Education
Nathalie Picquot leaves Banco Santander after five years
Nathalie Picquot, who until now served as Global Director of Corporate Marketing, Brand Experience and Digital Engagement at Banco Santander, has left the company, ...
Fi uses AI to shoot a dog commercial in territories where no team could follow them
Fi, a company specialized in pet technology, has launched Fi Ultra, a dog tracker that works with T-Satellite and Starlink and allows you to ...
ChatGPT demonstrates the capabilities of its new voice model to senior audiences
OpenAI has launched GPT-Live, a new generation of voice models that bring artificial intelligence ever closer to a real conversation. It is based on ...
An inverted reflector reinterprets beach culture to remember the importance of prevention
An oversized book cover inspired by ’70s tanning lights, but inverted to reduce UV exposure. That is the formula that the organization Melanoma Canada ...
“They have good things, but if the world were mine, I wouldn’t invest a euro in social networks”
“I love the advertising profession, but perhaps I have dedicated little time to what is not working” Elisa Brustoloni, CEO of Dentsu X, is ...
Autocontrol considers that Verisure has done “exclusive advertising” in its rebranding campaign
Part of the Securitas Direct rebranding campaign, with which the company announced its name change to Verisure in April, has been considered by Autocontrol ...
The Gran Casa shopping center turns mupis into shop windows to communicate its new brands
The Gran Casa shopping center, in Zaragoza, has renewed its proposal by adding new brands, new experiences for consumers and new ways of experiencing ...
Nacho Navarro, new Marketing Director of Ikea in Spain after the departure of Gabriel Ladaria
Ikea has appointed Nacho Navarro as new Marketing Director in Spain. The manager will assume the position as of September 1, coinciding with the ...
Škoda turns to a prehistoric creature to present its new electric Peaq
Škoda has launched a new global campaign to present the Peaq, its new electric vehicle and the model that the brand defines as the ...
Miguel Ángel Pascual is the new Marketing Director at Pernod Ricard Spain
Pernod Ricard Spain, a company that markets brands such as Beefeater, Ballantine’s, Absolut and Ruavieja, has appointed Miguel Ángel Pascual as the new Marketing ...
