Education


Photoshop wants to facilitate creative collaboration with real-time co-editing function
Adobe photoshop starts the year by responding to one of the great complaints of its user community: the collaboration in real time. The program ...

Food as the axis of cobranding: brands seek to gain presence through aroma and flavor
He cobranding It is a fundamental marketing strategy for all those brands that seek to expand their consumer base and link themselves to new ...

These are the most admired professionals in the Marketing and Advertising sector in Spain
The report Agency Scopecarried out by Scopen, has shared the results related to the 2024/2025 edition and, as usual, includes the professionals, companies and ...

The most admired companies in the Marketing and Advertising sector in Spain
The report Agency Scopecarried out by Scopen, has released the data for the 2024/2025 edition. As usual, it includes the most valued professionals, companies ...

The best Creative and Media Agencies in Spain
The report Agency Scopeprepared by Scopen, has shared the results related to the 2024/2025 edition, which includes the most valued professionals, companies and campaigns ...

The advertising and marketing festivals most valued by professionals in Spain
The Efficiency Awards They are, once again, the advertising and marketing awards most valued by professionals in the sector in Spain, according to the ...

Leo is born, the result of the merger of Leo Burnett and Publicis Worldwide
Publicis Groupe has announced the merger of two of its agency networks, Leo Burnett and Publicis Worldwide. The company resulting from the operation will ...

The fiascos of the purchase and sale of vehicles star in the new Coches.net campaign
Trust an acquaintance of your brother-in-law’s friend to buy a car. The one that tells you not to sell, but to fix the one ...

Football to “get around” advertising regulations: this is how a Thai whiskey brand has been promoted
Thailand has strict advertising regulations regarding alcoholic beverages. However, the whiskey brand silverwolf, from the hand of the creative agency TBWAJuice Bangkok, has managed ...

Álvaro López is the new Executive Creative Director of McCann Madrid
McCann has announced the appointment of Alvaro Lopez like new Executive Creative Director of the agency in Madrid, reporting directly to Eoin Sherry, Chief ...
