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AI in marketing and sales: a strategic issue that requires clean data and an open culture
The artificial intelligence It is transforming the marketing and sales panorama, and not only in regard to its generative facet linked to the creation ...
WPP could remove the Groupm brand, which would be called WPP Media
The advertising group WPP I would intend to rename your media agency Groupm as Media WPPas reported Adage. The company’s objective would be to ...
KFC continues to build its universe with the launch of a fresquito next to the Caramelos Fiestas brand
The fried chicken thigh KFC It has become, over the last years, a Christmas ornament or a Tamagotchi. Now acquire the form of the ...
Zara is reinforced in its Galician origins in a cobranding with the brand of churros and fries bonilla in sight
“A fun selection of clothing and accessories in collaboration with Bonilla in sight, the famous Churrería de A Coruña”. Thus describes Zara he Cobranding ...
LIDL eliminates children’s designs from your products with less nutritional profile
The supermarket chain Lidl He has eliminated the children’s designs from the products of its own brand with less nutritional profile, such as cookies, ...
The microplastic extracted from the blood shapes everyday objects in this campaign
A bottle, a glass, a straw and a bag. They are everyday objects that, in the recent action of the Brazilian Biotechnology company Oka, ...
Andalusia and the Ernest agency do apology with the Incident of Álex Crivillé at the 1996 Jerez Grand
One of the most memorable episodes in the History of motorcycling It took place in May 1996, on the last return of the Jerez ...
Chocolate spots turned into Grillz: the pastry brand Qé! Bet on the fashion accessory
Teeth jewelry, popularly known as Grillz, They adorn celebrity dentures worldwide, although on numerous occasions they are confused with spots generated by food. Especially ...
Javier Valle Goyanes is the new general director of Agentory Bevenge & AMP; Food Spain
The beverage company Suntory Bevenge & Food SpainBelonging to the Japanese Sunctory group, has announced the incorporation of its new general director, Javier Valle ...
LEGO makes history parading in the Miami Formula 1 circuit with ten conductable replicas made with its bricks
Lego has made history in the Formula 1. As a plurianual sponsorship agreement with the car competition has conquered on Sunday, May 4, the ...
