Education
“Sosegá” wins two Golds for its Content at the National Creativity Awards (2026)
The 2026 National Creativity Awards, organized by the Creativity Club, have already announced their winners. In the Content section, 10 metals have been awarded, ...
Brands that lead Spanish creativity, according to the c de c
Creativity as a strategic lever to grow businesses is a trait that identifies the brands that have stood out in the 2026 National Creativity ...
The advertising companies with the most awarded client portfolio in the National Creativity Awards
One of the factors that determine the creative capacity of an advertising company is not the number of trophies it obtains at a festival, ...
Banco Sabadell’s advertising in the face of the hostile takeover is the Grand National Creativity Award (2026)
The hostile takeover launched by BBVA in May 2024 to acquire Banco Sabadell failed, after many negotiations, in October 2025. In between, there was ...
Paradores invites you to discover its accommodations in spring with photography by Eugenio Recuenco
Last March, Paradores presented its new brand positioning, under the concept “Paradores, for everyone. For all”, devised by the Darwin & Verne agency. With ...
Heineken proposes turning neighborhood communities into meeting points for football fans
Heineken proposes to transform the relationship between neighbors based on a shared passion: football. Within the framework of its campaign “Where there are fans, ...
Visa withdraws its sponsorship of Milan Fashion Week due to the use of fur
In February of this year, Milan Fashion Week welcomed Visa as an official sponsor of the event. Just two months later, the company has ...
Securitas Direct becomes Verisure to unify its brand globally
The alarm and protection systems company Securitas Direct, which is part of the Verisure group -formerly Securitas Direct Verisure-, has changed its name to ...
O Boticário launches “Code Her”, a bot that uses AI to protect women against image manipulation
The Brazilian beauty brand O Boticário has launched “Code Her”, an initiative that uses artificial intelligence as a protection tool against one of the ...
Adobe launches a wizard that allows you to run complete creative flows with a single prompt
Adobe has introduced Firefly AI Assistant, a new assistant based on artificial intelligence that introduces a change in the way of working with creative ...
