Education
Almost half of TikTok trends disappear in five days
On TikTok, trends appear, expand, mutate and disappear at a pace that forces brands to review their way of producing and participating in the ...
Nike breaks the football script with a blockbuster for the World Cup
Football lives on training, whiteboards, play strategies and game patterns. But also everything that breaks the plan: an unexpected dribble, a race that no ...
Apple compares Safari to other browsers in global online privacy campaign
Apple has launched a new global privacy campaign focused on Safari, its web browser, with which it once again defends the protection of personal ...
The Real Madrid elections are played in advertising: from the streets to prime time advertisements
Florentino Pérez has promised the return of José Mourinho to the dressing room and Enrique Riquelme has announced that he will sign Rodri and ...
BCP uses dataphones as an emergency network against mobile theft
In Peru, more than 4,000 mobile phones are stolen every day. The problem does not end with the loss of the device: in many ...
La Famiglia sits at the Table launches its first national campaign after the name change
La Famiglia Se Sienta a la Table begins a new stage of communication after its recent name change. The restaurant chain, previously known as ...
The recognizable Uber Eats bag “wraps” restaurants to relaunch the platform in Argentina
Uber Eats has once again operated in Córdoba, one of the most important provinces in Argentina, and to communicate this it has resorted to ...
Magnific wants AI agents to stop being a “black box” for creatives
Generative AI has accelerated the production of images, videos and campaign materials, but it has also introduced a new tension in creative teams: the ...
El Sol withdraws the Grand Production Prize that it has awarded in 2026
El Sol, the Ibero-American Festival of Advertising Communication, has announced that it is withdrawing the four awards awarded to “The shooting” this 2026, “after ...
O2’s proposal against doomscrolling: a call from Spice Girl Mel B
Scheduling a prerecorded call with the singer Mel B, a member of the emblematic group Spice Girls, is the proposal of the teleoperator O2 ...
