark Zuckerberg's vision about superintelligence: "It has the potential to start a new era of personal empowerment"
• Sunday's anxiety is already a cause of renunciation of work between generation Z
• LlyC is consolidated in the billing top, according to Provoke, and Apple Tree stands out for its growth
• CORS LIGHT beer launches a cold activation deodorant for summer
• McDonald's proves a new beverage line to connect with the Z generation and address new moments of consumption
• 10 natural disasters in the 20th and 21st century
• Pedro Massa, new general director of Coca-Cola Iberia
• How is a tsunami triggered?
• IKEA converts night murmurs into product testimonies with their “Sleep Talk Reviews” campaign
• Windows that show fragments of logos: the creative use of external support to promote their fractional actions
• Carrefour invites you to make the purchase on skates with its summer initiative "Roller-Hour"
• Ambar expands his brand with an ice cream flavored to his beer
• What are the next challenges of the space conquest?
• ALPRO discloses the benefits of his new range for children with a mobile game
• What is the Tiphaine Véron affair, this Cold Case revived by the victim's brother?
• Škoda converts the sex graffiti of the Tour de France into advertising support to make visible female cycling
• PayPal launches a function to facilitate businesses to accept payments with cryptocurrencies
• Humor and Gwyneth Paltrow: Thus Astronomer takes advantage of the scandal of his CEO to boost his positioning
• Marvel transforms the F4 key into an exclusive entrance for the premiere of "The Fantastic 4"
• Messi creates an international soccer tournament against 1 to promote your moisturizing drink
• McDonald's works promotion and brand in the summer territory with its new campaign
• What prompted Cambodia to attack Thailand?
• The Jaragaterapia Foundation installs a beach in its immersive room to bring the summer to children with cancer
• Journalism, science and technology shake hands to show how five species disappeared by human action were
• Recognition of the state of Palestine by France: and now?
• Why does the Macron couple continue the influencer Candace Owens for defamation?
• Cantabria Labs turns a canvas into a real -time solar radiation meter
• Ax Greece gamifies outdoor advertising to connect their new fragrance with young people
• Passal milk activates a new brand platform focused on comprehensive care
• Why was the agency of the K-POP BTS group, Hybe has been searched?
• Pepsi seeks to lead in the field of functional drinks with a prebiotic tail
• Grefusa bets on the "natural vending" on the Camino de Santiago with artisanal snack baskets and voluntary payment
• Amazon Books converts reading into an immersive experience in its new ad
• Medicine tags that shine in the dark: thus solves pharmacies Plaza a public health problem in Puerto Rico
• The influences on consumer decisions: from the creators of content to the concern for health
• Who was Ozzy Osbourne, legend of Heavy Metal who died at the age of 76?
• Blue Banana temporarily dispenses with the X of its logo in a campaign to announce that it is B corp
• Coca-Cola confirms a new version of your drink with cane sugar after Trump's claims
• Audi converts the consultation of the car manual into an interactive experience
• Discount coupons that are activated with rain or how to strategically take advantage of the time of Monzones
• The Waitrose supermarket celebrates summer meals converting advertising fences into skewers
• Baked mobile: Candy Crush launches a book recipe book
• Twitch becomes a surveillance tower: thus the Gamer community helps prevent forest fires in France
• Amazon turns university life into gender cinema to show its usefulness in a day -to -day basis
• What are these series that North Koreans are looking at the danger of their lives?
• The cosmetic industry launches a score system for the environmental impact of beauty products
• Deutsche Telekom warns about the loss of digital identity with a lo-fi campaign for generation Z
• Unilever is promoting the production of content with pro sketch, design units based on AI
• What is the use of UNESCO World Heritage Site for?
• Mattel seeks to reinvent the game nights making one an experience in Las Vegas
• LinkedIn changes its algorithm to prioritize content of weeks ago it is "more relevant"
• Why was Serge Atlaoui been sentenced to death in Indonesia?
• Netflix recreates the Nevermore Academy of "Wednesday", which can be visited at a school in Madrid
• Discovering Reddit as an advertising platform: investment, consumption and performance
• By focusing on its cultural influence, Thailand intends to impose its style
• Mercedes-Benz wants to turn the car into an office integrating Microsoft Teams during driving
• Wetransfer is going through a brand crisis after rekindling the fear of data use on its platform for AI
• An anime girlfriend and an irreverent panda: so are Grok's digital avatars
• Why does the city of Mexico want to regulate its real estate market?
• WWF Canada encourages nature in the will to leave a better planet to the following generations
• HP enters the advertising business with its own advertisements and a streaming platform integrated into its laptops
• Burberry creates optical illusions with vinyl records in a new fusion of fashion and musical culture
• Thus Kanpeki was prepared, Lexus's without alcohol cocktail devised by the Burns agency
• Grefusa pays tribute to the "Tijuanatic" with a soap opera starring Boris Izaguirre and Paz Padilla
• Andalusia takes advantage of the automatic response of emails on vacation to make tourist promotion
• Who was Fauja Singh, the oldest marathoner in the world?
• Repsol wants to transform its stations into meeting points with the trend of the coffee parties
• 5 of the most unusual borders in the world
• Almudena Román leaves Ing Spain after 26 years
• Alberto Knapp is the new president of WPP Spain
• McDonald's is inspired by the logic of video games to gamify their consumption experience
• Porsche launches "The Intern", a documentary that collects Adrien Brody's experience as a fellow
• Ax takes its tone to the limit in the campaign for its new line of shower gels
• The real estate agency innovates with a reality show to bring their homes to the young public
• Why was Indonesia the guest of honor of July 14?
• This campaign converts conversations about time in the elevator into a complaint of the climate emergency
• Adidas highlights the cultural legacy of his Superstar shoes by Samuel L. Jackson
• KFC Canada forgets the good manners and remembers that his fried chicken eats with his hands in a fun ad
• Warner Bros raises entertainment marketing with the promotion of "Superman" in Madrid
• Metricool integrates LinkedIn's personal accounts analytics on its platform
• Sprite capitalizes the passion of generation Z for spicy food in its new global campaign
• Granada CF turns its curse into a brand story for the subscribers campaign
• Why in diplomatic language, Russia is nicknamed "Le Kremlin"
• Adobe becomes an official partner of Creativity of the Premier League and launches personalized experiences for fans
• France / United Kingdom: what does that mean coordinating its nuclear arsenal?
• Cannes Lions imposes more strict criteria to guarantee authenticity in the campaigns registered
• Who is the deputy LFI Gabrielle Cathala, who will go to Palestine?
• Ferrero Buy WK Kellogg, Cereal Division, for 3.1 billion dollars
• Mentolín and Pingüino Torreblanca breathe humor in their new digital campaign
• Makro converts office desks into points of sale with "deskshops"
• Marta Gutiérrez leaves Ogilvy and assumes the direction of Dentsu Creative
• Does the royal family really have power?
• New Balance chooses Rosalia as a brand ambassador and communicates it with a campaign in five acts
• Cindy Rose, executive of Microsoft, will happen to Mark Read as WPP CEO
• The Carloteña converts its 99% chicken into a manifesto of advertising honesty
• Hiscox surprises with a wine stained letter to communicate its high -end home insurance
• The Menorner launches the first chapter of a hilarious series on the figure of the "creative consultant"
• Back Market turns a canvas into a visual challenge for Samsung zoom
• What is a beat? Pascual does not explain it in this announcement for his new drink
• 5 elements to understand… the 2005 London attacks
• ESIC reinforces its brand with a summer campaign that activates an experiential Beach Club in Sotogrande
• Barbie launches her first wrist with type 1 diabetes to continue promoting inclusion from the game
• The Stakke furniture brand challenges gender stereotypes with a paternity -centered campaign
• Burberry becomes essential during the festivals era in its new campaign
• David Ogilvy, the father of modern advertising
• Celta de Vigo updates its brand: new denomination and typography and more gallegos origins
• Iran: A French tourist still missing?
• Canal+ challenges artificial intelligence with its own catalog to measure the emotional scope of entertainment
• The homemade makes a cobranding with lefties that pays tribute to her link with the summer
• Stella Artois launches a white edition of her can to align with the clothing code in Wimbledon
• Subtitles in real time and emotional recognition: smart glasses that improve communication
• What is the “Party of America”, launched by Elon Musk?
• Children of Rivera and Ilia Topuria launch a lot, a new functional drink brand that expands the company's diversification strategy
• What are the “Fachatubers” These influencers close to the extreme right in Spain?
• Cloudflare proposes a new model for the era of artificial intelligence: Micropagos for content tracking
• TripAdvisor updates his identity highlighting the content created by travelers
• What would be the 7 wonders of the world in 2025?
• Greenpeace United Kingdom puts digital exterior advertising at the service of the right to protest
• An ark of Noah created with AI: This promotes this airline its animal transport service
• Coca-Cola puts figures to its economic impact in Spain: 109,000 jobs and 0.44% of GDP
• What is “Reversed Front: Bonfire”, this video game in China?
• The government wants to prohibit the advertising of fossil fuels and ads that use fear to sell
• Save the Children resorts to artificial intelligence to demonstrate child inequality
• Brand, communication and culture: the keys to create an agency
• AX redefines its brand activation in the Arenal Sound with a sensory experience from a bed
• Metricool adds an artificial intelligence layer to social networks management
• What is this succession of “Maricides” that worries the Indian authorities?
• Lidl creates an exclusive jacket inspired by oasis to connect with fans
• Heineken creates a telephone rate to reduce the use of screens and promote human connection
• Why is the Strait of Ormuz important for global trade?
• "Signs of Pride": Llyc recovers banners with current messages to claim LGTBIQ+ rights
• Second EGM of 2025: Exterior grows and overcomes television, which occupies third place
• The Sports Brand distances and the Running Strava app parade with athletes in Paris Fashion Week
• Switzerland includes animal cruelty in food labeling such as meat or milk
• Burger King activates an ambassadors campaign with Lola Lolita, Roro, Ceciary and Djmariio as protagonists
• The expectations of marketing directors in advertising investment despite the pessimism climate grow
• This is the renewed visual identity of Ibercaja and its repositioning campaign “you move"
• 93% of Spaniards contacted television in the month of June
• Belén Esteban brings ecological cleaning to the general public as a new Ecobel ambassador
• Nike Football redefines its advertising codes with the “Scary Good” campaign
• McDonald's revives a Facebook group and an old pet to convert their fish hamburger into an icon
• What is “the unconnected library” on Minecraft?
• What is the “royal train” that will stop after almost two centuries of activity?
• ALDI is called “Aldeh” in Mercanster to connect with Oasis fans before his reunion tour
• IKEA premieres its most experiential restaurant in Barcelona among ice cream, games and disconnection
• Nestea is reinforced as a brand with a summer campaign centered on topics
• Denmark wants to stand up to the Deepfakes giving citizens Copyright about their appearance
• Daydream, the agent of AI who promises to move forward in the fashion shopping experience
• Why has the sports journalist Christophe Gleizes took 7 years firm in Algeria?
• Google wants to compensate for traffic drop in the media with Offerwall
• What is “Alligators Alcatraz”, this migrant center wanted by Trump?
• Louis Vuitton raises the shopping experience with a luxury cruise -shaped store in Shanghai
• Polaroid launches a campaign that embraces the analog and challenges the dictatorship of the screens
• Ikea Norway shows that its products are essential in a campaign that captures life
• Beatriz Navarro, new president of the Spain Marketing Association
• We speak with Barça Studios about motherhood in football and the strategic value of content
• The brand, consistency and value: lessons that Cannes Lions leaves, according to WARC
• Cannes Lions withdraws the Grand Prix from Creative Data to the DM9 agency, of the DDB network, for manipulation at Case Study
• Unilever acquires DR Squatch, the company of handmade products for male care with DNA DNA
• JCDECAUX will install in Madrid his marques that purify the air
• When Origami becomes universe: Loewe launches an ambitious campaign for the 10 years of his puzzle bag
• José Cabanas (Estrella Galicia): "Our CEO trusts everything that offers differentiation to the company"
• Of safer cities to healthier lives: the 10 main emerging technologies of 2025
• What does the nuclear non-proliferation treaty contain?
• Desigual reinterprets its “not a doll” campaign to reaffirm yourself in the inclusion and defense of trans rights
• This campaign claims cosmetic advertising "without cruelty" and free of age
• Instagram wants to enhance creativity and self -expression with new functionalities and a campaign with Rosalia
• The habitat decoration brand encourages homes with an exclusive miniseries for Pinterest
• Ruavieja changes course with "a taste to stay", but does not forget the desktop or the enjoyment of time
• LG launches "Radio Optimism", a musical platform with AI to foster human connections
• An AI solution for corporate trips gains customer experience at the National Marketing Awards
• Majorica wins gold in brand construction at the National Marketing Awards
• Estrella Galicia receives the National Marketing Grand Prize (2025)
• Estrella Galicia stands out for its comprehensive strategy and sponsorships at the National Marketing Awards
• Kyndryl has the best marketing team according to the National Marketing Awards
• Rosa Tous is chosen as best business leader at the National Marketing Awards
• Ikea wins gold for its sales strategy at the National Marketing Awards
• Calvo takes a gold for its advertising and communication at the National Marketing Awards
• How is the Nobel Peace Prize for peace?
• Sanitas stands out in the National Marketing Awards for Innovation in its Value Proposal
• Airbnb shows what "home" means after a disaster
• Why are the USA the historic ally of Israel?
