FC Barcelona has launched a capsule collection that, as explained in a statement, vindicates the value of thinking differently. It was born from the collaboration with La Casa de Carlota, a design studio with a team made up of creativity professionals and people with Down syndrome, autism and other functional diversity.

The collection is made up of five different t-shirts, each with illustrations, typography, textures and compositions that reinterpret the identity and evoke the legacy of the Catalan club. It is characterized, as described by FC Barcelona, ​​by a spontaneous, emotional and genuine visual language.

The garments include designs that refocus iconic visual elements of the club, such as the crest, collage-like portraits of players, or visual references to the team’s history; all guided by a free vision of creativity.
The intention, as both companies explain, has been to show how all perspectives add value to projects and demonstrate that the most original ideas are often born from the sum of different experiences and sensibilities.

The collection has been presented with photographs starring some of the club’s players: Aitana Bonmatí and Raphinha wear t-shirts inspired by their figures; while Marc Casadó, Pau Cubarsí and Ronald Araujo wear clothes linked to the club’s identity.
The garments can be purchased in FC Barcelona’s online and physical stores.

It has been developed jointly between La Casa de Carlota and Barça Licensing & Merchandising (BLM), promoted by the Accessibility and Inclusion department of FC Barcelona. Both have shared the creative process behind the initiative in an emotional video that shows how the team members have shaped the designs.

“Beyond its aesthetic proposal, this collection represents a way of understanding talent: recognizing it, making it visible and celebrating it.“, the companies explain in a statement. “A proposal that connects with the values ​​of FC Barcelona and that reinforces the feeling of belonging to a community that grows thanks to the contributions of all the people who are part of it.”.

The initiative reinforces the shared vision of La Casa de Carlota and FC Barcelona around diversity as a driver of creativity, innovation and social impact. In addition, the club ensures that it also reaffirms its commitment to generating opportunities and promoting initiatives that contribute to building a more open, participatory and inclusive society.