Education
The best Creative and Media Agencies in Spain
The report Agency Scopeprepared by Scopen, has shared the results related to the 2024/2025 edition, which includes the most valued professionals, companies and campaigns ...
The advertising and marketing festivals most valued by professionals in Spain
The Efficiency Awards They are, once again, the advertising and marketing awards most valued by professionals in the sector in Spain, according to the ...
Leo is born, the result of the merger of Leo Burnett and Publicis Worldwide
Publicis Groupe has announced the merger of two of its agency networks, Leo Burnett and Publicis Worldwide. The company resulting from the operation will ...
The fiascos of the purchase and sale of vehicles star in the new Coches.net campaign
Trust an acquaintance of your brother-in-law’s friend to buy a car. The one that tells you not to sell, but to fix the one ...
Football to “get around” advertising regulations: this is how a Thai whiskey brand has been promoted
Thailand has strict advertising regulations regarding alcoholic beverages. However, the whiskey brand silverwolf, from the hand of the creative agency TBWAJuice Bangkok, has managed ...
Álvaro López is the new Executive Creative Director of McCann Madrid
McCann has announced the appointment of Alvaro Lopez like new Executive Creative Director of the agency in Madrid, reporting directly to Eoin Sherry, Chief ...
What is going to happen to TikTok in the United States? From prohibition to Lemon8 alternative
The future of TikTok In the United States it has been surrounded by uncertainty for months. In March of last year, Congress approved a ...
Qatar Airways presents Sama, a human-digital stewardess who aspires to be the brand’s influencer
Qatar Airways has introduced Sama, a cabin crew member whom the airline defines as “digital human powered by AI” and that he is already ...
Sam Altman says AI agents will join the workforce this year
Sam AltmanCEO of OpenAI, has taken advantage of the beginning of the new year to reflect on the path taken with ChatGPT and its ...
Sony is adding smell to some PlayStation games
Sony has introduced a new system that could allow gamers PlayStation smell video games like “The Last of Us.”Under the Future Immersive Entertainment Concept ...