• The agency DM9 admits irregularities in its case winner of Grand Prix in Cannes Lions
• The 7 Sins Marketing or Sermon by Fernando Machado in Cannes Lions
• McDonald's makes the traffic jams a consumption opportunity through the use of traffic data
• Green Light to the acquisition of IPG by OMNICOM under the prohibition of coordinated advertising boycots
• Lego reimagines Father's Day demonstrating that the best gift is not the object, but the shared moment
• Less neuronal activity and memory: some of the consequences on the brain of the use of chatgpt
• Skincare routines for cars with giant heads: the surrealist announcement of a cleaning brand
• Guess the planet in the year 2100 or how to gemify awareness of climate change
• The infinite work day, the great barrier of labor progress, according to Microsoft
• Dove and "Malasmadres" are allied to raise awareness about real beauty with arms and armpits as protagonists
• Cristina Burzako: "A marketing professional obsessed with the client and the results is a power general director"
• The skin in these fences is burned in real time to raise awareness about the risks of sun exposure
• What is Iran's "proxys" that could be at the center of reprisals?
• Marqués de Riscal celebrates being the best vineyard in the world with a risk -centered campaign
• The Preply Language Platform Parody to its Duolingo Competitor in the “The Best Duo” campaign
• What are we calling "zombie fires"?
• Dove's “Real Beauty” platform is Glass's Grand Prix in Cannes Lions 2025
• Film winners in Cannes Lions 2025
• The 17 Spanish works that have triumphed in Cannes Lions 2025
• Spain has 21 lions in the final stretch of Cannes Lions 2025
• Anselmo Ramos: "The best creative pair in the world is a Brazilian and an AI"
• From the generation of glass to the "glass generation": Anfevi launches an audiovisual allegation for youth
• Fuego walks with me signs the Repsol repositioning campaign
• The stories that "give for Netflix" star in the campaign for the tenth anniversary of the platform
• ISDIN launches a decal that reacts with the sun to raise awareness about the use of cream
• Everything behind the new visual identity of Repsol
• Yosoy wants to end the small print of the ingredients in food labeling
• John Hegarty speaks in Cannes about teaching giants to dance and relive the passion of the founders
• Who supports Iran in war?
• Alfonso Fernández for the BBVA as Global Discipline Head of Marketing and Digital Sales
• What is this film "at the end" that is a hit on Netflix?
• Novo Nordisk's campaign against obesity wants a "without filters" conversation, but it clashes with the body-positive movement
• Fall in love with the advertising craft and other lessons to build lasting brands, according to Marc Pritchard
• Spain arrives with 14 lions to the Ecuador of Cannes Lions 2025
• The verification of tricks by Vaseline is the social & AMP Grand Prix; Creator
• The Grand Prix of Design is for the emotional subtitling of films that drives accessibility
• Ballistic or supersonic missiles, what is the difference?
• The best events in the world, according to Cannes Lions 2025
• Spain adds 13 lions in Cannes Lions 2025
• Death of Pope Francis: Who was Jorge Mario Bergoglio?
• Canva carries the design chaos to the street with a fun exterior advertising campaign
• Alfonso Fernández leaves Samsung: "It has been a pleasure"
• Goal announces the inclusion of advertising in WhatsApp states
• The underwater waltz of an octopus: BMW's poetic parallelism to communicate the new switchboard of his cars
• Inditex and Juan Roig continue to lead the reputation in Spain in 2025, according to Merco
• An ice cream with a child -to -toothpaste flavor: the KFC and pole liqueur cobranding
• Has the Annabelle doll really disappeared?
• The price turned into packaging design, Grand Prix de Print in Cannes Lions 2025
• The best exterior advertising in the world, according to Cannes Lions 2025
• Spain collects 9 lions on the first day of Cannes Lions 2025
• Impossible Foods considers a hybrid hamburger to boost their growth among "flexitarians"
• The sex of sex at work is diluted among generation Z in the search for greater personal-professional balance
• Why are Israel and Iran are at war?
• Repsol renews your visual identity
• What are the countries with the atomic bomb?
• Cannes Lions normalizes the 27,000 inscriptions
• "Join the Refill Movement": L'Oréal launches a global campaign to promote rechargeable cosmetics
• What are called “dust of the Sahara”?
• Mattel is associated with Openai for the design of products and game experiences based on AI
• Smart box office
• Who is Gavin Newsom, the governor of California?
• WARC reduces investment forecasts in an uncertain economic context
• What are we calling "revolution guard"?
• Music fashion: Lidl launches a collection of clothing and accessories for festivals
• Without "Marta", but with "Pizza": Pepsi launches its own version of "Share a Coca-Cola with"
• Coca-Cola Updates the iconic “for all” campaign seeking to connect the brand with a new audience
• Helios claims the tilde of Kétchup and converts spelling into the axis of his new campaign
• Disney and Universal demand Midjourney for copyright violation
• Bodegas Lan begins a new communication stage breaking the wine conventions
• What do we know about the plane crash that has just occurred in India?
• The long list of the 2025 Effective Awards has 265 registered cases
• Heinz promotes the consumption of his ketchup at breakfast with a multichannel campaign
• Häagen-Dazs ice cream as allies in front of a frantic world, in the new brand campaign
• Uber creates a creative study in-house oriented to activations and physical experiences for brands
• Martinuca completes a rebranding that seeks to grow the brand and raise the experience of its tortilla
• Netflix promises to invest 1 billion euros in Spain in the next three years
• Starbucks seeks full -time content creators to show their brand experience on social networks
• "Relatinchips": Tinder gives life to its promise to create couples with an exclusive edition of French fries
• Be more human thanks to technology: the new e-agency
• WhatsApp resorts to Street Marketing to give life to its privacy promise on the platform
• Zel Hotels is reinforced in active welfare tourism with a strategic partner with Oysho
• Mahou San Miguel presents New Drinks, a Marketplace and Innovation Platform for Disruptive Beverages
• Arturo Valls Mixture Tennis and Paella in his new rice brand and presents it in Roland Garros
• Why was the French deputy Rima Hassan arrested in Israel?
• Absolut celebrates the power of the mixture with a dance battle in a new phase of "Born to Mix "
• The world as a show: when reality becomes fiction
• The Sephora Festival and all the details that make the experience in experience
• The story of Juan Pablo Escobar or how to break an inherited narrative and choose another way
• McDonald's creates an "old" mosaic in Rome to encourage you to enjoy the classics
• Doritos Mexico imagines on Mars a place to celebrate those who challenge what is established
• We talk to Juan Pablo Escobar: "I have managed the most negative brand in the world"
• Why are there riots in Los Angeles?
• Mark Read will leave his position as WPP CEO at the end of this year
• Iberia manages its digital advertising under a self -service model with artificial intelligence
• "Self -downed cheese", Nestlé's creative solution to plastic packaging
• Pepephone creates a planet to give more life to his character and brand values
• Coca-Cola portrays the unique moments that only occur in bars to boost the consumption of your product in hospitality
• Why Trump and Musk argue by media interposed?
• KFC United Kingdom creates a hand -shaped fork to suck your fingers with your rice bowls
• SEAT launches soccer boots for "queens", joining Blokecore fashion with female empowerment
• The soap made with water from the Sydney Sweeney bathtub and Dr. Squatch provocative marketing
• Cabify converts its cars into forests to communicate the compensation of its environmental impact
• Royal Bliss proposes a June of experiences to resignify Wednesday as a day of enjoyment
• Recognition of the State of Palestine: what challenges and consequences?
• SOOT raises the new social feed border: visual maps and space navigation
• Coca-Cola Frozen captures the brain freezing that causes your drink in an aesthetic universe
• All the winners of the Dircom Ramón del Corral awards (2025)
• The Aemet takes a radical turn to its visual identity to start a new stage focused on climate, technological and social challenges
• Calvo makes guerrilla marketing at the Complutense University with men-ancium during the selectivity
• Summa Branding converts an advertising fence into a microgalería for contemporary artists
• Telefónica and Atlético de Madrid improve the stadium experience for fans with visual disabilities
• Iberia Plus becomes Iberia Club and is presented with a message about feeling special
• This is the summer announcement of Estrella Damm (2025)
• When sports bets can become investments through gamification that detoxifies the game
• The Sweden Embassy launches a campaign to resignify the Spanish expression "to make the Swede"
• Darwin & AMP; Verne will work the creativity of the Madrid City Council
• Without grief, but with reality: I educate the importance of dining scholarships
• The trends that drive the "Premiumization" In food and three keys to brands
• The Odyssey of the Wilson ball and its degradation, the interactive history of this campaign on ocean pollution
• Confeti, Youth and Freedom: The Citroën Ami revolutionizes the city in its most daring campaign
• Mondelēz demands Aldi for imitation of Oreo Packaging, Chips Ahoy and other brands
• Eurovision and the Champions League boost television-Event in May
• A sequence plan with Ángela Molina, Manuel Carrasco or Nil Ojeda, the new Mó de Multiopticas campaign
• Circular creativity: how to get the most out of an idea
• The Irina Shayk model and a Mallorcan villa and many swimsuits: the summer announcement of El Corte Inglés
• Kitkat wants the Z generation to take a smartphone breath
• McDonald's communicates with “bites” that accepts bikes and scooters in his mcauto
• "The smallest announcement to found the world's largest club"
• This is "Sightwalks", the campaign that has emerged for its design in the Sun 2025
• The Sun 2025 delivers 214 awards for the best advertising of the last year
• The PS21 agency continues to star in the Spanish advertising industry
• These are the best advertising spots of the year, according to the Sun 2025
• This is the best advertising of the year, according to Sun 2025 (great awards)
• Annie Bonnie will be the Caballing Digital Communication Agency, the Madrid Formula 1 circuit
• Confirmed: WPP Lanza WPP Media replacing the Groupm brand
• Respect, trust, honesty and other human values ​​that contests will require to be fair
• Only You Hotels Lanza Holistyc, his own brand for well -being experiences
• Elf Beauty Buy Rhode, Hailey Bieber's cosmetic brand, for 1,000 million dollars
• Airbnb is associated with Lollapalooza to offer live music experiences
• Lola Mullenlowe continues to innovate for Lynx with advertising fences "scratches and smells"
• The Creativity Club throws sarcasm to trivialize the truths of working in advertising with its partnership collection campaign
• FOMO inspires Glovo's new communication strategy, developed by Manifesto
• Whiskas creates a podcast "presented" by cats to solve the doubts of cat owners
• Lefties seeks growth with a renewed visual identity and the launch of a home line
• AMC Networks Lanza Vintv, a new channel dedicated to television classics to connect with new audiences
• Pepsico will sponsor formula 1 through its brands Doritos, Gatorade and Sting Energy
• Big Fish proposes a new way of buying that combines vending and artificial intelligence
• The mafia sits at the table aligns its identity with its proposal to accompany the growth
• David Drug will stop exercising as CEO of Accenture Song from September
• Coca-Cola, the well and Campofrío are the most chosen consumption brands in Spain
• The 2DEGERES OPERATOR REINVENTS Notifications as nanas to encourage the mobile at night
• Mapfre launches "If you worry", its new campaign that connects financial planning with real emotions
• Rural Eurocaja claims the proximity in your new campaign "THE MACHINE REVOLUTION"
• Women'Secret claims a summer free of negative attitudes with actress Nicole Wallace
• MXO is born, a new Spanish brand that wants to transform XL logistics with human vision and real efficiency
• Spotify converts the playlists into the axis of its new campaign, starring Grison and the founder of Vice
• "We want to build on what Wallapop represents for people." We talk to the platform in a moment of changes
• "The perfect complement": the olive oil bag of Spain to promote the product
• Ecoembes creates Bécosmée, a fictitious mark of jewelry to resignify waste and value
• Abanca Seguros has returned to the road with "posters that take care": strips, infusions and thermal blankets
• Take care of employees' well -being, a strategic issue of productivity and retention
• The Spanish company Patitas & Amp; CO implants three days of permission for the death of a pet
• An emotional animated short film by Greenpeace Australia calls the protection of the oceans
• Allianz makes a metaphor with the safety of birds for its new brand campaign
• Wikipedia claims free, free and accessible information with a collection of clothing
• Pepa Rojo is the new president of the Creativity Club
• Oatly proposes a week of experiences to celebrate oats
• "Badalada": The Sol de Janeiro brand creates a concept and makes it a tendency to launch a new product
• Google drives a new generation of glasses with artificial intelligence and extended reality
• From the search for knowledge: Google's way not only shows results, converses
• Adidas Originals launches a pet collection
• Amazon grows with the complete activation of the funnel: of consideration with streaming to the purchase in the marketplace
• "Take out the mobile from dinner," the UNICEF and Atresmedia campaign to promote family spaces without digital devices
• Toblerone breaks conventions in his new campaign and encourages to enjoy chocolate without rules
• The phenomenon "Oshikatsu" and the potential of the fandom to boost the economy
• OpenAI Buy Jony Ive company to create a "new family of products" for the era of artificial intelligence
• Lay's launches a collection of eggs to encourage to make tortilla with its potatoes
• Manuel Turizo is Nesquik's new ambassador to reach the youngest audience
• Why Max is again HBO Max: A rebranding that continues to need the HBO brand
• The Barceló Punta Umbría hotel is committed to virtual reality with a "magic room"
• What happened to the Jewish Museum in Washington?
