Education
Lego turns its Christmas ad into a concert about shared play
Many children and adolescents have replaced family fun with screens and individual entertainment, which threatens connection at home. Lego firmly believes that its sets ...
Cristina Pedroche is an ambassador of barefoot footwear with Joma
The Spanish brand Joma has incorporated Cristina Pedroche as the new ambassador of its line Barefoota collection of respectful footwear that promotes the natural ...
Gap’s Christmas ad turns Miley Cyrus’ “The Climb” into an intergenerational anthem
Emerging artist Sienna Spiro reinterprets the iconic song “The Climb” by Miley Cyrus in a soulful way, along with a diverse choir made up ...
From canapés to carols: Burberry’s Christmas advert is a busy gathering of friends
Canapes, Christmas carols, gifts and lots of friends and loved ones. It could be the description of any festive gathering in many places around ...
McDonald’s turns its Happy Meal into a blank canvas to encourage the expression of emotions
McDonald’s has decided to remove the color red from its Happy Meal for the first time. The chain has launched a limited edition of ...
Human and classic memories reinterpreted with AI: Coca-Cola’s Christmas ad
Coca-Cola has presented its Christmas campaign for this year, with which it continues to embrace the creative possibilities of artificial intelligence. If last year ...
John Lewis celebrates the emotional significance of gifts in its Christmas advert
A son who does not resort to words, but to a vinyl record to express how much he loves and values his father’s support ...
Heura launches a challenge to the meat industry: it gives away its plant-based recipe in exchange for saying goodbye to sausages
Heura has decided to make the launch of its new frankfurt vegetable in a direct and constructive provocation to the meat industry. Far from ...
Etsy’s Christmas ad turns gift-giving into an act of emotional recognition
In a panorama marked by visual bombast, metaphors of Christmas magic and production excesses, Etsy has opted for a simpler and deeply emotional narrative ...
The new global Tous campaign is a party where all styles meet
Tous is a party and everyone is invited. This is what the jewelry company conveys with “Celebrate Joy. Everyone’s invited”, a global campaign with ...
