Education
The friendship between a girl and a cow is the focus of Peta’s Christmas advert
The animal rights organization Peta wants to encourage people to leave meat out of their Christmas dinner with an emotional advert. Titled “The Girl ...
Airbnb creates an experience in the Rome Colosseum to promote "Gladiator II"
Last Friday, November 15, it premiered “Gladiator II”, one of the most anticipated films of the year. Filmmaker Ridley Scott has revived the universe ...
Lessons from activism for companies: from “savior syndrome” to the execution of solutions
Companies can learn a lot from associations with social purposes, activists and non-profit organizations. And vice versa. And they can do it in areas ...
Álex Pallete (Picnic): “Purpose provides focus and coherence to a company, everyone works with the same compass”
#1 The economic benefit and the social impact are separate, almost in parallel #2 The only purpose of a company is to make money ...
The new visual identity of the Champions League is the work of the Spanish agency Vasava and these are its key points
The UEFA Champions League has released a visual identity this season, accompanying the new format of the international football competition. The new image, presented ...
A festival of lights to the rhythm of “Satisfaction” in McDonald’s Christmas ad
McDonald’s spreads the magic of Christmas this year with “The Gift of McDonald’s”a new campaign developed by Leo Burnett London that transforms the chaos ...
"Faster, forward and without fear": MotoGP launches new visual identity
The same day that the Spanish Jorge Martín was proclaimed world champion in Barcelona, MotoGP has revealed his new visual identity. With the change ...
The individual consumer or the sustainability of AI, among Warc’s trends for 2025
After several years marked by inflation and the high cost of living, 2025 is expected to enjoy greater stability than previous years. What’s more, ...
ING explains why it has withdrawn its “Horizon” advertising, but faces a boycott from some customers
the bank ING has withdrawn its advertising from the programs “Horizon” and “Fourth Millennium”led by Iker Jimenez and broadcast on Cuatro, the audiovisual group’s ...
La Vanguardia and The Guardian abandon X due to misinformation
The debate over the presence of hate speech, hoaxes, fake news and misinformation in the social networks It has been present for many years, ...