• Starbucks improves your experience and impact with a new glass to carry recyclable and composable
• Domino's Pizza and Nocilla join in the "Dominito's" cobranding, a limited edition of Croissants
• These are the candidates to win the best sales strategy at the National Marketing Awards
• These are the candidates to win for their sponsorships and alliances in the National Marketing Awards
• Candidates to win for their value proposition at the National Marketing Awards
• Candidates to win for their customer experience at the National Marketing Awards
• Lilo and Stitch: Who are the French voices of the live version?
• Candidates to win for their advertising and commercial communication at the National Marketing Awards
• What is the "golden dome" that Trump wants to build?
• These are the candidates to win the best comprehensive strategy in the National Marketing Awards
• These are the candidates to win brand construction at the National Marketing Awards
• The AFter Agency, by Risto Mejide and Marc Ros, is integrated into the Marketing Due
• Lips and kisses reminiscent of the anus, a daring and versatile creative resource
• McAFEE PARODIA Frankish advertising in "Scam Stories", a campaign created with artificial intelligence
• Make you heard install a canvas that calls Pedro Sánchez "corrupt" and the firefighters withdraw it
• Pepsi recreates its iconic football ads and connects generations in the “refreshes the game” campaign
• A real estate for a luxury bunker: Netflix converts the promotion of "the atomic refuge" into an experiential storytelling
• 5 major dates in the history of Israel - Gaza relations
• Chatgpt enters the list of the world's most valuable brands, dominated by Apple
• Correos repositions your mark by Darwin & Amp; Verne
• "Mimir smoke bomb": What the Sleep defends rest as a transgressive act in your new campaign
• Mrs. Rushmore dispenses with the role of communication and brand and leaves it in the hands of WPP
• The Mapfre Foundation highlights the psychological benefits of seeing art with its campaign "Art changes to us"
• Coca-Cola resorts to gamification with an interactive game to raise awareness about bottles recycling
• Zara expands his experience towards tourism with the new functionality "Travel Mode"
• McDonald's places Big Mac fans in the center of their new advertising campaign
• Apple enters the field of sound therapy for its users by Universal Music
• Lara Feliu will continue with the legacy of her grandmother Ana María Lajusticia being an ambassador of the brand
• Fanta Lanza “Wanta” in Spain with Lola Indigo, El Rubius, Iillo Juan and Marina Rivers
• A conversation with Gonzalo Figari about the moment of "light and energy" that crosses the creativity club
• FNAC launches a service for the sale and reuse of second -hand books
• Bicentury premieres brand positioning by valueing self -love
• This is the proposal of Juan García-Escudero to be the new president of the Creativity Club
• Moeve becomes a titlesponsor of the Women's Soccer League and sponsor of all LaLiga competitions
• This is Javier Campopiano's proposal to be the new president of the Creativity Club
• TikTok launches "ai alive" to turn images into videos without getting out of application
• This is Pepa Rojo's proposal to be the new president of the Creativity Club
• God values ​​the creative capacity of humans in this announcement of the Autodesk software
• Google bets on the degraded to update the image of its letter g
• Ramos of flowers and cigarettes: AECC warns of the dangers of tobacco resorting to the tendency of "Cigarette Bouquet"
• Domino's Pizza wants to consolidate humor as a brand territory and launches "the worst best joke in the world"
• ASICS presents Félix dog as a brand ambassador with a campaign in defense of mental health
• "Find Your Summer", among the five best strategic marketing campaigns in the world
• Serpis olives resort to everyday humor to stand out as a snack that "never fails"
• Philips promotes repair by releasing component design for 3D printing
• Banco Santander remembers the value of passwords with an inverse marketing action
• A Boomerang canvas: Babaria and KFC have joined their creative paths with an innovative approach to outdoor advertising
• Marketing and Continuous Learning: The case of the agency-school
• Klarna turns back in AI and hires human talent again for customer service
• The challenges of artificial intelligence have influenced the name of Pope Leo XIV
• "It's not a break, it's growth": LinkedIn recognizes the skills acquired during maternity casualties
• Fuze Tea communicates that the arrival of its brand has driven 10% the volume of tea ready to drink in Spain
• 90% of Spaniards will change their lifestyle and purchases for price increase, according to Kantar
• Tecate beer claims the Gulf of Mexico with innovation and creativity: a special edition and a floating bar
• What is "burebacking"? Disconnection during work displacements as a trend of generation Z
• "Léon XIV": Who is Robert Francis Prevost, the new Pope?
• Electronic music, alcohol and ketamine: the universe of virtual reality raves
• The lost packages of the e-commerce have given rise to a new business model that plays with the surprise factor
• Lacoste brings together its iconic products and ambassadors in a campaign with artistic look
• Instacart Lanza Fizz, an app for the purchase of snacks and drinks and the division of parties in parties
• A cafeteria covered with 30,000 stickers: thus they have communicated their Oatly and GoodNews alliance
• Wallapop continues to promote good manners on its platform in a fictional magazine with Anne Igartiburu
• An ocular test hidden in an announcement encourages attention to the health of the eyes
• Robert Francis Prevost becomes Pope Leon XIV
• The premises impact adapt their bases to penalize those candidacies that can be identified as Greenwashing
• The least tourist areas of the city are protagonists of "You are missing streets", the new campaign of Madrid Destinad
• Google launches an audiovisual producer to promote its products and services
• The children's app "The trial" launches, a trial that faces parents with guilt for allowing their children to wear screens
• The 6 questions of the public consultation about BBVA's OPA to Banco Sabadell
• ACCIONA will build the Formula 1 circuit of Madrid, a work that will have a sustainable character
• Amstel versions the song "Mi Tierra" by Nino Bravo in a solidarity action by the Dana
• The Chotis de Mahou and the Day Games: the sponsorship of the San Isidro festivities
• Innovate to generate enthusiasm towards brands: the formula for navigating a difficult scenario
• Aesthetic coffees inside and out. Yosoy claims transparency in your new campaign
• AI in marketing and sales: a strategic issue that requires clean data and an open culture
• WPP could remove the Groupm brand, which would be called WPP Media
• KFC continues to build its universe with the launch of a fresquito next to the Caramelos Fiestas brand
• Zara is reinforced in its Galician origins in a cobranding with the brand of churros and fries bonilla in sight
• LIDL eliminates children's designs from your products with less nutritional profile
• The microplastic extracted from the blood shapes everyday objects in this campaign
• How long has lasted the longest conclave in history?
• Andalusia and the Ernest agency do apology with the Incident of Álex Crivillé at the 1996 Jerez Grand
• Chocolate spots turned into Grillz: the pastry brand Qé! Bet on the fashion accessory
• Javier Valle Goyanes is the new general director of Agentory Bevenge & AMP; Food Spain
• LEGO makes history parading in the Miami Formula 1 circuit with ten conductable replicas made with its bricks
• New stage for CCC courses: now it is a FP center specialized in health and business & AMP; Tech
• Pope's election: How does the conclave go?
• WWF Brasil presents "very hot", an animated soap opera to raise awareness about climate change
• Trust in creativity as the engine of business success is weakened, according to a Lions report
• Mark Zuckerberg's vision regarding AI in advertising endangers the agencies model
• Your parents were right: it doesn't lie
• A fictitious night late
• Bimbo turns flour into a universe in this endomarketing campaign
• Heineken and Joe Jonas encourage them to separate from the screens from a fictional world without influencers
• A mountain of tickets: The Ordinary exposes the price of the promotion by celebrities in the beauty category
• Gobik makes quantum entanglement an insight for its new global customization campaign
• Colgate portrays fights behind smiles to promote better oral care habits among children
• Alhambra beers celebrates its centenary creating a flamenco stick that honors Granada
• Ysabel Mora explores the names of motherhood in an emotional campaign for Mother's Day
• Creativity without waste: the really agile agile
• "If you like it, it's never a waste": Pepsi and David Beckham invite you to live without regrets
• "Let's keep making noise together": Unequal defends its “not a doll” campaign before the controversy
• Estrella Galicia launches a domestic beer tap to improve the experience of home consumption
• Lions creates B2B Summit to celebrate the creative excellence of the category
• “Share a Coca-Cola with” in Spain: 530 million custom packaging and a powerful marketing plan
• This initiative uses augmented reality to invite self -exploration against testicular cancer
• Coca-Cola celebrates 110 years of its iconic glass bottle by resorting only in its shadow
• Fini and Victoria combine their personalities in the cobranding of sneakers inspired by sweets
• Vaseline creates a special gamers cream that protects from the blue light from the screens
• Vips challenges the complexity of modern restaurants in the second installment of their campaign
• The transcendental issues that arise when recycling is dominated, in the new Ecoembes campaign
• Tutorials that save lives: Roche-posay sneaks into beauty routines to raise awareness about skin cancer
• Francisco Rionnda is the new president of the Spanish Association of Advertisers
• This initiative makes the wait to receive gynecological attention into "a marathon of pain"
• "Hilton saved my vacation": The hotel chain converts bad experiences in social networks entertainment
• Coca-Cola pays tribute to small Mexican businesses with an ode to their red awnings
• OpenAi could buy Chrome if Google is forced to sell it
• Decoration stores with disorderly bedrooms: this gave visibility this campaign to depression
• VIPS promotes its menu of the day on LinkedIn appealing to its advantages for productivity
• Mahou relies on his stars to invite to dream and aim high next to the actor Miguel Herrán
• Budweiser interacts with movie posters to highlight as Hollywood's favorite beer
• Seams and zippers make roads to sport in this graphic campaign of Decathlon Chile
• KFC France value the artisanal preparation of its fried chicken with outdoor "handmade" advertising
• https://www.engiamestre.com/seo/visoes-gerais-de-ia-do-google/
• Why is Elon Musk to distance himself from Trump?
• "Impossible" plants: Corona also celebrates the power of the sun urban environments
• First EGM of 2025: Internet penetration already reaches 90%
• LG TVs will use artificial intelligence to segment advertising depending on emotions
• Back Market denounces the environmental impact of Fast Tech on its new global campaign
• Adidas is developing running shoes for people with Down syndrome
• KFC is the ideal client, according to agencies professionals in Spain
• Carl Aaby is the new CEO of Ikea Spain
• Only You Hotels reinforces in culture and customer experience giving books to their guests
• Netflix works on a new search experience promoted by OpenAI
• The Earth is diagnosed with Burnout in this world pact campaign
• On explores entertainment with a galactic adventure starring Zendaya
• Budweiser claims its connection with the music industry as a favorite beer of the big stars
• Open style Kétchup envelopes: Heinz creates some "grillz" inspired by his own brand
• The World Digital Identification Company makes fun of the captchas creating annoying real tests
• Anticipated thinking: how to lead from creativity when everything changes too fast
• The Steve Jobs look: generation Z creates a "uniform" to combat decision fatigue
• This is how Hellmann's turned a traditional Brazilian recipe into an artistic current
• The commercial battle is also fought in Tiktok: Chinese factories encourage direct purchase
• IKEA portrays the first babies steps to claim their presence in consumer life
• Volkswagen integrates the video game "Pac-Man" and improves the social experience of their cars
• What is Neko Health?: Spotify CEO start-up grows with its preventive medical technology
• Google expands its AI capacities to translate the language of dolphins and talk to them
• Video games are the only escape route of routine in the dystopian Xbox global campaign
• A magic script played by Millie Bobby Brown positions Dubai as an unexpected destination
• "We feel it": why Durex erased all his publications on social networks
• Between the crowd and hidden in the fridge: Stella Artois highlights consumer behavior in its external advertising
• This initiative gives a second life to rice not edible at weddings to reduce waste
• Delfines, contests and thefts: Microsoft trusts humor to promote Copilot
• Citroën innova in exterior advertising renewing the Badenes in rural areas of France
• Sleep a crocodile to make a birkin: Peta's "DIY" formula against animal cruelty in fashion
• Heinz Arabia "interrupts" your cinema ads with movies and offers post-créditos rewards
• The Ecobel cleaning products brand creates a collection with Agatha Ruiz de la Prada
• The new Ogilvy for DGT is a celebration of life from the air to raise awareness in security
• The & Amp agency; Rosás wins the Wallapop contest for its next advertising campaign
• Creativity in times of war: neither cynical nor naive
• Fuego walks with me creates a tragicomedy about the lives of managers in the new factorial campaign
• Why reform French law on arbitration?
• "Caviar" with Pepperoni flavor: Pizza Hut approaches haute cuisine innovating consumption experience
• Kia bets on accessibility and converts trips by car into symphonies for blind people
• Nespresso adds to the trend of self -care with vitamin cafes and Ona Carbonell as ambassador
• Kitkat makes his brand slogan an allegation against mobile phone addiction
• Coca-Cola celebrates its cultural impact by inserting its logo in literary works where the brand is mentioned
• Barbie turns LeBron James into the first ambassador to Ken's story
• McDonald's gamifies your consumption experience with an exchange rate that seeks to "save" relationships
• Starbucks wants to raise coffee experience in its new flagship at the Santiago Bernabéu stadium
• Adobe advances in the creation of AI agents to transform creative work
• João Matos replaces Úrsula Mejía in the Diageo Marketing Department for Southern Europe
• Nescafé watches over the dream in Panama reducing the luminosity of digital advertising fences
• Reporters without borders resort to television realities so that we do not avoid reality
• This toast with butter challenges Murphy's law and encourages to reflect on intestinal health
• Montoya, Inés de Robles and Fomo in influence marketing
• What are called "Cambodian genocide"?
