Education

Marta Gutiérrez, ahora CEO de Denstu Creative
Marta Gutiérrez, ahora CEO de Denstu Creative

Marta Gutiérrez leaves Ogilvy and assumes the direction of Dentsu Creative

Marta Gutiérrezso far senior vice president of Ogilvy Spain and CEO of Ogilvy Madrid, has left the company and joins Dentsu Creative assuming CEO’s ...
Jane Anderson
New Balance chooses Rosalia as a brand ambassador and communicates it with a campaign in five acts

New Balance chooses Rosalia as a brand ambassador and communicates it with a campaign in five acts

New Balance has announced the incorporation of Rosalia As a global ambassador, in a movement that expands the traditional limits of the sports marketing ...
Jane Anderson
Cindy Rose, executive of Microsoft, will happen to Mark Read as WPP CEO

Cindy Rose, executive of Microsoft, will happen to Mark Read as WPP CEO

The advertising holding WPP He has already chosen the person who will take over from his CEO, Mark Readwhen this leaves the company at ...
Jane Anderson
The Carloteña converts its 99% chicken into a manifesto of advertising honesty

The Carloteña converts its 99% chicken into a manifesto of advertising honesty

La Carloteña has launched a new campaign for roasted breast that articulates a simple but forceful idea: its product is composed of 99% for ...
Jane Anderson
Hiscox surprises with a wine stained letter to communicate its high -end home insurance

Hiscox surprises with a wine stained letter to communicate its high -end home insurance

After focusing on copyright infractions and real advertising disasters, HISCOX AND UNCOMMON They sign a new campaign piece, this time in the field of ...
Jane Anderson
The Menorner launches the first chapter of a hilarious series on the figure of the "creative consultant"

The Menorner launches the first chapter of a hilarious series on the figure of the “creative consultant”

Can an ice cream mark have a metapublicitarian speech? The Menornera company with 85 years of history, has just demonstrated that yes and that, ...
Jane Anderson
Back Market turns a canvas into a visual challenge for Samsung zoom

Back Market turns a canvas into a visual challenge for Samsung zoom

There are campaigns that show, others that hint and some that invite to look twice. Back Market He has just launched one of the ...
Jane Anderson
What is a beat? Pascual does not explain it in this announcement for his new drink

What is a beat? Pascual does not explain it in this announcement for his new drink

It is not milk. It is not yogurt. It is not beaten. Neither Paschal It is clear about what it is. But he is ...
Jane Anderson
ESIC reinforces its brand with a summer campaign that activates an experiential Beach Club in Sotogrande

ESIC reinforces its brand with a summer campaign that activates an experiential Beach Club in Sotogrande

There are summers who do not forget. And, under that insight, Esic University has launched an summer campaign that is titled “There are summers ...
Jane Anderson
Barbie launches her first wrist with type 1 diabetes to continue promoting inclusion from the game

Barbie launches her first wrist with type 1 diabetes to continue promoting inclusion from the game

In a new sample of its commitment to make the game a reflection of the real world, Mattel has announced the launch of the ...
Jane Anderson