Education
The “nihilistic penguin” meme, existential exhaustion or vitalist adventure?
A solitary penguin that moves away from its colony and heads towards some mountains in the distance is one of the images that, despite ...
Ikea wraps Copenhagen in its cardboard boxes to solve a business problem
Ikea Denmark has wrapped Copenhagen in its cardboard boxes. Buildings, buses or shelters have appeared “packaged” as their products usually do. It is part ...
Bitvavo chooses a more human story to redefine communication in the crypto category
The cryptocurrency platform Bitvavo has launched a new European campaign with which it seeks to distance itself from the usual codes of the sector ...
Coca-Cola captures all the emotions of football in its global campaign for the World Cup
Just like the bubbles rise in a soft drink when you open it, you can already feel the excitement for the Soccer World Cup. ...
At your house or ours? McDonald’s reopens the debate on where to celebrate birthdays
In Qatar, children’s birthday parties have become carefully designed events: themed decorations, impeccable tables and staging designed to impress adults. In this context, McDonald’s ...
The price of ads on ChatGPT would be $60 per thousand impressions
ChatGPT has become the reference platform for information search for thousands of people around the world. And it seems that OpenAI is fully aware ...
Jägermeister seeks to recover the ritual of drinking its shots at –18 °C with finger gloves
Brand rituals can become fragile. It is enough to change one habit for them to lose meaning. In the case of Jägermeister, that habit ...
Yahoo is revitalized with the launch of Scout, its new search engine powered by AI
Yahoo, which was one of the most popular search portals at the beginning of the century, joins the artificial intelligence race. It does so ...
Domino’s proposes thermal boots made with the material of its delivery bags
From pizza to feet. It is the journey that the material of the Domino’s home delivery bags has taken in the United Kingdom. In ...
“AI is too valuable a prize for anyone to stop”: Anthropic CEO’s warning
Dario Amodei, CEO of Anthropic, has issued an explicit warning about the future of artificial intelligence. In a 38-page essay titled “The Adolescence of ...