• Prada Buy Versace for 1,250 million euros
• Freepik now allows you to edit videos generated with artificial intelligence thanks to video editor
• Cristiano Ronaldo creates the cinematographic producer Ur Marv
• Pikolin street marketing that claims the kiss of good night with a graffiti
• Ikea Spain is looking for new CEO after Nurettin Care's departure
• Some pants to clean your fingers: the cheeto brand extension that combines snacks and fashion
• Axa France officially recognizes domestic violence as a risk and includes it in its home policies
• Malibu and Brian Cox ("Succession") invite you to disconnect from work in a summer spirit campaign
• Chupa Chups resorts to the "chemistry of happiness" to highlight its candy
• L'Oréal Paris takes the figures of street harassment to a vindictive parade at Metro de Madrid
• Cupra consolidates your vision and obsession with design in the Divra Design House division
• KIA vans evolve towards personalized spaces to live and work thanks to an agreement with LG
• Without stalling, without script and without product: Coca-Cola India converts the audition into the announcement itself
• CIF "Clean" Words and "dirty mouths" in podcasts to demonstrate the effectiveness of your product
• Renault plays with the concept of "Safety Car" to announce a speed limit for novel drivers
• The Mami Wata cream brand converts baldness into a creative insight to raise awareness about skin cancer
• The cosmetic or apothecious brand creates an illustrated digital guide on female pleasure
• Publiespaña Lanza Ad Corner, a new advertising for reference for linear television
• BM wants to be the supermarket of fresh products and communicates it to the rhythm of syrup of stick
• YSL Beauty campaign about abuse, a brand activism lesson
• Gallo narrows the link with the local since its new platform "here we are made of this pasta"
• The Victoria Sneakers carry their strawberry aroma to a cobranding with the Tiktoker Plantosyos and the fox food chain
• Every birthday is a gift in the campaign of this Canadian children's hospital
• OpenAI promotes chatgpt for students in the face of final exams
• "Run, run, horse": Seat encourages the trip in company to Amaia's rhythm
• This vigilabés is a telephone line of help for parents overwhelmed with parenting
• Heineken is inspired by appointment applications to encourage young people to discover new bars
• The magic key to impact does not exist. There are three
• Five products, five euros and one rhyme: the KFC campaign that "had to be done"
• 80% of the Valencian Community consumers have improved their perception of the brands they helped in the Dana
• IKEA puts its designs at the service of accessibility with this bathroom collection
• HOME mango makes the leap to the physical retail with his first store in Barcelona
• Fini elevates his brand narrative and defends the authentic connections with the short “Fallin 'in Love”
• Nude Project entrusts a six -year -old girl to communicate her new collection
• The Freelancers Malt platform is associated with Sanitas to launch insurance focused on these professionals
• Jordi Roca and PlayStation join the Gamer Passion and Pastry in a limited edition of the Easter Mona
• Iberdrola innova in exterior advertising to highlight its renewable energy proposal
• The land that shapes: This created the visual identity of an entire archipelago
• Coors Light makes his brand sound as cold as his beer in his new campaign
• This is the jury of the Effective Awards 2025
• Cupra bets on virtual reality to digitize customer experience
• Pedigree designs a “lies detector” necklace to help dog feed
• An itinerant tester for Spain: jeans sauce wants to help in the search for the perfect cowboy
• Cocktails from subconscious: tank applies neuroscience to drinking drinks
• Levaduramadre and Ruavieja come together to create a limited editing tort
• Knorr challenges Fast Food and invites you to recreate recipes using homemade ingredients
• Icelandair asks the AI ​​not to generate Iceland images, but suggest visiting the country
• Roblox users will receive rewards within the game to see ads
• This soccer equipment "changes" color to denounce the levels of air contamination
• Data centers: connectivity suppliers and communities drivers
• IFEMA LOOKING FOR COMMUNICATION AGENCY FOR THE Formula 1 Circuit of Madrid
• Coca-Cola innova in Japan with a vending machine that works with hydrogen
• The "I" point communicates lowi values ​​in its new identity and communication stage
• Coca-Cola tells us the secret of his formula for Fuze Tea
• "Being vegan is good shit": Peta United Kingdom claims the advantages of an animal flesh -free diet
• Banco Sabadell puts the points on the ís and defends its position against the BBVA hostile OPA
• Buy cleaning or eating products: The Hygiene Bank creates a edible soap to denounce hygienic poverty in the United Kingdom
• Soccer promotes the television audience in March, led by Antena 3
• Sarah Jessica Parker wonders "What do I wear?" In the new Zalando campaign
• Corona also dispenses with logo and product, projecting its iconicity from the Lima
• Domino's has celebrated a decade linked to gaming with a monument and an event in the center of Madrid
• Dozens of cats "assault" advertising fences in London attracted by the Dreamies product
• Jugaterapia takes his solidarity dolls to the center of Madrid to mobilize in the fight against childhood cancer
• H & AMP; M will use clones of its models generated with artificial intelligence for advertisements and social networks content
• O2 becomes “essential for life” on its new brand platform
• Kirin beer applies artificial intelligence to save cherry trees in Japan
• Corona celebrates its centenary in Mexico with an external advertising campaign "Certified by the Sun"
• IKEA insists on the possibilities of enjoying the home in the second wave of "Try this at home"
• CNMC wants to strengthen the regulations on the sound volume of ads
• Unilever's ice cream business already has a brand: The Magnum Ice Cream Company
• Only the ideas that challenge the present create future value
• Heura submits the polygraph to his haters to disassemble prejudices about vegetable meat
• IKEA yields spaces in its store so that the businesses affected by the Dana recover its activity
• With taps and streaming, Guinness converts advertising fences into interactive experiences with beer
• The Calm rest brand transforms snacks into discounts thanks to the AI
• The Sotogrande residential highlights its sophisticated lifestyle with the day to day of a secret agent
• The new skittles candies are crispy and the brand asks to sign a "legal agreement" to warn it
• Eventbrite has renewed his visual identity to inspire the discovery of experiences
• "Why does nobody look?": Deutsche Telekom tangibilizes the danger of climate change with augmented reality and miniatures
• Global advertising investment slows down the tariffs: three impact scenarios, according to WARC
• Lynx innova in product with a fragrance that also conquers cats
• Canary Islands Banana takes its fruit to vending machines in school and sports centers
• Coca-Cola and Pepsi revive initiatives of decades ago to connect with current consumers
• Openai says that chatgpt can cause loneliness. Does welfare compromise at work?
• Mariano Casares assumes the brand address in Massage
• Used and worn: Rimowa embraces the second hand selling its reconditioned suitcases
• Schweppes highlights its tonic with an advertising blockbuster set on Mars
• This is how Apple's viral announcement with Pedro Pascal
• Ryanair launches a subscription plan but limits it to 250,000 people
• The best in advertising efficiency, according to WARC (2024)
• Puma is repositioned around enjoyment and self -expression to differentiate in sports fashion
• Back Market fuses music and nostalgia in a video clip recorded with Nintendo
• Cruzcampo expands “with a lot of accent” with a special edition that honors the Andalusian heritage
• New Zealand seeks to attract visitors as a playable destination in Minecraft and is included in the promotion of the film
• Google says, after conducting an experiment, that the news has no value for your advertising business
• The ordinary cosmetic brand sells eggs to help New York to the product crisis
• Bankinter explores the intimacy and authenticity of the Tiny Desk musical format in its new campaign
• McDonald's United Kingdom also dispenses with its brand to demonstrate the iconic character of its breakfasts
• Yum! Brands will apply NVIDIA artificial intelligence to improve its client operations and experience
• The explosive mixture of Mentos and Cola arrives in Fortnite with a branded content
• "Two is more than one": Twix premieres brand positioning with a maximalist campaign
• Samsung premieres the Health category in the National Creativity Awards with a gold to impulse
• The most innovative advertising, according to the National Creativity Awards (2025)
• The best media actions, according to the National Creativity Awards (2025)
• Jumpers and KFC take the golds for their content in the National Creativity Awards (2025)
• The best strategies, according to the National Creativity Awards (2025)
• The best advertising ideas of the year, according to the Creativity Club (2025)
• The Canada producer stands out in the National Creativity Awards 2025
• An ICEX campaign to promote the Spanish audiovisual, the most awarded in the National Creativity Awards (2025)
• CAMPAIL CAMPAIGNS, ACCORDING TO THE NATIONAL CREATIVITY Awards (2025)
• Advertising companies with the most awarded client portfolio at the National Creativity Awards
• The 7 most awarded campaigns in the National Creativity Awards
• KFC, Cupra, Magnum and Samsung continue to lead Spanish creativity
• Lola Mullenlowe closes an excellent cycle of festivals highlighting in the National Creativity Awards
• "Find Your Summer" is the National Creativity Grand Prix (2025)
• These are the agencies that stand out for their creativity
• Access the interactive reports of the National Creativity Awards 2025
• Ni Yundai or Jondai: Hyundai gives visibility to brands with similar namings in his new campaign
• Jumpers makes his advertising in international waters to avoid conflicts with Cheetos
• Apple is the advertiser of the year in Cannes Lions 2025
• Artificial intelligence can already create ads without human intervention, and this Puma spot shows it
• Tecate and Sylvester Stallone celebrate Mexicans who dare to say "no"
• Tezenis claims that female underwear should not be subject to opinions of others
• Perplexity makes fun of Google in an acid campaign that looks towards "The Squid's game"
• KFC Costa Rica protects distributors with sunscreen envelopes inspired by their sauces
• "Catvete a rioja": The denomination of origin celebrates its centenary versioning Julio Iglesias
• What would happen if an atomic bomb fell on Paris?
• It's not Fooh: Moët & Amp; Chandon announces his return as Sponsor of Formula 1 flying Melbourne
• Ambar documents "the fire inside" the artists of the faults affected by the Dana
• The QR code advances in product labeling and could be imposed on the barcode in 2027
• Apple reflects the transforming power of music in a spectacular announcement with Pedro Pascal
• Foster's Hollywood fried chicken also comes "late, but with style" to teletext
• "Peter is here": Microsoft's educational game to learn about the Basilica of San Pedro del Vaticano
• Forever 21 is declared in bankruptcy for the second time in six years
• Pedri's message was an advertising campaign to promote Decathlon's second hand
• Levaduramadre makes a change from naming to "yeastpadre" to honor all parents
• The best in the world in media, according to WARC (2024)
• The marketing and advertising investment trend finds moderate optimism in the first semester
• Why did the two American astronauts be blocked in the ISS?
• Catrice bets on vending with vending machines to promote their pintouñas
• "The dinner", a tribute from Elpozo to the ties between parents and children
• This is how the IPG acquisition process by Omnicom is found
• “Don't buy. Rescue ”: This initiative creates an e-commerce with wasted clothes of the Atacama desert
• A chicken sect and a salsa baptism, in the Surrealist announcement of KFC United Kingdom
• The 4s of the new customer journey: how to interact, influence and convert
• Decathlon converts its electric bicycles into ads and stands out as a mobility solution
• TOYOTA FT-ME: The bet of the brand for electric micromobility in Europe
• Cobranding between Lamborghini and Silver Cross: They throw an ultralu -mounted baby cart
• Design the room while sleeping, Ikea's action to help improve rest
• Pepsi Peru finds its logo in the colors of the sunset and remembers its ability to refresh
• Milanuncios advocates "positive consumption" in its new brand positioning
• JCDECAUX “Reabre” the businesses affected by the Dana by Metro de Madrid
• The "crack" chocolate stars the new Magnum campaign, which seeks to be a sensory experience
• This Vienna Tourism campaign wants to carry "the Blue Danube" to space
• Tiktok presents a function for teenagers to disconnect and relax before sleeping
• Lanzarote and electronic music: This is the spring announcement of El Corte Inglés
• Mahou creates a tap made from its own beer
• Cannes Lions 2025 will grant the Leon of San Marcos to the creative David Lubars
• Heineken carries the excuses to see the Champions League to the facade of some bars
• Samsung expands "technology with purpose" with a video game to identify signs of cognitive impairment
• "As like you": Down Spain continues to fight stereotypes seeking empathy
• A conversation with Martin Sorrell about the inevitable future of advertising
• Netflix tattoo Carlos Alcaraz to announce the release date of his new documentary
• The best in the world in creativity, according to WARC (2024)
• Madrid's Formula 1 circuit already has a brand: Madring
• Darwin & Amp; Verne Lanza Voicead: A platform to create advertising wedges with AI
• Tiktok, hair dyes and economic complexity times
• Ice creams are also for winter: Dairy Queen turns snow into an outdoor advertising campaign
• “I am not interested in advertising. Don's Give A Shit! This has nothing to do with advertising, this has to do with people "
• Mercedes-Benz chooses the turquoise color to identify the autonomous driving on the road
• Freepik imagines technological jumps in past times with generative artificial intelligence
• Of fans to investors: Director Robert Rodríguez will co-create movies and share profits with his followers
• Juan Pedro Moreno leaves WPP
• Tiktok's global advertising will exceed 32,000 million dollars this year
• Vinned celebrates reinvention and makes the “new to you” its brand platform
• Volvo launches his first announcement created with artificial intelligence and does not show his cars
• This campaign resorts to famous braids to say that authentic, there is only one: Almudévar's
• Netflix "Cancela" the launch campaign of its "Medusa" series as part of the promotion
• A Taylor Swift song inspires this campaign to encourage the adoption of black dogs
• Sebas Muriel leaves Groupm Spain to rejoin Telefónica as Chief Digital Officer
• The Z generation cares about AI at work: 40% believe it will not be good for their careers
• Four key concepts of artificial intelligence that must be known in 2025, according to WARC
• Mouthx: the Spanish controller that allows you to use computer, mobile and tablet without hands
• Sean Baker and Hoto Script or Woody Allen and Windsor: Types turned into firms for film directors
• Primark launches a home collection inspired by Pinterest searches
• Pirates, sirens and seahorses: this is Burns's first international campaign for Old Spice
• Deutsche Telekom presents a vitamin mobile with Perplexity artificial intelligence
• Mourning, conclave, white smoke: what are the steps that lead to the arrival of a pope?
