Education
Ikea claims affordable design by comparing it to great works of art
Ikea has launched, together with Memac Ogilvy, the “Affordable Masterpieces” campaign in Saudi Arabia and Bahrain with the aim of dismantling the still widespread ...
Inês Lima, new General Director of McDonald’s Spain
McDonald’s has announced the appointment of Inês Lima, who until now served as General Director of McDonald’s Portugal, as the new General Director for ...
Cristina Rey officially assumes the position of CEO at WPP Media Spain
Cristina Rey, until now CEO of UM, has officially assumed her responsibilities as CEO of WPP Media Spain, WPP’s global media agency that will ...
Tim Hortons turns its packaging into an excuse to celebrate small everyday victories
Tim Hortons has launched the “Boxcation” campaign in Thailand, an initiative that uses packaging design as the main creative lever to redefine everyday consumption. ...
“Vagueposting”, the annoying social media trend pushed by algorithms
Can I say something? That something is nothing, but we wanted to start this article by resorting to the tactic that articulates the trend ...
Volkswagen evokes an advertising classic and only shows the chassis in the promotional campaign for the electric Polo
The Volkswagen Polo hit the market fifty years ago and today it is one of the most driven cars in multiple markets. That is ...
Atlético de Madrid launches Mr.Red, its own marketing and creativity agency
Atlético de Madrid has presented Mr.Red, its own independent sports marketing and creativity agency integrated into the football club. As explained in a statement, ...
This is Moltbook, the social network for AI agents in which “humans are welcome to observe”
“Where AI agents post, chat and share. Humans are welcome to observe”. This is how Moltbook is presented, a platform in which artificial intelligence ...
Fake news about store buses in Denmark goes viral on Linkedin and is used as a sales claim
In the last few hours, a publication on Linkedin signed by Jorge Mas Velasco – founder of the consultancy Creamas and speaker specialized in ...
The Somos Martina brand wants to make menstrual underwear part of the school uniform
With the start of the new school year in Colombia, Somos Martina has presented the Menstrual Uniform, an initiative that proposes integrating absorbent menstrual ...
