Education
The agency DM9 admits irregularities in its case winner of Grand Prix in Cannes Lions
“We discovered a series of errors in the production and delivery of the video that accompanies one of our cases awarded at the Festival. ...
The 7 Sins Marketing or Sermon by Fernando Machado in Cannes Lions
Of the laziness not fighting for brilliant creative ideas, to pride to believe that one knows everything, going through the envy to want to ...
McDonald’s makes the traffic jams a consumption opportunity through the use of traffic data
McDonald’s wants to convert the daily journey of thousands of New Zealand drivers into a consumption opportunity almost snapshot through its new outdoor advertising ...
Green Light to the acquisition of IPG by OMNICOM under the prohibition of coordinated advertising boycots
The Federal United States Commerce (FTC) has announced that it has concluded its antimonopoly review of the proposal for the acquisition of Interpublic by ...
Lego reimagines Father’s Day demonstrating that the best gift is not the object, but the shared moment
In a market like that of Arab Emirates, where Father’s Day barely occupies space in the collective imaginary, Lego He has sought to resignify ...
Less neuronal activity and memory: some of the consequences on the brain of the use of chatgpt
Last March Openai recognized, after the completion of a study together with researchers from the Mit Media Lab Research, that excessive use Dand Chatgpt ...
Skincare routines for cars with giant heads: the surrealist announcement of a cleaning brand
When you are in the car, you are not you. You are what your car says about you. And that’s why you have to ...
Guess the planet in the year 2100 or how to gemify awareness of climate change
Would you be able to recognize the land in the year 2100? It is the dilemma that the game “Futureguesr”, Created by the Environmental ...
The infinite work day, the great barrier of labor progress, according to Microsoft
Before the development of artificial intelligence, Microsoft He pointed out in his annual work trends report, published at the end of April, to the ...
Dove and “Malasmadres” are allied to raise awareness about real beauty with arms and armpits as protagonists
Dove, who has just won the Glass Grand Prix in Cannes Lions 2025 for its “Real Beauty” brand platform, has been challenging the standards ...