• The big luxury brands find LinkedIn a new catwalk to show off their proposals
• Netflix promotion for the “Toxic Town” miniseries adapts in real time to air quality
• WWF makes guerrilla marketing with stuffed animals in the Lisbon subway to raise awareness about endangered species
• Mahees and nocilla are joined in the cobranding of some stuffed minichurros for airfryer
• A tree that speaks thanks to artificial intelligence wants to connect young people with nature
• Maria Oliveira, new marketing director of Heineken Spain
• "We are Ecofriends." Ecoembes capitalizes Montoya's phrase to raise awareness about recycling
• Heinz Brazil remembers on the occasion of the Oscars that Kétchup envelopes "are still there"
• More than 28 million Spaniards saw television in February
• Clear Channel resumes the sales process for your business in Spain
• Lenovo presents a laptop that is loaded with solar energy
• How would a future European nuclear umbrella work?
• IPG sells R/GA to the agency managers and an investment firm
• Artificial intelligence will define the world of 2030, according to Bank of America
• Microsoft will close Skype in May to focus their efforts on Teams
• "The worst public humiliation": what happened between Zelensky and Trump live on TV?
• What is "rare earths"?
• Lanjarón launches a project for the conservation of the flowers of Sierra Nevada, with Paz Vega as ambassador
• Consumers activate an "economic blackout" against corporate greed in the United States
• Knoror highlights the disappointing delivery failures to claim homemade food and its products
• British creative industries join in "Make It Fair" and demand the protection of copyright against AI
• "There are things that are not fashions": Blue Banana claims that surfing "is not dead"
• Félix Carral and José Izaguirre, new executive creative directors in Havas Creative
• KFC Singapore talks about gender inequality in pants pockets in his new campaign
• Marc Murtra, in his first press conference, on the future of Telefónica: "We will be part of the change we see coming"
• What is the "golden card" that Trump wants to create?
• Foster's Hollywood acknowledges that he arrives "late, but well" with his new family of fried chicken dishes
• Thus Hyundai has accompanied Jesús Calleja on his trip to space with Blue Origin
• KPMG speaks in the first person about the benefits of AI for work in his new campaign
• McDonald's pays tribute to home delivery.
• The “good manVotic” mentality: keys to connect with a consumer that prioritizes this
• Photoshop already has its own application for smartphones, with the focus on the new generation of creators
• A silent album, the protest of more than one thousand British musicians against artificial intelligence
• Curiosities of squirrels and mapaches inspire the new global campaign of Škoda
• Allianz changes the tone of the category and celebrates daily courage in your new campaign
• Celebrities, brands and company accreditation, new status symbol?
• Nacho Padilla is Renfe's new brand and advertising
• CROCS applies artificial intelligence to foster the customization of its footwear
• The presence of humanoid robots at home advances with neo gamma
• Trump promises $ 100 million for an advertising campaign against fentanyl
• Subtle and degraded, the new red tone with which YouTube wants to update
• Collaboration between CMOS and CFOS, the challenging point, but strategic for long -term growth
• Intestinal bacteria become small works of art to promote functional drinks
• Who is Alice Weidel, the face of the extreme right in Germany?
• Lola Mullenlowe stands out again at the JCDecaux Awards
• In person, hybrid or remote? There is no winning model for productivity and satisfaction
• Gonzalo Saiz leaves Bankinter: "Mission sensation"
• Dove takes a turn to humor to communicate its new bath gel formula
• HP acquires Humane, AI Pin developer, for 116 million dollars
• The Mallorcan town of Porreres accuses Meghan Markle of plagiarism for the new logo of his company
• Juan Duyos has launched his new collection of clothing, baptized as "Tecno", by the hand of Lenovo
• "Tirí Tirí" ... Does it sound, sure, direct line?
• "Are you awake?": Ikea Canada sneaks into direct messages to offer discounts on mattresses
• Silicon Valley leaders experience “off -office meetings” where ketamine is key to overcoming stagnation
• The conversational AI market will reach 14.6 billion dollars this year
• Grenergy is inspired by batteries to renew their brand and position yourself in energy storage
• Kerman Romeo is the new marketing director at KFC Spain and Portugal
• Together with Barbara Rey, Beditorum postulates as an expert in "Real Rest"
• Adobe Acrobat extends the capabilities of his AI assistant to simplify the work with contracts
• Lynx creates a series of "unexpected attractions" to promote their deodorants for the whole body
• Advertising investment in Spain exceeded 13,000 million euros in 2024, according to Infoadex
• The representation of advertising investment in the GDP of Spain was 0.82% in 2024, according to Infoadex
• Dulcesol renews his visual identity seeking closeness and connection with the consumer
• 20 single -use garments make a gala dress that shaves influence habits
• Ecoalf resorts to AI to remember its purpose and the importance of responsible consumption
• NPC means "new t -shirt sponsor": thus announces Mediamarkt its sponsorship of the Kings League
• A collection of "unbearable" garments to raise awareness about the impact of the Deepnudes
• Also protection for gofres or how to raise awareness about sexual health
• Iker Casillas Funda 1k Sports Group, its new sports marketing agency
• KFC reaches sales record in Spain supported by marketing expansion and strategy
• Henkel, artificial intelligence and new behaviors in marketing teams
• Lexus allied with Just Eat to offer the delivery of a Michelin gastronomic experience
• How to take advantage of corporate rituals and generate greater commitment and satisfaction
• Fini sweets creates a collection inspired by chucheías and parades in Madrid is fashion
• Burger King creates a "traffic light" by Valentine with Montoya, from "The island of temptations"
• Diageo will eliminate the dosing from their bottles to reduce plastic and professionalize the sector
• Mercadona and the regional supermarkets, the ones that grew the most from the distribution in 2024
• Unilever's ice cream business will have the main price in Amsterdam and advances in its separation
• The enthusiasm for artificial intelligence already surpasses concerns, according to Google
• H∓ M creates a summer collection inspired by the series "The White Lotus"
• Wallapop calls for advertising contest and their revolt and mono Madrid agencies decline
• Financial and energetic stand out in the list of the most valuable Spanish brands, according to Kantar
• Motorola Zambulle in the Y2K style with a special edition of his mobile Razr with Paris Hilton
• Carbonell innova with an oil format to give more control to the consumer
• Paella broth is not the new Galicia Estrella, but a marketing strategy
• Zara promotes its second ski collection with a Pop Up store in the Alps
• Seur wants love between SME owners to arise and creates a couple search service
• Telefónica and Vodafone present Fiberpass, the brand of their joint optical company
• Fliss Fliss or Fluss Fluss? Fairy presents its new product with a popular debate
• Manolo Bakes channels the essence of Karol G in a special edition of Manolitos for Valentine
• Ryanair calls the Minister of Consumption in his low price campaign "clown"
• Apple presents a robot lamp that defines its vision of home interaction
• Amazon opens a physical store of beauty and parapharmacy in downtown Milan
• Betis says that "without blue there is no green" and presents a equipment made of invasive and plastic algae
• Hyundai has virtual influencer Alba Renai as ambassador
• Elon Musk does not want to buy Tiktok but puts a price on Openai and challenges Sam Altman
• The Super Bowl continues to beat records and reaches 126 million viewers
• The pantry promotes "Good Max", a collaborative campaign to raise funds against childhood cancer
• Starbucks recovers handwritten messages: between the success in Tiktok and the operability problems
• 7 out of 10 consumers want the generative AI integrated in their purchase experiences
• Chatgpt as the last great invention of humanity, in the first announcement of Openai in the Super Bowl
• The Goya awards manage to maintain the loyalty of an audience that remains in descent
• This campaign claims its own emoji for dentists
• Google begins to prove internally its search model based on artificial intelligence
• Personal messages at the place of the logo or how to make a significant sponsorship also for the athlete
• Communication capacities, the most valued of the AI ​​integrated into the mobile
• Does the office z prefer the office? The sensation of disconnection moves them away from teleworking
• These are some of the ads that will be issued in the Super Bowl (2025)
• Star Galicia creates a drinkable encyclopedia to disseminate beer knowledge
• "Everything is marketing": Esic University claims discipline and its specialization trajectory
• Openai refreshes her visual identity seeking to make her "more organic and human"
• Samy Alliance reinforces his leadership in social marketing-first with Bridgepoint as a majority shareholder
• Vinted helps discover what type of second-hand buyer you are with "Re-invinced"
• Marcel Marcondes, Global CMO of AB Inbev, is the marketing director of the year
• Johnnie Walker wants to combat Dana's oblivion with the musical project "Walkers"
• Ibai looks in the Leganés CD shirt in his match against Real Madrid in the Copa del Rey
• HISCOX "infringe" the copyright of other brands in a campaign to promote their insurance
• Ogilvy recovers the creative account of the DGT after a contest
• Openeurollm, the project with which Europe wants to compete in the artificial intelligence market
• The Judgment of Nil Ojeda is a marketing strategy to announce the collaboration between Vicio and Milfshakes
• Aesthetic medicine warns of the dangers of misinformation and intrusion with "your face no longer sounds to me"
• From "generational aggression" to "the best of television": the sponsorship of idealist to Benidorm Fest divides the audience
• The Pangea travel agency joins the television ads created with artificial intelligence
• Tesco renounces his name to celebrate the emotional impact of food
• Advertisers and media agencies update good practices for more fair and efficient competitions
• One year without buying or how the “No-Buy” movement reflects a new relationship with consumption
• José María Álvarez-Pallete loses the presidency of the GSMA after his departure from Telefónica
• Apaisado better than vertical: Uteca remembers that the best place to announce your brand is television
• Alberto Astorga and Daniel Ilario will be awarded with the C of Honor C 2025
• Goodbye to triangles?: Doritos becomes square to promote Minecraft movie
• Thruegreen, an artificial intelligence model to avoid communication Greenwashing
• More than 92% of the Spaniards saw television in the month of January
• Air France resorts to the technique of pointillism in its new campaign, which invites you to disconnect
• "It has to be a sandwich": this is how Heinz adapts to Spain his campaign that highlights the link with the flavor
• With socks, candles and cookies: thus celebrate San publicito the agencies
• Cortefiel takes messages about what "costs" sometimes giving
• Alibaba launches a new AI model and says it is better than those of Openai and Deepseek
• The Ordinary dismantles the myths of the cosmetic industry with scientific evidence in its new campaign
• “Beauty & AMP; Belonging ”, the film with which Sephora explores the purpose of beauty
• Avion crash: What happened to Washington?
• Zity disappears as a brand and integrates into the Mobilize Share ecosystem
• The price of the Super Bowl ads exceeds 8 million dollars for the first time
• Invest too much in Performance advertising can reduce the ROI by 40%, according to WARC
• The new "hybrid hierarchy": when performance is compensated with flexibility and teleworking
• Kellogg's extol his iconic character in the exterior advertising of his European campaign
• Cheetos delves into the passion for your product with a typography made with the other hand
• Why does the Chinese New Year date varies every year?
• In terms of intimacy, are you or the mattress? Pikolin raises the question in his new campaign
• "The time has come to stop playing with the rules of others": Juan García-Escudero and Jesús Lada launch Creative Studio skin
• Belén Esteban and Victoria Federica announce the first collection for women of Nude Project
• Telefónica announces a generative AI platform to develop virtual attendees
• Santander consolidates his creative and media purchase account in Publicis
• A Pepinillos Transfer or how McDonald's highlights consumers' rituals with their products
• Deepseek, Chinese chatbot low cost that opens a new stage in artificial intelligence
• From "impossible mission" to "Bridgerton": the hits of film and television inspire the new tourist campaign of the United Kingdom
• Rexona presents a deodorant for the whole body with an uncovered campaign
• Humor and music sneak into ads for the lunar new year
• “There is Nestea!": The reaffirmation of the brand after breaking with Coca-Cola and before the advance of Fuze Tea
• "35 years turning with you": Antena 3 celebrates its anniversary with a new visual identity
• A basket with weights: Iceland supermarkets want to combine shopping with the gym
• Openai presents Operator, your AI agent to automate tasks such as buying or reserving a table
• "Stories of a trip", the documentary with which KPMG wants to attract talent
• Cheese sauce to carry in your pocket, the latest innovation from Kraft Heinz
• Together with an image of David Ogilvy and citing Teresa de Calcutta: Cristina Barbosa's message after Ogilvy's exit
• 90% of Spaniards fear that AI aggravates the problem of bulos and false news
• Celta de Vigo gives sponsorship to “La Revuelta”
• Meta woos TikTok creators with up to $5,000 bonuses for posting content
• Twelve agencies create APIDE, the Association of Digital Influence Professionals in Spain
• ING winks at “My neighbor Jose” in its new ads for the Payroll Account
• Marketing Directors are optimistic about advertising investment for the first half
• “Now they are good”: KFC renews its fries and gives away tons to compensate customers for the previous ones
• Swedish hotel turns stolen items into clever rewards campaign
• La Fede launches the Fair Contests platform to promote more transparent and ethical processes
• Cristina Barbosa leaves Ogilvy: “We wish her the best in her future projects”
• According to PwC, CEOs are optimistic, but recognize the need to reinvent companies
• Ikea parodies luxury ads to highlight its affordable design
• Leche Celta launches a range of spreadable cheeses and promotes it on television with an advertisement made with AI
• Mrs. Rushmore leaves Madrid's Gran Vía and moves into the WPP building
• “Save the millionaire networks”: the Free Our Feeds movement wants a social ecosystem free from the control of the rich
• Less use of mobile applications, one of the effects of AI on digital habits according to Gartner
• Primark will open its first store dedicated exclusively to the home in Belfast
• Ikea commits to investing 1 billion euros in recycling companies
• Edelman's Trust Barometer: Businesses Struggle to Maintain Citizen Trust in the Age of Discontent
• TikTok restores its activity in the United States in less than 24 hours after Trump's intervention
• Kantar Group to sell Kantar Media to HIG Capital for $1 billion
• Marc Murtra, new Executive President of Telefónica, replacing José María Álvarez-Pallete
• "Leadership is a journey that is made up of countless chapters": José María Álvarez-Pallete says goodbye to Telefónica
• Media planning in the attention economy, a great marketing challenge in 2025
• How does the inauguration of the President of the United States take place?
