Education

Caramelos de la colaboración entre Metro de Madrid y La Pajarita
Caramelos de la colaboración entre Metro de Madrid y La Pajarita

Metro de Madrid celebrates its anniversary with a candy edition with La Pajarita

Caps, sweatshirts, magnets, mugs, headphones, toys… There are many products available in the Madrid Metro Store that allow citizens to show off the visual ...
Jane Anderson
Coche waymo

Waymo arrives in Madrid and plans to offer its autonomous car service in 2027

Waymo, Google’s autonomous car business, has announced its expansion to the Community of Madrid, where it plans to offer its passenger transport service in ...
Jane Anderson
“Marketing's job is to detect the growth restriction and offer a solution”

“Marketing’s job is to detect the growth restriction and offer a solution”

“Marketing’s job is to detect the growth restriction and offer a solution” Carlos García Trillo, Marketing Director of GAES, is the protagonist of episode ...
Jane Anderson
Elon Musk will subject X advertising to “reasonable aesthetic standards” to avoid ugly or misleading ads

Elon Musk will subject X advertising to “reasonable aesthetic standards” to avoid ugly or misleading ads

Elon Musk wants prettier ads forreasonable aesthetic standards“. Its intention is to put an end to the “ugly ads that make your eyes bleed”. ...
Jane Anderson
Nudes are redefined to prevent breast cancer among young women

Nudes are redefined to prevent breast cancer among young women

Every October, dozens of awareness campaigns and actions encourage citizens to self-examine or go to the doctor’s office for a breast cancer checkup. But ...
Jane Anderson
Un panadero y su asesora de Generali mientras se prende fuego en el local

Generali plays with the “noes” of the self-employed in its new campaign, created by WPP

Self-employed people are used to hearing negatives, facing unforeseen events and finding solutions to keep their businesses running. Generali has taken this reality as ...
Jane Anderson
Netflix will broadcast the next three editions of The Evening of the Year

Netflix will broadcast the next three editions of The Evening of the Year

Netflix is ​​betting on the broadcast of live events to build its international growth and its leadership in the streaming category. After announcing the ...
Jane Anderson
Una chica mirando el teléfono con cara de preocupación

The paradox of Generation Z: they get information on social networks, but they trust traditional media more

Generation Z is informed mainly through social networks, but does not seem to trust them too much. In fact, the channels they use the ...
Jane Anderson
Personas haciendo networking en un evento de trabajo

92% of brands bet on events: the more AI advances, the more value the human experience acquires

Artificial intelligence is accelerating content production, information analysis and process automation, but this transformation is not taking away space from in-person experiences. Rather, something ...
Jane Anderson
Doctora y niñas, generadas por inteligencia artificial

The paradox of using AI to talk about something as human as health: this is Aegon’s new campaign

After years working on a brand territory focused on closeness to the customer, human attention and quality service, the insurance company Aegon is carrying ...
Jane Anderson