Education


Heineken creates a telephone rate to reduce the use of screens and promote human connection
Disconnect from technology to connect with people. That is what Heineken It has long promoted a purpose that has been reflected throughout the last ...

Second EGM of 2025: Exterior grows and overcomes television, which occupies third place
The Association for Media Research (AIMC) has shared the second wave data of the General Media Study (EGM) of 2025, which quarterly offers a ...

The Sports Brand distances and the Running Strava app parade with athletes in Paris Fashion Week
What would happen if a fashion catwalk could not be seen because it happens too fast? The answer has been given by the Concept ...

Switzerland includes animal cruelty in food labeling such as meat or milk
Most consumers do not deliberate foods that have involved animal cruelty, but perhaps due to ignorance. Swiss seeks to end this situation with the ...

Burger King activates an ambassadors campaign with Lola Lolita, Roro, Ceciary and Djmariio as protagonists
Burger King has presented “The Grand King”a strategic action of influencer marketing that brings together four of the content creators with the greatest scope ...

The expectations of marketing directors in advertising investment despite the pessimism climate grow
The CMOS are optimistic about the development of the market, sales and advertising investment during the second semester of this year, according to the ...

This is the renewed visual identity of Ibercaja and its repositioning campaign “you move"
Ibercaja He has begun a new brand stage, as part of his strategic plan “Now Iberceja.” Throughout the last weeks he has undertaken a ...

93% of Spaniards contacted television in the month of June
Football has been, one more month, the content that has attracted the audience towards the television traditional, thereby avoiding the decrease in consumption of ...

Belén Esteban brings ecological cleaning to the general public as a new Ecobel ambassador
EcobelSpanish company specialized in ecological cleaning products, has announced a strategic collaboration with Belén Esteban As a new brand ambassador. The action is part ...