• The United States Supreme Court upholds the ban on TikTok
• Experiences, well-being and fandom point the way for brands in their relationship with the consumer
• Juver celebrates more than 50 years of history with a new positioning and returning to television
• Adidas is inspired by ballet for its new sneakers, which it presents with an inspiring campaign
• Asics moves away from competitive discourses with a campaign focused on well-being
• These are the Presidents of the Cannes Lions 2025 Juries
• Ghosting and ghost jobs make job search increasingly difficult
• Rubén Navarro and Natacha Cano leave Wallapop
• The Cervecera Madrileña company will reopen the Cervezas La Virgen factory
• Alfonso Marian, new Chief Creative Officer of MRM New York
• “How can we move towards a 2019 model in 2025?”: WPP employees oppose in-person return to the office
• Photoshop wants to facilitate creative collaboration with real-time co-editing function
• Food as the axis of cobranding: brands seek to gain presence through aroma and flavor
• These are the most admired professionals in the Marketing and Advertising sector in Spain
• The most admired companies in the Marketing and Advertising sector in Spain
• The best Creative and Media Agencies in Spain
• The advertising and marketing festivals most valued by professionals in Spain
• Leo is born, the result of the merger of Leo Burnett and Publicis Worldwide
• The fiascos of the purchase and sale of vehicles star in the new Coches.net campaign
• Football to “get around” advertising regulations: this is how a Thai whiskey brand has been promoted
• Álvaro López is the new Executive Creative Director of McCann Madrid
• What is going to happen to TikTok in the United States? From prohibition to Lemon8 alternative
• Qatar Airways presents Sama, a human-digital stewardess who aspires to be the brand's influencer
• Sam Altman says AI agents will join the workforce this year
• Sony is adding smell to some PlayStation games
• Seat wants to “give” freedom to new drivers with “Permission B”
• Advertising photographer Oliviero Toscani dies
• The trends that will shape visual design this year, according to Freepik
• What was Pacific Palisades, this totally destroyed district of Los Angeles?
• Atlético de Madrid takes over the first McDonald's in a football stadium in Spain
• ATP Tour celebrates the passion, rivalry and spectacle of tennis with “It all adds up”
• Eroski combines fashion and supermarket shelves to celebrate trust in its own brand
• Bad Bunny gives a lesson in marketing and storytelling with the promotion of his new album
• The jobs of the future and the skills required for them, according to World Economic Forum
• Havas hires Jesús Rasines as Creative Director after more than 25 years at Ogilvy
• Tolerance to streaming advertising is growing, although it does not reach that of live television
• https://www.agenciamestre.com/seo/pesquisas-no-google/
• McDonald's, Walmart and other large companies backtrack on their diversity and inclusion policies
• The economy of escapism: an opportunity for brands to relieve consumer stress
• Getty Images and Shutterstock agree to merge and create a visual content giant
• Toyota experimental city will open its doors to the first residents in late 2025
• “We put it on a plate for you”: McDonald's starts the year by highlighting its price and convenience
• Meta eliminates independent content verification and relies on community notes
• The Christmas ads from ESIC University, the DGT and Casa del Libro are the most voted in the Reason Why ranking
• Audible highlights the immersive power of audiobooks in new global campaign ad
• Trends that will shape 2025: from millennial CEOs to edible packaging
• Why did the Prime Minister of Canada, Justin Trudeau, resign?
• Dove highlights its soap as an ally of comfort after special celebrations
• Libyan financing: what is Nicolas Sarkozy accused of?
• It was in 1994… The hostage taking on the Algiers-Paris flight
• Where does the tradition of the New Year's Concert in Vienna come from?
• Disappearance of former US President Jimmy Carter (1924-2024)
• It was in 1994…The hostage taking on the Algiers-Paris flight
• Atleti's Christmas advert tells the emotional story of loyalty between the dogs Commander and Cartón
• These will be the last and first announcements of the year
• Coca-Cola takes over the soft drink emoji and launches a limited edition of the packaging
• Scalpers brings the Three Wise Men to the party in their Christmas advert
• “Nana”, Mrs. Rushmore's campaign to send a message of hope and encouragement to Letur after Dana
• Santa rules out dairy products in Oatly “taste test”
• Miravia launches “Tiny Sessions”, intimate concerts with emerging artists
• The most listened to commercial songs that 2024 has left us
• Santa Claus could be celiac according to this brand of gluten-free products
• “Neurona” is Telefónica's Christmas advertisement
• The Roque fish and the magic of nature star in Iberdrola's Christmas advertisement
• Voxi, Vodafone's youth brand in the United Kingdom, creates mobile phone cases to avoid family obligations
• What happened to Belén Esteban at a company party was the teaser phase of a Quality Temporal campaign
• Lay's sponsored the wavy hairstyles of the Forqué Awards to promote their new potatoes
• This was the most visited thing on the Internet in Spain in 2024
• Babies Uganda and Merlin Properties launch solidarity gift wrap this Christmas
• Clickars and Adopt a Grandparent make it possible for the elderly to see the Christmas lights
• KitKat turns the flood of out-of-office emails into an advertising opportunity
• Gallo links its broth product to the snow with promotions on the main ski slopes in Catalonia
• Google continues to expand its AI proposal with Whisk, which uses images instead of prompts
• Influencers and content creators must rectify hoaxes and fake news
• The funny morning imperfections help Nescafé to claim its presence in breakfasts
• Mondelēz is innovating its recipes and products using artificial intelligence
• The grandmother from “Cuéntame” is the new ambassador of the Maximiliana phone for seniors
• An AI assistant with homesickness stars in the new thing from the Gadis supermarket chain
• Kellogg's reinvents its rooster Cornelius for its new European brand campaign
• Campofrío's Christmas advertisement is a defense of Spanish culture in the face of globalization
• The x-ray of “ecopostureo” in Spain, in the Greenwashing Yearbook
• Ikea officially launches its Preowned second-hand platform in Spain
• A disappearing football shirt or how the Marshall Islands raise awareness about the climate emergency
• WiZink Center will be renamed Movistar Arena from 2025
• Iberia's Christmas advert poses a “dilemma” on trips back home
• National Vote Christmas Ads 2024
• Vote for the best Christmas ad for 2024
• Why was Iranian singer Parastoo Ahmadi arrested?
• 46% of communications professionals believe that companies say more than they do regarding ESG
• The Tous Christmas advertisement remembers the small details that make a gift great
• Amazon, Meta and tech CEOs contribute to Donald Trump's inaugural fund
• 10 personalities who marked 2024
• “Santa Claus has passed away”: Komvida's controversial warning about sugary drinks
• Telepizza wants to fulfill wishes and leaves the recipe for their next Maestro pizza in the hands of consumers
• Heura makes a "Art Attack" culinary with Jordi Cruz to promote a more sustainable diet
• The Christmas advertisement for Plátano de Canarias claims this fruit as food during the holidays
• Puma co-creates the Manchester City kit for the 2026/27 season with fans and AI
• The desire for time together stars in ElPozo's Christmas ad
• A family in a car saves the roast to eat in the DGT Christmas advertisement
• WFA predictions for 2025: the maturity of average retail or the basics of marketing
• “If there is change, it is in the depth of the service we provide to brands.” We spoke with You First after its acquisition by Gersh
• Flirting at breakfast or How Got Milk? has claimed milk as an ally of authentic connections
• Weather alerts, Kate Middleton and the Olympic Games: the most searched by Spaniards on Google in 2024
• Between specialization and diversification. Other agencies that have blurred the lines between advertising and communication
• El Corte Inglés' Christmas advert expands the fantastic universe of Floor 2 ½ with a mega-production
• These are the Products of the Year 2025
• Artificial intelligence makes it possible for the iconic Argentine television presenter Susana Giménez to interview herself
• Oatly will not be able to use the slogan "Post Milk Generation" in UK
• KFC bets on Neuromarketing through a version of “Jingle Bells” that enhances the flavor of its chicken with truffle and parmesan
• Divergent, the new Spanish streaming platform for content less than 59 minutes
• Cupra celebrates 125 years of FC Barcelona by trusting in its new generation of footballers
• Freixenet's Christmas advert is aimed at a new generation that wants to choose how to enjoy
• Third EGM of 2024: Internet leads media audience, but loses penetration
• “Sirenidad” or how La Sirena champions calm preparations in her Christmas advertisement
• Confirmed: Omnicom will acquire IPG
• Uber Teens arrives in Spain to resolve parents' concerns about their children's trips
• Sanitas' Christmas ad encourages us not to leave hugs pending
• “See you here, smiling”: Valencia launches its largest tourism campaign to reactivate itself after the damage
• This is how El Almendro's first Christmas advertisement was made with the McCann agency
• Snoop Dogg takes the reins of Publicis' Christmas greeting
• The dreaded question of “What should I wear?” focuses on Zalando's Christmas ad
• Vodafone UK Christmas advert celebrates 40 years of connecting Brits
• Mocha Mousse is the Pantone Color of the Year 2025
• Sober company dinners? The trend towards alcohol moderation shapes corporate events at Christmas
• The lines between communication and advertising are finally dissolving with Netflix and CyW
• Wallapop chats are now Camela songs to promote empathy and respect on the platform
• J&B “hacks” a streaming of electronic music to make people with disabilities visible in nightlife
• Artist representation firm Gersh acquires You First, talent agency and brand service in sports and entertainment
• Beatboxing with Grison in the Jack Daniel's Christmas advert
• These are the visual creativity trends that will define 2025, according to Adobe
• Manuela Carmena turns the meaning of the parade tweet in Zapatelas' Christmas advertisement
• Plátano de Canarias proposes changing the products on the impulse purchase shelves for fruit
• Why did South Korea want to declare martial law?
• TikTok and Eventim join forces to enable the purchase of tickets on the social network
• Staying in the town, or Eresma's Christmas announcement
• Be a Lion premieres the short “Thing Girl” in an old porn movie theater in Madrid
• Scalpers enters cosmetics with genderless skin care products
• “Worst Advent calendar”: Loyal Sephora customers are disappointed with the brand
• Ipsos confirms that it could buy Kantar Media
• Navidul's Christmas ad once again features a frantic climb for the best celebration
• ESIC launches a message of empathy and human connection in its Christmas advertisement
• FC Barcelona celebrates its 125th anniversary: ​​a mascot, a song and an 8-minute spot
• “Get Ready With Mapfre”, Tango's strategy to connect the insurer with young people on TikTok
• Pepsi launches a ring to open its cans with Bad Gyal as ambassador
• 28 million Spaniards watched television every day in the month of November
• El Almendro's Christmas advert proposes a special service to return home
• O2 has developed “Daisy”, an artificial intelligence grandmother that stands up to scammers
• Mariano Sigman on a Saturday at Matadero Madrid, or how Thinking Heads opens large conferences to the general public
• The emotional story of a girl and her guitar centers Apple's Christmas ad
• Downtime on filming is now an employment opportunity for young talents
• Everyday realism in Carrefour's Christmas advert
• Coca-Cola's Christmas ad also brings artificial intelligence to Spain
• The Three Wise Men and Santa Claus make a pact in the Juguettos Christmas advertisement
• The economic offer and reasonable billing, the challenges of public advertising contests
• Opel wants to make traffic jams more entertaining: it integrates ChatGPT into its new models
• Magic comes to those who know how to wait, according to Chanel's Christmas ad
• Ricardo Pabón, new Airbnb Marketing Director for Spain and Italy
• Cupra creates its own drink with Vichy Catalan
• Cruzcampo launches “Volver”, a limited edition of its beer to combat exile in Jaén
• Global advertising investment will close 2024 at 1.08 trillion dollars, according to Warc
• Middle East auto industry enters 'Chinese' era
• Santa can't do his job at a hotel in Airbnb Christmas listing
• Vicio launches its loyalty program with access to festivals, events or a Cupra car
• Someone has stolen the pudding in Waitrose's Christmas advert
• The seabed becomes NFT or how to protect the ecosystem using blockchain
• Midas creates a “100% feminine” car to highlight sexist prejudices in driving
• Is this Volvo ad the antithesis of Jaguar's rebranding?
• Toys as springboards for imagination, in Famosa's Christmas ad
• Does “ceasefire” mean end of war?
