Education
Havas acquires Acento and integrates it into its public relations network H/Advisors
The Havas agency has acquired the communications and public relations consultancy Acento, founded in 2019 by José Blanco, former Minister of Development, and Alfonso ...
Prohibit access to social networks for minors under 16 years of age or investigate Grok: the government’s measures to recover digital governance
The President of the Government, Pedro Sánchez, has announced five legislative and regulatory measures, some of them already known, as part of a package ...
Burger King launches mini versions of its burgers for a more social and flexible experience
Burger King wants consumers to enjoy the variety of its menu without having to choose, and that is why it has launched three of ...
Elon Musk combines SpaceX and xAI to boost data centers in space
The space technology company owned by Elon Musk, SpaceX, has acquired another of the billionaire’s companies, the start-up focused on artificial intelligence, xAI, resulting ...
Maltesers celebrates 90 years defending the daily strength of women throughout history
To mark its 90th anniversary, Maltesers has launched a new advertising campaign that places women at the center of its brand narrative. The action, ...
Almost 60% of Spaniards watched traditional television in January
Football and an adverse weather situation, added to a turbulent current situation, have favored the time that viewers have spent in front of the ...
Coca-Cola Polar Bear Suffers Existential Crisis in Pepsi Super Bowl Ad
Coca-Cola’s polar bear, the one that has starred in its Christmas campaigns for years, prefers Pepsi. And that leads him to experience an identity ...
Apple explores the human-animal bond in its short film to celebrate Chinese New Year
As is tradition, Apple has once again used Chinese New Year as brand narrative territory. The company has presented “Glad I Met You”, a ...
The price of Super Bowl ads reaches $10 million for the first time
The price for 30-second ads during Super Bowl commercial breaks has reached $10 million. This has been confirmed by Mark Marshall, Global President of ...
