Education
Fairy gives voice to the dishes in a rap that stands up to the “unnecessary” habit of soaking
“Soaking is boring, spraying breaks it…” It is one of the verses of the rap song that Fairy has created to highlight the virtues ...
Subway turns loyalty to a sandwich into high jewelry with its gold “Baguette Ring”
According to data shared by Subway, one in four Brits have kept the exact same order for at least three years; a duration that, ...
Rimowa launches a surreal campaign with Nicholas Braun (“Succession”) as the protagonist
Rimowa has decided to move away from the conceptual clarity of luxury brand advertising and take the opposite path. Its latest campaign, starring Nicholas ...
A sponsorship marketplace, this team’s creative formula to find support from advertisers
Sometimes in sports, winning medals in major competitions and leading world rankings is not enough to gain support from brands. This is what happens ...
Perplexity cools its advertising commitment in the face of a possible erosion of trust among users
Perplexity is one of the leading players in the new ecosystem of search engines powered by artificial intelligence, which is now reconsidering its advertising ...
PepsiCo wants to connect with Generation Z with flavor exchanges, content creators and TikTok Shop
Iconic brands swapping flavors with each other and partnering with some of the biggest influencers and content creators globally. This is “Flavor Swap”, the ...
Radio frequencies are road speed reminders in this campaign
The radio is a common companion on road trips. It entertains, accompanies and in the case of Pacífico Seguros’ latest advertising campaign in Peru, ...
Netflix aims to capture 10% of global investment in CTV while accelerating its advertising business
Netflix was born as the great alternative for audiovisual content without advertising. But, today, advertiser investment represents one of their most relevant strategic vectors. ...
Korean food brand Bibigo creates chopsticks for eating and scrolling
Eating while looking at your cell phone is already a widespread habit in the routine of modern society. And it is especially noticeable among ...
Substack bets on Spain with the signing of Marcos García and the expansion of its program for creators
Substack accelerates its international expansion with a strategic move in the Spanish market. The company has hired Marcos García as its first Head of ...
