Education

Una chica en una azotea de Nueva York junto a las letras Head of yes is back
Una chica en una azotea de Nueva York junto a las letras Head of yes is back

Virgin is looking for its new “Head of Yes”: six months saying yes to experiences around the world

Saying yes to an unexpected trip, an adventure that seemed impossible or an experience that would normally be passed up. That is the attitude ...
Jane Anderson
Tablero de Monopoly sobre menopausia

Insurance company Aviva addresses the impact of menopause with a special version of Monopoly

Instead of going through the “Jail,” “Luxury Tax,” or “Luck” boxes, in the special Monopoly created by insurance company Aviva, players can land on ...
Jane Anderson
Una operadora cogiendo el micrófono de los auriculares para llamadas

Adigital launches “Soy Yo”, a platform to know which company is calling on the phone

Starting next October 17, commercial calls in Spain must be made from numbers that begin with 400. The measure seeks to allow consumers to ...
Jane Anderson
Hombre mayor da biberón a bebé

Just Eat’s new brand platform celebrates the role of delivery: “Stay in the moment”

A grandfather engrossed in his new grandson and who enjoys giving him a bottle because he doesn’t have to worry about cooking is the ...
Jane Anderson
Ikea designs a collection of furniture for young people who constantly change homes

Ikea designs a collection of furniture for young people who constantly change homes

Changing apartments, neighborhoods or even cities has become a common reality for many young people, especially in large urban centers. And this constant mobility ...
Jane Anderson
Zapatillas rosas

Pablosky undertakes not to show children’s faces in its commercial communication

Pablosky, the Spanish children’s footwear brand with almost 60 years of history, has announced its commitment to not show the faces of minors in ...
Jane Anderson
Pink and its different shades reflect the diverse reality of breast cancer in this campaign

Pink and its different shades reflect the diverse reality of breast cancer in this campaign

Behind every disease there is a different person and story. That is the awareness message that the biomedical company MSD conveys with the “Nauces ...
Jane Anderson
Laia Prunera con unos auriculares con micrófono en un parque

Innovating in the media plan requires more effort, but can lead to better results

We met with Laia Prunera, Marketing Director in Santalucía, to walk around Madrid and talk about strategy, creativity and the decisions that have marked ...
Jane Anderson
Laia Prunera sentada en la calle con unos auriculares con micrófono

Direct assignment and building a long-term brand, two decisions to achieve the objectives

We met with Laia Prunera, Marketing Director in Santalucía, to walk around Madrid and talk about strategy, creativity and the decisions that have marked ...
Jane Anderson
La palabra Michelangelus escrita en cursiva sobre una escultura de una virgen

Microsoft creates a typography inspired by the writing and works of Michelangelo

How would Michelangelo have designed a contemporary typography? This is the question that has guided the development of Michelangelus, a new typeface presented by ...
Jane Anderson