Education
Third EGM of 2024: Internet leads media audience, but loses penetration
AIMC, the Association for Media Research, has shared data from the Third Wave of EGM from 2024. It is about the General Media Studywhich ...
“Sirenidad” or how La Sirena champions calm preparations in her Christmas advertisement
After an agency competition, The Mermaid chose Manifest as a strategic and creative partner last August. Since then, the agency has worked to give ...
Confirmed: Omnicom will acquire IPG
Omnicom and IPG have confirmed today that their respective boards of directors have unanimously approved an agreement by which Omnicom will acquire Interpublic Group. ...
Uber Teens arrives in Spain to resolve parents’ concerns about their children’s trips
The teen safety When traveling alone it is a constant concern for many families in Spain. In fact, according to an internal survey carried ...
Sanitas’ Christmas ad encourages us not to leave hugs pending
9 out of 10 people give a lot or quite a lot of importance to the hugs in their personal relationships and 95% consider ...
“See you here, smiling”: Valencia launches its largest tourism campaign to reactivate itself after the damage
“Seeing you in Valencia makes our hearts happy” is the motto of the campaign launched by the city to reactivate tourism and attract visitors ...
This is how El Almendro’s first Christmas advertisement was made with the McCann agency
He christmas advertisement from El Almendro has proposed a special secret service to facilitate the return home for the holidays. It is the story ...
Snoop Dogg takes the reins of Publicis’ Christmas greeting
In addition to being from one of the largest advertising companies in the world, Publicis It is also known for its Christmas greetings. Every ...
The dreaded question of “What should I wear?” focuses on Zalando’s Christmas ad
Zalando addresses the common dilemma of having “nothing to wear” during the holiday season. Christmas. The European retailer’s spot, designed by the advertising agency ...
Vodafone UK Christmas advert celebrates 40 years of connecting Brits
A journey through the last four decades of telephone communication and the joy of connecting with family and friends during the holidays. That’s what ...
