Education


Gym Nation introduces naps as a new fitness discipline in the Middle East
Gym Nation has decided to break with the traditional logic of fitness that goes through more intensity, more effort and more sweat, to introduce ...

McDonald’s promotes its loyalty program through a sweatshirt with Eme Studios
A limited edition sweatshirt that features “cut-out” areas that hide patches and promotional codes linked to the McDonald’s app. That is the result of ...

Beltrán García-Durán assumes the direction of Accenture Song in Spain and Portugal
Accenture has announced the appointment of Beltrán García-Durán as the new head of Accenture Song in Spain and Portugal, a decision with which the ...

Plenitude creates a children’s book to overcome the fear of the dark and promote energy savings
Many boys and girls have a fear of the dark, known as nyctophobia, and to alleviate it, many families leave lamps and lights on ...

Amazon gives Alexa new personalities, including one for adult users
As artificial intelligence assistants gain popularity and weight in everyday life, users are demanding more natural ways to interact with them. That is why ...

Uber launches “Elite”, a chauffeur service with a focus on business travelers and premium users
Uber has introduced Uber Elite, a new category of professional chauffeur-driven travel aimed at corporate users and high-net-worth travelers. The service is positioned as ...

Mountain Dew eliminates three letters from the keyboard to show that there is no gaming without “DEW”
The Mountain Dew soft drink brand has made three letters on the keyboard the focus of its latest marketing action aimed at the gamer ...

A stadium full of gangsters: the promotion of Netflix and Atlético de Madrid for the “Peaky Blinders” movie
The Metropolitano stadium has become the Birmingham of the 1920s, and the Atlético de Madrid players have become members of a gang of gangsters. ...

Mercado Libre encourages deleting personal data from packages before throwing them away
Ecommerce packages contain more than just the purchased product. They also include personal data visible on shipping labels, such as name, address or telephone ...

Old Spice launches “Unbelievably Cool”, its second international campaign created by the Burns agency
Old Spice continues to develop its “Unbelievably” creative platform with the release of “Unbelievably Cool”the new European campaign created by the independent Spanish agency ...
