Education


Domino’s renews its identity: new colors and a name that evokes the appetizing
Domino’s wanted to make its visual identity as appetizing as its pizza and has promoted a rebranding to modernize its image and better connect ...

Amazon installs medication vending machines in its One Medical clinics
Amazon continues to expand its presence in the healthcare sector with an innovation that reconfigures the experience of picking up medications. Starting in December, ...

McCann will be in charge of Mapfre’s new global brand campaign and remains its creative partner in Spain
The relationship between Mapfre and McCann is consolidated and expanded. The agency has been the winner of the competition called by the insurer for ...

Some companies are adopting a shoeless policy to improve well-being and creativity
Socks, slippers and even foot warmers are beginning to form part of the dress code in certain technology offices in the United Kingdom and ...

Duolingo launches its own advertising platform
The language learning platform Duolingo joins the trend of proprietary advertising platforms, which Mastercard and American Express have recently joined. The objective of all ...

DoorDash turns the stadium camera into advertising support with former soccer player Carlos Vela as the protagonist
During the Los Angeles Football Club match on October 5, DoorDash surprised fans with a live advertising action that blurred the lines between sponsorship, ...

Heinz France creates a haute couture dress to celebrate the passion for ketchup
Heinz considers its ketchup to be much more than a tomato sauce. He already considers him a cultural icon with the ability to inspire ...

“It is designed to understand what you are really looking for”: Google’s AI Mode arrives in Spain
Google is already deploying its AI Mode in Spain. This means that Internet users in our country will now be able to use the ...

Lidl launches its own podcast to boost healthy eating with humor and closeness
Lidl has made the leap to the territory of the audio with the launch of “Los Fresco de Lidl”, his first podcast of his ...

The future “paradoxical” strategy: it weakens in agencies while customer demand grows
The strategy in the agencies is going through a critical moment. This is reflected in the 2025 edition of the “The Future of Strategy” ...
