Education

Everyday realism in Carrefour's Christmas advert
Everyday realism in Carrefour's Christmas advert

Everyday realism in Carrefour’s Christmas advert

Carrefour has launched its new christmas advertisement which will be broadcast internationally, in which the brand celebrates the holidays with a dose of everyday ...
Jane Anderson
Papá Noel en el anuncio de Navidad de Coca-Cola

Coca-Cola’s Christmas ad also brings artificial intelligence to Spain

He christmas advertisement of Coca-cola in Spain it will also be the same as last year. The soft drink brand will activate the campaign ...
Jane Anderson
The Three Wise Men and Santa Claus make a pact in the Juguettos Christmas advertisement

The Three Wise Men and Santa Claus make a pact in the Juguettos Christmas advertisement

With the help of the 3dids consultancy and the creative studio Yerno, the christmas advertisement from the toy chain Toys once again puts the ...
Jane Anderson
Balanza con bombilla y ficha de ajedrez

The economic offer and reasonable billing, the challenges of public advertising contests

The assessment of the economic offer lowest above the creative proposal and the demand for high turnover These are the two areas in which ...
Jane Anderson
Opel Mokka en carretera

Opel wants to make traffic jams more entertaining: it integrates ChatGPT into its new models

Access destination suggestions, create routes based on the driver’s preferences or generate questionnaires to keep passengers entertained. Those are some of the functions that ...
Jane Anderson
Magic comes to those who know how to wait, according to Chanel's Christmas ad

Magic comes to those who know how to wait, according to Chanel’s Christmas ad

Chanel has revealed an envelope christmas advertisement that immerses the viewer in a snowy world, under the title “Winter’s Tale.” In the spot, as ...
Jane Anderson
Ricardo Pabón

Ricardo Pabón, new Airbnb Marketing Director for Spain and Italy

Ricardo Pabón, Until now, Head of Marketing Delivery at Uber Eats for Spain and Portugal, he is the new Marketing Director of Airbnb for ...
Jane Anderson
Bebida de Cupra

Cupra creates its own drink with Vichy Catalan

Cupra continues to build its brand with its own experiences and products. Now, hand in hand with Vichy Catalan has launched its own drink, ...
Jane Anderson
Botellin de edición limitada de Cruzcampo

Cruzcampo launches “Volver”, a limited edition of its beer to combat exile in Jaén

There are many young Spaniards who have to leave their small cities or towns to advance their professional career or to be able to ...
Jane Anderson
Gráfico cubos

Global advertising investment will close 2024 at 1.08 trillion dollars, according to Warc

The advertising investment At a global level it will close this year with positive figures. Specifically, the forecasts of warc They point out that ...
Jane Anderson