Education
Got2b proposes lightening your hair to better withstand the extreme heat in Japan
Hair coloring has traditionally functioned as a tool for personal expression, fashion or aesthetic transformation. Got2b now wants to add an unexpected utility: helping ...
“Forgive me, coffee, because I have sinned”: L’Or breaks conventions to present its new product
With a lot of ice, as a cocktail base or mixed with a lot of cream. These are some of the ways of consuming ...
Budweiser opens breakfast bars in China to accompany consumers during the World Cup
The time difference to watch and enjoy this year’s World Cup has been an element that has tested the marketing and communication strategies of ...
Gobik joins forces with Carlos Sainz and his Fifty Five brand to create exclusive equipment collections
Gobik, the Spanish cycling equipment brand, and the Formula 1 driver Carlos Sainz have launched a long-term strategic alliance that will materialize in the ...
Lego deploys its set next to the Koenigsegg automobile company in the Shanghai subway
Instead of doing a conventional advertising campaign, Lego has let its own product take center stage. To promote his new set from the Lego ...
The media are almost twice as influential as other sources in the responses of LLMs
Responses generated by language models are establishing themselves as new reputation territory for brands. Traditional media, search engines and social networks are now joined ...
Ikea creates a manual of empathy towards the trans community for its iconic stuffed shark
Blue, pink and white, soft, fluffy and pleasant. Blahaj, the stuffed shark from Ikea, is for many people an object of comfort, a safe ...
AI divides the labor market into two speeds and increases the value of judgment, creativity and leadership
Artificial intelligence is reorganizing the global labor market around two distinct trajectories. On the one hand, it promotes positions in which it automates routine ...
This is how the special news program on artificial intelligence was made
Analyzing the impact of artificial intelligence and how it is transforming the perception of reality was the objective of “TeledIArio del Futuro”, the special ...
