Education


Kellogg’s reinvents its rooster Cornelius for its new European brand campaign
Kellogg’s has promoted a new stage, and has materialized it in a new visual identity for its range of cereals, as well as in ...

Campofrío’s Christmas advertisement is a defense of Spanish culture in the face of globalization
Ramón de Valle Inclán, Gloria Fuertes, José Luis López Vázquez and Gila. They are the four chosen from the very wide group of illustrious ...

The x-ray of “ecopostureo” in Spain, in the Greenwashing Yearbook
Repsol, Aigües de Viladrau, Iberdrola or Moeve -formerly Cepsa- are some of the names that are repeated in the Greenwashing Yearbook 2024a report that ...

Ikea officially launches its Preowned second-hand platform in Spain
Ikea Since last August, it has had a platform for the purchase, sale, exchange and donation of second-hand products. Preowned has been in the ...

A disappearing football shirt or how the Marshall Islands raise awareness about the climate emergency
Can a football shirt preserve the future of a country?From the Federation of Soccer of the Marshall Islandsan island nation located in Oceania, believe ...

WiZink Center will be renamed Movistar Arena from 2025
He WiZink Center, multipurpose space located in the center of Madrid, will be renamed Movistar Sand from 2025 following the sponsorship agreement that Telephone ...

Iberia’s Christmas advert poses a “dilemma” on trips back home
What if on your trip coming home for christmas They surprised you at the airport offering to fly you for free to the destination ...

Vote for the best Christmas ad for 2024
A robot called Martin who needs affection and company while living on Mars, a lonely dragon who finds refuge in books or a secret ...

46% of communications professionals believe that companies say more than they do regarding ESG
74% of Communications Directors play an active role in the implementation and communication of ESG strategies. But only 33.4% consider that the Dircoms are ...
