Education
KFC reaches sales record in Spain supported by marketing expansion and strategy
KFC He has broken a sales record in Spain. The fried chicken brand closed the 2024 exercise with 408 million euros in sales, which ...
Henkel, artificial intelligence and new behaviors in marketing teams
The artificial intelligence It is facilitating decision -making and marketing implementation in thousands of companies globally. Technology allows to expedite processes, especially in the ...
Lexus allied with Just Eat to offer the delivery of a Michelin gastronomic experience
Take delivery to another level. That is what automobile has proposed Lexus In its new marketing action, which has developed in collaboration with the ...
How to take advantage of corporate rituals and generate greater commitment and satisfaction
A greater commitment to the purpose of the team, greater satisfaction with the work and lower possibilities of giving up the position, are some ...
Fini sweets creates a collection inspired by chucheías and parades in Madrid is fashion
Fini sweets He has crossed the borders of the chucheías and the sweets and has entered the field of fashion with his new marketing ...
Burger King creates a “traffic light” by Valentine with Montoya, from “The island of temptations”
“Montoya, please“It is, perhaps, the most repeated phrase of recent days. Or, at least, the one that has been seen and heard in social ...
Diageo will eliminate the dosing from their bottles to reduce plastic and professionalize the sector
THE SPIRITED DRINK COMPANY Diageo has announced that it will gradually eliminate the PLASTIC DOSIFESTORS OF THE BOTTLES of his portfolio in Spain. It ...
Mercadona and the regional supermarkets, the ones that grew the most from the distribution in 2024
The sector of great consumption In our country it has recovered some stability, as inflation has been contained, which has favored the growth of ...
Unilever’s ice cream business will have the main price in Amsterdam and advances in its separation
In March last year Unilever announced the split of its ice cream business, through which it markets brands such as Magnum or Ben & ...
The enthusiasm for artificial intelligence already surpasses concerns, according to Google
Consumer attitudes towards artificial intelligence. As it grows in adoption and is generalized, as it is already part of the devices that we use ...
