Education
The price of Super Bowl ads reaches $10 million for the first time
The price for 30-second ads during Super Bowl commercial breaks has reached $10 million. This has been confirmed by Mark Marshall, Global President of ...
Crocs kicks off new brand narrative with “Wonderfully Extraordinary” global campaign
In 2017, Crocs launched an open invitation to consumers around the world to be themselves with the “Come as you are” campaign. Almost ten ...
“Choose your future”: Mozilla invites humanity to take AI on a better path
Mozilla, the global nonprofit software development organization known for the Firefox browser, has released its annual “State of Mozilla” report. But instead of presenting ...
Stella Artois turns historic Toronto snowfall into real-time outdoor action
During one of the biggest snow storms recently recorded in Toronto, Stella Artois has found a way to turn extreme weather into creative support. ...
Absolut joins the spicy trend with a vodka in collaboration with Tabasco
The smoothness of vodka with the spiciness of one of the most famous sauces in the world. This is how Absolut describes its collaboration ...
Mahou San Miguel launches “Vamos”, a non-alcoholic drink for the Middle East
Mahou San Miguel accelerates its diversification and international expansion strategy with the launch of “Vamos by Mahou”, a non-alcoholic carbonated malt drink created specifically ...
The chaos of receipts is visible on a billboard on the Perk platform
Expense management is one of those tasks that everyone recognizes and no one enjoys. Lost receipts, invoices forgotten in a drawer and the eternal ...
The “nihilistic penguin” meme, existential exhaustion or vitalist adventure?
A solitary penguin that moves away from its colony and heads towards some mountains in the distance is one of the images that, despite ...
Ikea wraps Copenhagen in its cardboard boxes to solve a business problem
Ikea Denmark has wrapped Copenhagen in its cardboard boxes. Buildings, buses or shelters have appeared “packaged” as their products usually do. It is part ...
