Education
Fnac presents books as an addiction in its new campaign to promote reading
Teenagers lying in bed at night, their faces illuminated by the glow of their smartphones. They are not looking at the screen, they are ...
Kotex makes menstrual blood censored by history visible with a digital art gallery
While blood is venerated in art or cinema, menstrual blood continues to be silenced. With the intention of breaking what continues to be a ...
Illustrated euphemisms and a funny song about masturbation urge prevention of prostate cancer
Peel the banana, play the zambomba, polish the saber… Masturbation has a thousand names and many of them are included in the new campaign ...
YoSoy against NoSoy: the plant-based drink brand explains everything it is not with outdoor advertising
YoSoy has made transparency its communication territory. It is proud to be the brand with few ingredients, the one that combats the fine print ...
Dove “invented” a new sports ritual for the launch of its new deodorant in Chile
Last March, during the Santiago Challenger tournament in Chile, tennis player Andrea Collarini made a strange gesture: before serving, he sprayed the tennis balls ...
Apple turns the App Store logo into a gateway to creativity
The App Store, Apple’s official digital store, brings together thousands of applications and services to download and enjoy learning, playing or creating. It is ...
Nutella in space was not product placement and it is not AI either. Yes it is a lesson in advertising
International television, newspapers and magazines are echoing in recent hours a fact that has caught attention due to the anecdotal nature of the scene: ...
The slowest vending machine in the world and hidden illustrations: KitKat’s new ways to invite pause
“Have a break, have a KitKat” is a slogan with almost 70 years of history. It was created in 1958 by the J. Walter ...
M&M’s addresses its quality problems with a documentary about the origin of peanuts
M&M’s has decided to directly address a product problem that was generating complaints among consumers: the quality of the peanuts in its Peanut variant. ...
Nieves Rey is the new General Director of Dircom
Nieves Rey Hernández has been named the new general director of Dircom, after the unanimous approval of her incorporation by the association’s Board of ...
