Education
Cannes Lions creates AI subsection in all Craft areas and adds a Creative Brand category
Artificial intelligence is institutionalized at Cannes Lions. Beyond the implementation of the new global integrity and responsibility standards to avoid content manipulation that it ...
Biker and skater aesthetics: Pepsi’s proposal for Mexico Fashion Week
Urban aesthetics and pop culture have articulated the proposal with which Pepsi paraded at Mexico Fashion Week. The soft drink brand created a collection ...
Nautalia invites you not to test love on your honeymoon with its new campaign
They say that love can do everything. Which is the reason behind taking allergy pills to live with your partner’s pet or getting up ...
The bicycle brand Orbea defends its cooperative model with “Draw the line”
Orbea, the Basque company dedicated to the manufacture of bicycles, has drawn a line in its new global positioning. With it, it highlights what ...
Ricola creates scented scarves and invites you to protect yourself from the cold with style
Cold, flu and flu season has already begun. And this year Ricola not only wants to protect throats through its candies and infusions, but ...
Plátano de Canarias expands its presence in vending machines to gyms and sports centers
Plátano de Canarias has been working for months to make its product more accessible and promote healthier eating among all audiences. With this mission, ...
Tesla launches rental program for its electric cars
Over the past few years, the US government has offered a $7,500 federal tax credit to buyers of electric vehicles. However, Donald Trump’s administration ...
Burger King includes toy guns on its children’s menu to raise awareness about bullying
On the occasion of National Anti-Bullying Day in France, Burger King has launched a campaign that seeks to dismantle the way we usually look ...
“A unique window to the universe”: the Trio of Eclipses has its own logo
Over the next few years, Spain will witness an extraordinary astronomical phenomenon. These are two total eclipses, which will be seen on August 12, ...
Style and teddy bears star in Boss’ Christmas ad
Warmth, style and fantasy. That is what Boss wants to offer consumers ahead of the festive season through the capsule collection created together with ...
