Education

Verdeliss corriendo sobre una cinta en una tienda de Decathlon
Verdeliss corriendo sobre una cinta en una tienda de Decathlon

The influencer Verdeliss runs 24 hours without rest to promote the new Decathlon shoes

From 7:00 p.m. on Wednesday the 25th to 7:00 p.m. on Thursday, February 26. 24 hours running uninterrupted. That is the challenge that Decathlon ...
Jane Anderson
La interfaz de la función mostrando a una chica vestida con gabardina

Google expands its “Circle to Search” function to identify multiple objects at once

Google’s “Circle to Search” feature is evolving to better respond to an increasingly common behavior: When someone looks at an image, they rarely want ...
Jane Anderson
Nespresso Intervallo

Nespresso deploys Intervallo, a new self-service experience that seeks maximum coffee personalization

Nespresso is innovating in its professional services and in its way of reaching consumers in different environments and contexts. The Nestlé brand is deep ...
Jane Anderson
Three tons of water, many cats and many flowers to challenge the codes of motor advertising

Three tons of water, many cats and many flowers to challenge the codes of motor advertising

The Chinese car manufacturer Omoda has presented “Everything is Essential”, its new campaign for the Omoda 7 in which it replaces mountain roads and ...
Jane Anderson
Tres personas coreanas en un McDonald

McDonald’s Spain’s campaign for its new hamburger is a Korean drama

Interest in Korean culture has skyrocketed in recent years globally. Millions of people around the world listen to the music, see the productions and ...
Jane Anderson
Varios momentos del vídeo promocional en los que sale La Pepi con el gorro-sombrilla en la cabeza

KFC enters the snack with a Nocilla sandwich and recovers the viral “La Pepi”

KFC has decided to expand its consumer territory beyond lunch and dinner. The chain specializing in fried chicken has announced the launch of the ...
Jane Anderson
El presidente de Burger King haciendo una videollamada con el móvil en su mesa de trabajo

Burger King publishes the phone number of its President to receive direct criticism from customers

Burger King has made public a telephone line so that any customer can call or send messages directly to Tom Curtis, President of the ...
Jane Anderson
From Spotify's speaker urn to Supreme's coffin, marketing dares death

From Spotify’s speaker urn to Supreme’s coffin, marketing dares death

Death, which has traditionally been a taboo topic in social conversation and communication due to the emotional connotations it carries, is experiencing a positive ...
Jane Anderson
“Stingy"“cheap” and “slop”: Gucci receives criticism for the use of artificial intelligence

“Stingy"“cheap” and “slop”: Gucci receives criticism for the use of artificial intelligence

Gucci has been the protagonist of the conversation in the fashion industry in recent days. Mainly because on February 27 a parade will take ...
Jane Anderson
Coloma Fdez. Armero, Jose Battaglio y Toni M. Mir

The c de c de Honor award recognizes advertising musicians Coloma Fdez. Armero, Jose Battaglio and Toni M. Mir

From left to right: Coloma Fdez. Armero, Toni M. Mir and Jose Battaglio. The advertising musicians Coloma Fdez. Armero, Jose Battaglio and Toni M. ...
Jane Anderson