• Eroski makes an x-ray of food consumption at Christmas
• Worten speaks clearly about Black Friday marketing strategies and distributes his campaign budget in a promotion
• Puma and LaLiga launch Orbita Yellow, a ball designed for low visibility matches
• Ecoalf makes visible the reality of textile landfills before Black Friday
• La Española innovates in product with Olimole, a guacamole made with olives
• Puppets, fantastic worlds and a commitment to craftsmanship mark the new Loewe collection with Suna Fujita
• Inditex presents Zacaffé, Zara's line of coffee shops
• A global public consultation invites to define the Positive Economy for Nature
• Teamwork is valued in Aldi's Christmas advert
• “Less shopping, more being”: Irish Advertising unites and demands conscious consumption before Black Friday
• Starbucks' Christmas ad sends a message of hope to parents who may have lost it
• A “war” over smartphones in Orange's festive Christmas ad musical
• Why did Dominique de Villepin “clash” with Elisabeth Borne?
• KFC turns Eduardo into a tamagotchi for Christmas
• Shein and Temu gain ground in Mexico through catalog sales and unofficial stores
• Strengthening Canadian Francophone Communities by Welcoming Francophone New Arrivals
• Casa del Libro's Christmas ad thrills with Truman, a lonely dragon who finds refuge
• The trend toward moderation in alcohol consumption, or “zebra striping,” and the opportunities it provides for brands
• The new emojis that could reach keyboards at the end of 2025
• Why did Emmanuel Macron cause a scandal in Haiti?
• Adobe creates a special Acrobat offer to facilitate NGO processes
• ViiV Healthcare calls for references to make HIV visible and normalize in its new campaign
• LG offers “lifetime warranty” on parts of some appliances as a sustainability measure
• Casa del Libro's Christmas ad thrills with Truman, a lonely monster who finds refuge
• Shall we move forward? BBVA launches a campaign that invites dialogue with Banco Sabadell about the takeover bid
• The moments we will want to return to tomorrow, in Codorníu's Christmas advert
• Communication of purpose: transparency in achievements, as well as challenges
• “El Hormiguero” and Airbnb create an experience in the house of Trancas y Barrancas
• Pizza Hut elevates the gamer experience with a pizza warmer for video game consoles
• Activist brands? Fears, responsibilities and the debate between action and communication
• Xavier Marcet: “I prefer leaders with a legacy”
• Jaguar reimagines its brand and visual identity with a radical change
• Is it possible to go around the world in an electric car? Ford has captured it in a documentary
• Ikea Home, a new app to hire home services such as plumbing or electricity
• Marketing and advertising investment forecasts: stability gives way to pessimism
• Andalusia says goodbye to Rafa Nadal “with complaints” with this campaign from the Ernest agency
• Google updates Maps to make it easier to search by product in nearby stores
• Women'Secret's Christmas ad invites you to take out the “special” underwear from the closet
• Increased brand value and short-term sales: advantages of positive representation of men in advertisements
• Sweden wants to stand up to dupes and register its trademark
• What role do the media play in the dissemination of brands' activist messages?
• Carlos Rey: “The heart is what differentiates a purpose that really reaches people”
• Who is Robert F. Kennedy Jr, Trump's health minister?
• The friendship between a girl and a cow is the focus of Peta's Christmas advert
• Airbnb creates an experience in the Rome Colosseum to promote "Gladiator II"
• Lessons from activism for companies: from “savior syndrome” to the execution of solutions
• Álex Pallete (Picnic): “Purpose provides focus and coherence to a company, everyone works with the same compass”
• The new visual identity of the Champions League is the work of the Spanish agency Vasava and these are its key points
• A festival of lights to the rhythm of “Satisfaction” in McDonald's Christmas ad
• "Faster, forward and without fear": MotoGP launches new visual identity
• The individual consumer or the sustainability of AI, among Warc's trends for 2025
• ING explains why it has withdrawn its “Horizon” advertising, but faces a boycott from some customers
• La Vanguardia and The Guardian abandon X due to misinformation
• John Lewis' Christmas advert is a journey through time in search of the perfect gift
• The world turns gingerbread in Tesco's Christmas advert
• Sephora places the family we choose at the center of its Christmas ad
• Kris, a modern-day Santa, stars in Target's Christmas ad
• Two girls from separate worlds seek togetherness in Deutsche Telekom Christmas ad
• Ecovidrio's new identity places the green container as the protagonist
• Advertiser leak: other brands that also withdrew their advertising due to the controversy
• The turnover of the advertising industry grows, but its contribution to GDP continues to decline
• Trends in the travel industry, according to Booking: vintage tourism, wellness or adventures
• The era of image and light life
• Volkswagen claims the iconic character of Golf to the rhythm of a song in its new advertisement
• Coca-Cola repeats its Christmas ad from last year and creates experiences with artificial intelligence
• Mattel apologizes after mistakenly including a link to a pornography website on its “Wicked” dolls
• L'Oréal explores the evolution of beauty with an art tour at the Louvre Museum
• This cruise company offers 4-year trips to escape the new Trump legislature
• Netflix's advertising-supported plan has 70 million monthly active users globally
• KitKat becomes the official chocolate of Formula 1
• Elon Musk will be in charge of government efficiency for Donald Trump's administration
• Suchard takes his nougat to Mars in an emotional Christmas ad
• Sega joins retro technology and creates a “pager” for children that only uses emojis
• Vips' Christmas ad questions the traditions of these dates
• Disney's Christmas ad shows the friendship between a boy and an octopus
• Lidl's Christmas advert is a generous and fantastic shower of wishes
• The big good-natured giant stars in the Sainsbury's Christmas advert
• H&M's Christmas ad celebrates love in all its forms
• 5 elements to understand… the attacks of November 13, 2015
• Gnomes save the festive spirit in Asda Christmas advert
• An animated robot inspired by Tim Burton stars in Harvey Nichols' Christmas ad
• Kevin the carrot has a new mission in Aldi's Christmas advert
• “Got Talent” wunderkind Skylar Blu brings the party to life in Marks & Spencer
• “Cataclaws” stars in Lego Christmas ad
• “Give the boy, smell the man,” says Old Spice in its Christmas ad
• Dreams come true in Argos Christmas advert
• Wally doesn't want to be found, he wants to be known, in the Etsy Christmas ad
• The endearing sheep of "Shaun the Sheep" They star again in Barbour's Christmas advert
• John Lewis continues to pave the way for its Christmas advert with an emotional spot about the life of a gift
• A theater janitor with a hidden musical talent stars in Amazon's Christmas ad
• Lidl launches a customizable shopping cart and groups its fan products under the La Molería brand
• Audi creates a new brand for the Chinese market: in capital letters and without the four rings
• Eoin Sherry, new Chief Creative Officer of McCann Spain
• A coffee to escape the chaos, in the Starbucks Christmas ad
• Global wellness industry could reach $7.3 trillion by 2025
• Cannes Lions 2025: Glass, Social & Influencer changes name and country pavilions are created
• Fox sells all Super Bowl advertising inventory three months before the event
• Who was Grover Cleveland, the only US president to win two non-consecutive terms before Trump?
• The BMW group makes a donation of 500,000 euros to the Reina Sofía Foundation
• Asevi donates and transports cleaning products to areas affected by Dana
• Chef Ricard Camarena distributes thousands of food rations to those affected by the floods
• Idealista facilitates access to housing solutions for those affected
• Multiópticas makes solidarity bonuses available to those affected who require visual attention
• ACB clubs mobilize in favor of flood victims
• Mayoral makes donations to Cáritas and the Red Cross and supplies material to facilitate the sending of aid
• Vitalera sends medical equipment to nursing homes in affected areas
• Grenergy donates 200,000 euros to the Red Cross to help those affected by Dana
• Gosbi distributes 3 tons of food for dogs and cats in the affected area
• Main Paper has donated 800 kilos of food and emergency materials for those affected by Dana
• Heura coordinates with cooking and food initiatives to supply vegetable protein
• ESIC University mobilizes its university community to provide direct help after Dana
• Bene Bono donates 400 kilos of fruits and vegetables to localities affected by dana
• Kärcher donates 500 pressure washers to contribute to the cleaning of streets and premises
• Piscinas DTP collaborates with the Pozuelo City Council in the collection and transportation of materials to Valencia
• Rogusa donates 500 kilos of prepared food to the population of the areas affected by Dana
• Leroy Merlin donates bilge pumps, generators and other materials to help recovery
• The Córdoba supermarket chain Deza donates 60,000 euros to those affected
• United States: what are the counter-powers to Trump?
• La Caixa activates an aid plan to respond to the most urgent needs
• MásOrange deploys mobile network stations and suspends charging for services to those affected
• BBVA launches a 0% aid plan for those affected and donates 4 million euros
• Unicaja announces an interest-free financing plan and streamlining of procedures with insurers
• The Alegría brewery, collection point for essential items
• Square Fitness prepares its second truck in Madrid with essential products for Valencia
• Real Madrid donates one million euros and launches a fundraising campaign with the Red Cross
• The real estate agency Gilmar donates 30,000 euros to Cáritas to help after Dana
• Banco Santander donates 2 million euros and launches a package of aid measures
• DHL makes its vehicles and drivers available to organizations helping those affected
• Trump: he did it!
• The free tour company GuruWalk creates a platform to share a car and facilitate mobility after the damage
• Babaria distributes 100,000 containers of hydroalcoholic gel among affected people and volunteers
• Repsol provides material and human resources to Emergencies to help with the damage
• Lifepro materializes its help through donations and product distribution
• The transport company GLS makes a donation of 50,000 euros to the Red Cross for the affected people and families
• 5 elements to understand… the American presidential elections
• Plenoil offers free fuel to emergency services and cleaning materials to those affected
• What are these so-called “Swing States”?
• Atlético de Madrid turns its stadium into a collection point for material and matches what is donated with financial contributions
• McDonald's raises funds for those affected by dana together with Messengers of Peace
• Inditex donates four million euros to the Red Cross and Cáritas
• Uber Ayuda, a free service to send essential items to Valencia
• Telefónica offers unlimited data and calls and collaborates with the Red Cross to provide help
• Naturgy will allow affected households, SMEs and self-employed workers to postpone electricity, gas and service bills
• Airbnb offers free housing program for emergency personnel and those displaced by floods
• Vodafone activates unlimited data and installs Wi-Fi networks to help in the dana emergency
• Bentley car emblem could fly and help find parking or alternative routes
• The elections of content creators: Harris and Trump seek votes on social networks
• The c de c communicates an agreement with Legálitas through the horror short “Socorro”
• Cars hidden in accommodation: the experience of Cupra and Airbnb to promote sustainable travel
• Rodilla chooses Heura to launch the first vegan chicken sandwich on its menu
• LinkedIn presents an artificial intelligence assistant to help select candidates
• Wikipedia highlights human knowledge in the age of misinformation and artificial intelligence
• Cáritas makes visible the “other Camino de Santiago”, that of the homeless
• Cepsa is renamed Moeve to link itself to sustainable energy and mobility
• Measures against redflation: the PSOE proposes requiring reporting if the quantity is reduced and the price is maintained
• JCDecaux will not continue with the acquisition of Clear Channel in Spain
• Investment in marketing grew in 2023 for the third consecutive year and exceeded 31,000 million euros
• Prioritizing short-term ROI ignores half of the impact media can generate, according to Warc
• Commercial radio and television stations sue Meta for unfair competition
• Lo Mónaco is back: the mattress brand is relaunched under new ownership
• Donuts repositions itself with Ogilvy with “Tú, a tu Donuts”
• Google India turns information search into a massive interactive game
• https://www.agenciamestre.com/marketing-digital/meta-mecanismo-de-busca/
• The second part of “Andalusian Crush” invites you to surrender to the wealth of Andalusia, to the rhythm of Hans Zimmer
• Netflix expands its viewing experience with Moments, to save favorite scenes
• Lamine Yamal's braces in El Clásico were sponsored. It is a TwoJeys brand action
• Johnnie Walker wins Gold for Best Branded Content Action at the 2024 Eficacia Awards
• https://www.agenciamestre.com/marketing-digital/dados-experiencia-do-cliente/
• Magnum and Lola Mullenlowe win the Best International Campaign at the Eficacia 2024 Awards
• https://www.agenciamestre.com/marketing-digital/cx-prioridades-de-suporte-ao-cliente/
• https://www.agenciamestre.com/seo/cache-google/
• Netflix and Estrella Galicia win Best Integrated Campaign at the Eficacia 2024 Awards
• The theft of Netflix and Estrella Galicia wins the Grand Prize at the Eficacia 2024
• Google Presents 'Recommendations' in Search Console
• These are the Agencies of the Year in the Eficacia 2024 Awards
• Google Analytics 4 Agora Terá Benchmarking Dice
• Johnnie Walker wins Gold for Best Branded Content Action at the 2024 Eficacia Awards
• The McDalena is the Best Tactical Action of the Eficacia Awards 2024
• Is It Worth Working With Affiliate Marketing?
• Majorica and Pikolín achieve the Golds for the Brand and Product campaign at the Eficacia 2024 Awards
• B2B Content Marketing: Main Challenges of 2023
• How to acquire an apartment in Monaco that meets PMR standards?
