Education

Un campo de fútbol con las letras Field Barcode como un código de barras en blanco
Un campo de fútbol con las letras Field Barcode como un código de barras en blanco

The best Outdoor Advertising in the world, according to Cannes Lions 2026

A football field converted into a barcode, the work of Gut’s office in São Paulo for Mercado Livre, has given Brazil the Grand Prix ...
Jane Anderson
Toallas publicitarias de Babaria

Babaria welcomes summer with a “canvas” made up of 12 beach towels

Twelve giant towels hanging in a central building in Madrid have given shape to Babaria’s new outdoor advertising action, with which the cosmetic brand ...
Jane Anderson
Una chica diseñada en 3D con dos teléfonos en las manos, auriculares y gafas de sol

Almost 60% of the videos that TikTok shows to new users and children are made with AI

Almost six out of every ten videos that TikTok recommends to a newly created account are low-quality content generated with artificial intelligence. This is ...
Jane Anderson
Mupis para niños con carteles de Toy Story 5

Disney creates mupis at children’s height to promote “Toy Story 5”

“Toy Story 5,” which hit theaters on June 19, is one of the year’s notable film releases, one especially relevant to captivating family audiences. ...
Jane Anderson
“We need global regulation for the use of AI, but ethics starts with oneself”

“We need global regulation for the use of AI, but ethics starts with oneself”

“We need global regulation for the use of AI, but ethics starts with oneself” We walked through Madrid with Pepa Rojo, president of the ...
Jane Anderson
Concursante de Pasapalabra

A la Z replaces El Rosco as the final test of “Pasapalabra” and triumphs in its premiere

“A la Z” is the new final test of “Pasapalabra”. The Antena 3 contest has been renewed after the decision taken by the Supreme ...
Jane Anderson
Un mujer de espaldas en bañador entrando en el escáner

Midjourney moves from generating AI images to developing body scanners for a spa

Midjourney, the company known for its image generation tool using artificial intelligence, has presented its first hardware project and a new line of activity ...
Jane Anderson
Torres de la Sagrada Familia

Henkel contributes to the construction of the Sagrada Familia with Loctite adhesives

The construction of the Tower of Jesus Christ of the Sagrada Familia, which was inaugurated on June 10 during the visit of Pope Leo ...
Jane Anderson
Cannes Lions registrations fall 25%, receiving the lowest figure in the last decade

Cannes Lions registrations fall 25%, receiving the lowest figure in the last decade

The Cannes Lions International Festival of Creativity has released the participation data for its 73rd edition. In total, 20,050 entries from 92 countries will ...
Jane Anderson
Dove brings its rechargeable deodorant to life with outdoor advertising on the streets of Amsterdam

Dove brings its rechargeable deodorant to life with outdoor advertising on the streets of Amsterdam

Giant deodorants in mupis in Rotterdam and Amsterdam are part of the promotional campaign for Dove’s first range of 72-hour rechargeable antiperspirant deodorants. The ...
Jane Anderson