Education
Pans begins the branding stage with a new name, image and restaurant design
The sandwich chain Pans & Company wants to strengthen its positioning in Spain, and to do so it has developed a transformation process over ...
Google unseats Apple as the most valuable brand in the world and Zara surpasses Nike in fashion
Google is the most valuable brand in the world, according to the “Most Valuable Global Brands 2026” report prepared by Kantar BrandZ. The technology ...
Microsoft brings the duality between study and leisure to its new campaign for Windows 11
Students constantly switch between two modes: academic and social. Between writing a paper and playing online. Between a group video call and a blank ...
Allianz makes an activation in Seville by installing a “coworking” at the Santa Justa station
Train stations have become an improvised extension of the office for years. Calls between platforms, meetings from a cafeteria, emails sent during a wait ...
Rodilla delves into cosmetics with a co-branding of lip glosses with David Francés
Rodilla, the restaurant chain specializing in sandwiches, makes the leap into the field of cosmetics with the co-branding of a collection of flavored makeup. ...
Canva launches its first brand campaign in Spain: “Bring out the best in you”
Ten years after beginning to operate in Spain, the online design platform Canva has launched its first brand campaign in our country with the ...
McDonald’s scans its menu to promote business hours ordering
Delivery advertising is usually associated with the home, the sofa and domestic consumption. But more than 30% of lunches take place in the work ...
Burberry enhances its outdoor heritage in a sportswear collection
Over the last year and a half, Burberry has been developing “Forward”, its plan to revitalize brand desire, improve performance and drive long-term value ...
Amazon commemorates 15 years in Spain with the campaign “Don’t miss anything”
Amazon celebrates 15 years operating in Spain and celebrates it with the “Que no te falte de ná” campaign, with which it highlights, on ...
This is Bright Bites, the children’s supermarket that promotes healthy eating habits
An ecosystem that combines learning, play and shopping to inspire boys and girls to choose the healthiest foods and develop better nutritional habits. This ...