• Samsung and Unoentrecienmil win in Social Purpose and NGO at the Eficacia 2024 Awards
• What B2B Marketing Professionals Precise in 2023
• Magnum and Lola Mullenlowe win the Best International Campaign at the Eficacia 2024 Awards
• https://www.agenciamestre.com/marketing-de-conteudo/conteudo-em-video-na-jornada-de-compra/
• Mahou's “Labels” are the Best Regional or Local Campaign in the Eficacia 2024 Awards
• How to Encourage Emotional Intelligence in the Work Environment
• This is the ranking of leading agencies in the Eficacia 2024 Awards
• Gestão do seu Dia a Dia — Como Ter Sucesso Profissional
• https://www.agenciamestre.com/geral/licoes-dos-servicos-de-streaming/
• Pingüino Torreblanca and the Mono Madrid campaign for Movistar alarms, Ondas 2024 Radio Advertising Awards
• https://www.agenciamestre.com/trafego-pago/anuncios-de-pesquisa-no-tiktok-ads/
• More quantity and price adjustments: the measures of big brands to correct 'shrinkflation' and win back customers
• Wallapop, Gold for Brand Building at the Eficacia 2024 Awards
• Marketing for Social Networks: What to expect in 2024?
• “Ride-and-go-round”: a serial killer in a game show?
• Advertising dresses up for the 26th edition of the Eficacia Awards
• Social Listening: How to Use Social Listening to Understand Your Audience?
• Banco Santander promotes the first band of Generation Z born on social networks
• Bandage Training: Saiba How to Train Your Team
• Business Goals: 5 Ways to Increase Sales in your Company
• How Visionary Companies Are Revolutionizing Your Online Sales
• Commercial and Marketing: How to Align Two Areas to Boost Sales?
• The events sector in Spain signs its first collective agreement
• Site Hierarchy and SEO: How Google Search Results Work
• Outdoor advertising has contributed more than 1,650 million euros to cities in the last decade, according to La Fede
• Google AI: How the World's Biggest Search Engine Uses Artificial Intelligence?
• Media price inflation will grow over the next two years, according to WFA
• Thousands of artists unite against the unauthorized use of their works by Artificial Intelligence
• Gap designs “the perfect sweatshirt”" in her first collaboration with a content creator
• Pascual launches milk category with its Movit brand and trusts El Ruso de Rocky to communicate it
• Heineken “hacks” concerts to invite people to disconnect from their phones and enjoy the experiences
• Tesco replaces its logo with fresh products to give prominence to the quality of its offer
• Education First Celebrates 50th Anniversary with Sponsored Bresh Light Party
• “Push, push”: the WhatsApp branded content that tells Hamilton's success story
• A football field and 600 kilos of lime: the manifesto of “El larguero” about his passion for sport
• Internet and mobile telephony are the services best valued by Spaniards, according to the CNMC
• Worldcoin wants to boost its digital identification system with a new name and scanning device
• Comically placed carrot causes Australian brand to complain about inappropriate sexual content
• The Creative Club is renamed the Creativity Club
• Influencers and celebrities take “house tours” of their homes to promote Zurich insurance
• Zalando improves its virtual fitting room with 3D avatars based on users' real measurements
• Sneakers, podcast or a video game, among the Madrid Metro experiences to celebrate its 105th anniversary
• The cycling brand Gobik wants to combat rural depopulation with a gastronomic guide
• Adobe aims to change the way marketing works with its new AI tool
• Without the name of the product, but with the formula in the foreground: Freshly Cosmetics highlights its fine print
• We spoke with Antonio Méndez from Colectivo &c. and other topics such as remuneration, selection and growth in agencies
• Mondelēz will use generative artificial intelligence to create content and optimize marketing campaigns
• Amazon Ads will allow you to create audio ads with artificial intelligence
• Between authenticity and reputational risk: Employee Generated Content as an employer brand asset
• The culture of learning is key to measuring advertising effectiveness
• Damm negotiates an agreement with Nestlé to produce and distribute Nestea in Spain
• Adolfo Domínguez vindicates his roots and his “Atlantic Spirit” in his new campaign
• From “Lovin' it” to “Lovin' Me”: McDonald's Singapore positions itself as an ally for youth mental health
• A robotic pet with artificial intelligence, Casio's development to facilitate emotional well-being
• Wayra, Telefónica's start-up accelerator, invests in Perplexity
• Adobe officially launches its AI video generation model and improves the capabilities of its tools
• Re-Viste, the brand with which companies in the textile sector will promote circular waste management
• Comfort, sophistication and productivity in the design of Haven-1, the first commercial space station
• Vips resorts to love to communicate the return of Coca-Cola to its menu
• Search by emotions or atmospheres for vacation homes: the new frontier of the tourism sector
• Álvaro Miguel, new Chief Marketing Officer at McDonald's Spain
• Brands face a consumer with fewer savings and concerned about AI, according to Kantar
• Madrid Metro is transporting a thousand packages a day as part of a pilot project
• “Sober October” raises a debate about the role of companies in alcohol consumption
• Carrefour reinforces its commitment to the food transition with the second stage of “Act for Food”
• Games and mandalas to raise awareness about the importance of self-examination in the face of breast cancer
• Crocs for dogs: fans inspire the footwear brand's new product
• Fernando Moraga, new General Director of PepsiCo Spain
• Apple is the most valuable brand in the world, but its value falls for the first time in more than two decades
• Wanda, Civitas and now Riyadh Air. The Atleti stadium changes its name again
• Another image of Heinz forces the brand to rectify, this time for its advertising for Halloween
• Don Algodón relaunches its brand seeking to regain notoriety and connect with the new consumer
• McDonald's delves into dupe culture and introduces the chicken Big Mac in the United States with “McDonnell's”
• Home Depot wants its office workers to work in stores one day a quarter
• Microsoft reinvents Paint thanks to artificial intelligence
• An interview in the car: we talk to the Marketing Director at Cabify about their new brand territory
• Blue Banana and Volkswagen create a wetsuit made from recycled tires
• Google tests verification marks in search results to indicate authenticity of companies
• Heinz has had to apologize for this image from its latest campaign
• El Almendro is committed to product innovation and co-branding to stand out at Christmas
• Matternet operates Silicon Valley's first drone delivery service
• Why is Omar Bin Laden banned from entering France?
• Motivation, professionalism or communication: challenges in hiring Generation Z professionals
• The agreement between Coca-Cola and Nestlé to distribute Nestea ends this year and Fuze Tea will take over
• What is the P Diddy affair, this American rapper accused of rape?
• Meta cannot use personal data without temporal limitation or distinction for advertising, according to the Court of the European Union
• Doritos brings back “Crash the Super Bowl” and challenges consumers to make the brand's ad for the sporting event
• Understand Camus's The Stranger in 5 minutes
• Top 10 beauf phrases for flirting
• This is how Dolce&Gabbana announced its cobranding with Stabilo Boss highlighters
• What is “Choose France”, this summit organized by France?
• NotCo enters the fragrance sector with the development of aromas through artificial intelligence
• Who is Nemo, the 2024 Eurovision winner?
• Tracking down Mohamed Amra: what is the “red notice” issued by Interpol?
• Who was Ebrahim Raïssi, the Iranian President who died in a plane crash?
• Investors' requirements for choosing real estate in Bali have evolved
• How does the International Criminal Court work?
• “Extreme turbulence”: what happened on board the London – Singapore flight?
• “Sophie Adenot in space”: what studies to become an astronaut?
• They live their dreams abroad: Lucie Pottier, pastry chef in Dubai
• Where does the slogan “All Eyes on Rafah” come from?
• 5 elements to understand the history of Palestine until 1948
• “Take responsibility!” Sabotage this show. »: the slippage too many?
• Condemnation of Trump: can he still run for president?
• Who is Claudia Sheinbaum, first President of Mexico?
• 10 dates to understand the Israeli-Palestinian conflict
• What is the “Band of Brothers”, whose last veteran died in 2022?
• It was 1979…the end of the Khmer Rouge reign of terror
• 5 elements to understand the Julian Assange affair
• What are the conditions for entering the European Union?
• Antarctica: what are the risks of its disappearance?
• Castilla - La Mancha announces a promotion plan through Fortnite
• Why is rapper Kanye West visiting Moscow?
• The footwear brand Biomecanics warns of the social pressure suffered in upbringing with “The corridor of doubt”
• 5 key elements to understand…Pennsylvania, “The Keystone State”
• Kodak puts artificial intelligence at the service of dementia patients through “Memory Shots”
• What exactly is “presidential immunity” in the United States?
• Sustainability, viral dupes and convenience: three factors that will influence Christmas shopping, according to Google
• Who is Keir Starmer, the new British Prime Minister?
• 5 key elements to understand… Wyoming, “The Equality State”
• Brico Depôt wants to promote the inclusion of women in construction with “We build together”
• Central Asian Ambassadors celebrate the publication of a tourist guide to Kazakhstan
• Sneakers that grow for feet that get bigger: retailer Target's commitment to sports footwear
• 2024 presidential elections: these two minutes when Trump tried to kill
• Aloha is no longer Poké: the chain evolves and enhances its philosophy of well-being under the concept “Peace & “Food”
• Which other American presidents have been victims of attacks?
• Aperol wants to deseasonalize its consumption and focuses on skiing and winter
• Kenya: what is the Collins Jumaisi Khalusha affair?
• An Escape Room to raise awareness about loneliness, the Manifesto proposal for the laCaixa Foundation
• Who is JD Vance, Trump's running mate?
• Manuel Mirat is the new CEO of Vocento
• 5 key elements to understand… Nevada, “The Silver State”
• Presidential elections 2024: what is Trump’s “Project 2025”?
• Adobe adds new AI capabilities to Photoshop and Premiere Elements
• What exactly is the “Secret Service”?
• The cows distributed throughout Madrid are part of a Provacuno campaign
• Will Joe Biden withdraw from the race for the White House?
• Joe Biden withdraws from US presidential election
• The “pingti” phenomenon or how Chinese consumers also look for “dupes” and affordable alternatives
• Presidential election: what will happen now that Biden has given up?
• KFC and Jumpers join forces in a product collaboration resulting from the idea of ​​a fan of both brands
• Is this the first time that a president has given up on running for office?
• Cabify launches brand territory with “Acércate” and the focus on the good things that cities have
• What is the Golan, this annexed territory victim of a deadly raid?
• Ford creates special seat belt for mastectomy patients
• Who was Ismaïl Haniyeh, leader of Hamas and killed by Israel?
• Cinco Jotas seeks to strengthen itself as a gourmet luxury with an updated identity and new communication platform
• Why did Israel bomb Lebanon?
• Why does the EU not recognize the results of the presidential election in Venezuela?
• The state of advertising strategy: three opportunities and three challenges, according to Warc
• Who are these two Russian spies, freed by Slovenia, whose children thought they were Argentinian?
• Mastering English: Effective Techniques and Strategies
• A life turned upside down is Oriol Villar's moving advertisement for Santalucía
• 5 elements to understand the exchange of “illegal” spies handed over to Russia
• The success of “La Revuelta” does not allow La1 to take over Antena 3's audience leadership in September
• Afghanistan: when the Taliban celebrate their three years of reign
• Orlando chooses Socialmood for the “Pica lo just” campaign, with Anabel Pantoja as ambassador
• Monkey pox: what does the WHO alert mean?
• Levi's reimagines its iconic 1985 “Launderette” ad with Beyoncé
• 5 elements to understand… the case of serial killer Hadden Clark
• 5 key elements to understand… Colorado, “The Centennial State”
• COPE laughs at itself in a campaign idea by Mono Madrid that has been resolved under the concept “Open to listen”
• Who is Tim Walz, Kamala Harris's running mate?
• Home
• About us
• Why is Telegram a messaging service that worries the authorities?
• The film about the life of Adolfo Domínguez will be released in 2025
• What is the Kivu war?
• According to KPMG, 79% of CEOs say that teleworking will not apply to their companies in three years
• Trump – Harris debate: the main punchlines to remember
• On catwalks, cruise ships and duty free stores: second-hand fashion becomes mainstream
• What is “Polaris Dawn”, the first spacewalk with civilians?
• The story of the first commercial pilot, in a short film by Antistatic for Scandinavian Airlines
• What are these “pagers” that exploded in Lebanon?
• Using Pips in Forex Trading Backtesting
• Using Stop Limit Orders in Commodities Trading
• The single submission route and the billing requirement stand out as challenges of public tenders
• Decathlon offers the rental of its sports products in exchange for customers delivering garbage
• Zalando and Ikea reinforce themselves in entertainment with their podcast sponsorships
• Perplexity plans to incorporate sponsored responses and is already in talks with brands
• This is how the communication strategy of Lupia, the new beer from Hijos de Rivera, is being executed
• Cupra opens a coworking space in its City Garage in Madrid
• Zara launches its live shopping in Spain with models Cindy Crawford and Kaia Gerber
• Google Maps joins Billie Eilish's tour to promote a more sustainable way of traveling
• Spotify brands phone booths at the door of several agencies to attract advertising investment for Christmas
• Richard Branson launches online school to teach dyslexic thinking skills
• Cristina Kenz leaves Kraft Heinz and joins Anthesis Group as Chief Operating Officer
• Mozilla updates its visual identity to materialize its mission to “recover the internet”
• The Seat Ibiza celebrates its 40 years with its own musical that has the car as its axis
• Manifesto and Spodeal aim to redefine sports entertainment through their collaboration
• The Digital Wellbeing of Spaniards is the focus of this analysis of ING as part of its new brand territory
• Walk With Me Fire spreads to Madrid
• What is CRM and How Does It Work?
• Apple Visual Intelligence: Research with an iPhone Camera
• How to Maintain Relevance in Google Mesmo with Algorithm Changes
• Contact