Education


Coffee with tonic: Starbucks and Schweppes join forces to promote coffee tonic in Spain
The beverage category is in full innovative expansion, with spirits, soft drinks, smoothies and coffees exploring new flavors, such as spicy; new ingredients, such ...

The size of the envy determines the amount of the discounts in the campaign of this Argentine brand
Envying the size of your neighbors’ television is universal. But facing the celebration of the World Cup, it can be frustrating. Cetrogar, the Argentine ...

Unicef wants to turn “forgotten” money from festival bracelets into donations
A festival ends and hundreds, or even thousands of euros remain unclaimed in the chasless bracelets that allow you to purchase drinks, food or ...

When outdoor advertising is a rescue tower to prevent drownings on the beach
Outdoor advertising can become a functional infrastructure. That is the proposal of “Safety Ads”, the campaign promoted by Duoprint together with Groenlandia by Havas ...

The Ordinary opens fictional supermarkets to question overpricing in beauty
The Ordinary has activated “The Markup Marché” globally, a campaign that questions pricing practices in the beauty industry by recreating fictitious supermarkets in cities ...

The model Irina Shayk and La Palma star in the summer advertisement of El Corte Inglés
Almost two months before the official arrival of the summer season, El Corte Inglés has already presented its summer advertisement, a spot with which ...

Unilever integrates hairstyles and haircuts into the online fashion shopping experience
The fashion industry has been marketing clothing, accessories or makeup as key elements of aesthetic construction for years, but until now hair had remained ...

Lay’s makes watching the World Cup a participatory experience with Messi, Beckham or Alexia Putellas
Lay’s continues to expand its “No Lay’s, No Game” platform ahead of the 2026 FIFA World Cup, a tournament of which it is an ...

Canva turns a squirrel into a cultural movement to reclaim the power of ideas
A statue of a squirrel appears without explanation in Brooklyn Bridge Park. People with acorn hats, choirs dedicated to the animal and sellers of ...

AB InBev wins Advertiser of the Year award at Cannes Lions for the third time
AB InBev will once again take the Cannes Lions stage with a new milestone under its belt. The International Festival of Creativity has announced ...
