Education
Doritos brings back “Crash the Super Bowl” and challenges consumers to make the brand’s ad for the sporting event
Doritos is encouraging consumers, creatives and fans to make a better Super Bowl ad than the brand could make. It’s about the contest “Crash ...
This is how Dolce&Gabbana announced its cobranding with Stabilo Boss highlighters
Stabilo Boss and Dolce&Gabbana They have come together in a co-branding to bring a sense of luxury to office supplies.The German highlighter company has ...
NotCo enters the fragrance sector with the development of aromas through artificial intelligence
The Chilean food innovation company NotCo and the Latin American multinational of flavors and fragrances Cramer have teamed up to develop aromas through artificial ...
Castilla – La Mancha announces a promotion plan through Fortnite
The Government of Castile-La Mancha has promoted a technological project to promote the heritage and culture of this region since Fortnitethrough challenges and mini-games. ...
The footwear brand Biomecanics warns of the social pressure suffered in upbringing with “The corridor of doubt”
Formula or breast. Porridge or BLW (Baby Led Weaning). Go barefoot or wear Biomecanics. Social pressure and self-demand derived from the comparison with what ...
Kodak puts artificial intelligence at the service of dementia patients through “Memory Shots”
Photographs are one of the most important forms of therapy to help patients with dementia to remember a moment in time and inspire them ...
Sustainability, viral dupes and convenience: three factors that will influence Christmas shopping, according to Google
Christmas 2024 in Spain presents significant changes in consumer habits, marked by three key trends that brands must take into account if they want ...
Brico Depôt wants to promote the inclusion of women in construction with “We build together”
The chain of stores specialized in decoration and DIY Brico Depot has launched the initiative “We Build Together Challenge”, with which it aims to ...
Sneakers that grow for feet that get bigger: retailer Target’s commitment to sports footwear
targetan American department store chain, has presented a new line of sneakers with an intelligent design that allows them to grow with the user’s ...
Aloha is no longer Poké: the chain evolves and enhances its philosophy of well-being under the concept “Peace & “Food”
The chain of restaurants specializing in poke Aloha Poké has consolidated a rebranding process that includes a name change and the implementation of a ...
