Education
Barcelona wants to reinforce pride with its new positioning: Fem la Barcelona de la teva vida
Fem la Barcelona de la teva vida. Barcelona City Council has launched a new communication platform, inviting the citizens of the Catalan capital to ...
The Canary Islands are linked to the “Tadeo Jones” video game to connect with the tourist of the future
Canary Islands is already thinking about the tourist of the future, who is none other than the children and adolescents of today. And to ...
Heineken celebrates in-person work by turning pubs into office extensions
Over the last two years, thousands of companies around the world have been recovering presence by establishing hybrid models after a period dominated by ...
Showing nipples next to brand products: a brand safety crack on Instagram
Over the past few years, Instagram’s policy has been clear with female nipples, which cannot be shown in images on the social network. But ...
Barclays uses humor to highlight its credibility in a context of uncertainty
An adult man who still lives with his mother and decides to apply for a mortgage while watching an orca documentary; or a young ...
The affiliation and reselling model: a strategic way to generate recurring digital business
In a context of digital maturity and competitive pressure, companies are looking for ways to expand their revenues without compromising their structure or distracting ...
PepsiCo renews its visual identity after 25 years to reflect the company’s transformation
PepsiCo, the company that owns brands such as Pepsi, Lay’s or Gatorade, has renewed its visual identity after 25 years with the intention of ...
“Love is a gift.” This is what the Tiffany & Co
Love is the ultimate gift, and it can be found inside Tiffany & Co’s iconic blue boxes, according to the luxury brand in its ...
“Go out and touch grass”: The North Face’s invitation to Generation Z to connect with nature
“Go out and play grass” is an expression that has become popular in recent years. It is the almost medical prescription that is given ...
Adolfo Domínguez vindicates his resistance to fads with Ilia Topuria as the protagonist
Adolfo Domínguez has launched a new advertising campaign that reaffirms his philosophy of resistance to fads, this time with the undefeated UFC fighter, Ilia ...
